Why Aren’t The Phones Ringing or Leads Coming Through?

Why Aren’t The Phones Ringing or Leads Coming Through?

Researching the Market is a Crucial Part of Every Business Strategy In a previous post [Is Your Charge-Out Rate a Marketing or Business Strategy?], I talked about Mark the painter, who charged a really low day rate that ultimately proved to be unsuccessful, because he...
Is Your Day Rate a Marketing or Business Strategy?

Is Your Day Rate a Marketing or Business Strategy?

I RECENTLY MET A PAINTER during a residential renovation I was involved with in Newcastle (an extremely valuable experience that will help us add to our property investment courses.) We got talking about how he wins new clients and he said: I advertise on social media...
The Perfect Job; the Ideal Employee

The Perfect Job; the Ideal Employee

And the online training to help you get there I WAS BROWSING THROUGH my contacts on LinkedIn and found an advertisement by a company that was looking to hire people. They were in the AI (Artificial Intelligence) space and their headquarters were in Europe. However,...
Ray White’s Amber and LJ Hooker Compete with Purple & Jim’s Real Estate Play

Ray White’s Amber and LJ Hooker Compete with Purple & Jim’s Real Estate Play

Real estate agents are seeing purple! THE REAL ESTATE INDUSTRY IS undergoing substantial disruption. Only the real estate agents and agencies that decide to innovate will make it out the other side. A big part of that means letting go of the traditional model and...

Is Xero Better than MYOB for Bookkeeping Businesses?

Bookkeeping Incumbent, MYOB Versus Cloud Innovator, Xero MYOB HAS LONG BEEN the preferred accounting software of choice for accountants, but a lot of small business owners have now come to prefer Xero. It’s easier to use, and they can access it anywhere — their...
Save 48% off Excel, MYOB and Xero Training Courses

Save 48% off Excel, MYOB and Xero Training Courses

Now almost half the price and twice the speed! I HAVE JUST BEEN THROUGH a gruuelling experience with our hosting company, technical people and course creators to make sure that EzyLearn continues to be the first choice for Bookkeeping and Marketing Courses. Our...
3 Little Mistakes that Cost Thousands

3 Little Mistakes that Cost Thousands

How tapping into your Smartphone can win you work I RECENTLY WROTE about a Tradie Charging Too Little. In this I covered the four tell-tale signs, as told to me by a tradesperson friend of mine, that your prices are too low. But there are other business mistakes that...
Excel Spreadsheet Skills Overestimated & Needing Analysis

Excel Spreadsheet Skills Overestimated & Needing Analysis

Needs Analysis a Waste of Time IN LARGER COMPANIES a Needs Analysis can be a powerful tool for delving into a problem and coming up with a solution. However, when it comes to Microsoft Excel Training, asking students to complete a needs analysis can be a complete...
 
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