Who Do You Trust More: Real Estate Agents or Tradies?

Still unsure whether you can trust online ratings and reviews? IT CAN BE HARD to know whether you can really trust online ratings and reviews, whether these reviews and ratings are objective and even relevant and how they compare to recommendations and testimonials....

Ratings, Reviews, Testimonials, Recommendations

Why you can’t beat old-fashioned word of mouth ONLINE RATINGS AND REVIEWS ARE a great way to determine whether a business is trustworthy or whether they products and services they provide will suit your needs. TripAdvisor and Yelp have transformed the...

Can You Trust Online Ratings and Reviews?

How to tell a review is authentic IF YOU’RE ANYTHING LIKE most people, rating and reviews are how you probably make many of your purchase decisions. This can be for purchasing white goods, clothing, a holiday, or even choosing a real estate agent. The OpenAgent...

Expensify, Xero and Your Retail Shop

Record retail inventory quickly IN A PREVIOUS POST we discussed how Expensify, an app which you can link to your Xero accounting software, can help businesses like yours’ keep track of expenses easily, accurately, and securely. And while it’s a great expense app...

Present Your Sales Process on Your Website

Use PPT to “teach” your clients how you do business PowerPoint has many different uses, chief among them being a sales presentation for prospects. Another excellent use for PowerPoint is to illustrate your sales process, and then add it to your website. If...

Making PowerPoint “Speak” with Audio

When Should I Use PowerPoint Audio? BEING THAT MOST PowerPoint presentations are created as a visual aid to accompany a speech — although there is just so much more you can do with PowerPoint — you may find yourself wondering when it’s ever appropriate to use audio in...

There’s So Much Cool Stuff You Can Do With PowerPoint

PowerPoint: The Great Visual Aid to What You’re Saying Many people don’t realise what an excellent design tool PowerPoint is. It can be used for a lot more than just creating slideshows and presentations and is a great marketing and design tool for all...

Bet You Didn’t Know the Many Wonders of PowerPoint!

PowerPoint: The Great Untapped Design Tool   You know what PowerPoint is. It was installed on your computer when you bought Microsoft Office. You hate it. But have you thought that the reason you hate it is because a) you’ve never learned how to use it properly,...

What Bookkeepers Can Learn From Real Estate Agents: Using Video and Images

Focusing on Education Rather than Sales The internet has changed the way businesses market their services to prospects, from a simple sales message to an educational one. Real estate agents caught onto this shift in buyer trends early and started creating online...

What Bookkeepers Can Learn From Real Estate Agents: Sales Pitches

Never Fear: A “Sales” Pitch Can Really Just Be a Conversation After you’ve set the correct prices for your bookkeeping services, it’s time to perfect your sales pitch. It’s good to think about the way real estate agents sell a property to prospective...

What Bookkeepers Can Learn From Real Estate Agents: Setting Prices

Don’t Reinvent the Wheel: Glean Relevant Info from the Property Industry As a bookkeeper, or someone thinking about becoming a bookkeeper, you may be surprised how much you can learn from real estate agents. For an example, take the way a real estate agent has...

Are You a Bookkeeper Who Needs More Clients? Want My Advice?

Finding prospects and converting them into clients involves selling and most of us hate doing it, but wait… For those of us in small business, be it as a bookkeeper, real estate agent, sales rep or the like, most of us are selling every day of our lives. This...
 
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