Want to have better looking graphics on your website? Now you can do it yourself with a great website that helps you create banners for your website.
This website is just like an image editing program, but it’s on the Internet rather that installed on your own computer. This means that you can access and use it for free from anywhere. This website is indicative of the growing trend of software applications that you can use on the Internet. They call this type of application “Software As a Service” and it seems to be the way that all programs are going because the owner of the program has complete control of usage.
I hope I didn’t go off track then, but I find “Software As a Service” a very interesting business model… It’s like hotmail, gmail and most online applications, in that you are offered something for free for a while and then when you realise just how valuable it is in your daily life. It starts to become important and (most interestingly) valuable to you and it’s probably at that point when the industry will reach the stage (that they are touting will come), the stage where these “valuable” service become “paid for” services.
Anyway, back on track, the good news it that these services are currently free so get to know them, learn how to use this type of program and get some better results on your website.
The website that I’m talking about it www.bannersketch.com
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Here is another example of everything becoming free online. I’ve just discovered a website where you can create your own flash animated intros without having any experience using Flash.
You can create either html or swf files from the site and if you decide you want to use more of the features that they have to offer, you can join the site for less than $5 per month. Have fun with it.
Many website owners believe that they can create content and plonk it anywhere on their website and they’ll be inundated with emails and calls. They are missing the fundamental fact that people who are browsing the internet have potential 10-30 other website to visit until they find the one that they think is the best.
Here’s a couple examples of the goals I have for some of my websites.
- Get website visitors off your home page (otherwise they’ll bounce)
- Get people to take a short tour of what you can do for them (using images and maybe audio)
- Give people a reason to interact with your website (like a free sample or information report)
- Know the website goal and how to measure it (eg. the number of people visiting the website compared to the number of people who actually get to your Contact/subscription/ordering page etc).
Some fantastic news for you is that Google has all the tools to help you attract website visitors, funnel them to goal pages and measure your success. Advertising with Google costs you money, but most of the other tools are completely free (like Google website optimiser and analytics).
A great aspect about Google Adwords is that although it costs you money, you actually attract very specific potential customers to your website, customers who have typed in very specific search words and/or phrases. Better still you only pay for actual clicks to your website and not the people who just see your add.
So remember that when you promote yourself online you are looking for people who want something very specific so you need to find them and then funnel them to your own specific goals for them.
If you need some help please call me on 0413 007 481 or email email@example.com
A landing page is a web page that contains specific information on it that will appeal to website visitors who are looking for something specific.
For example, if I send an email newsletter which promotes Microsoft Excel Training and I insert a link to my home page (eg: www.slisar.com.au) then people who click on and follow the link from the newsletter may be a little disappointed. Why? Because they were expecting to find information about Microsoft Excel Training but now need to navigate around my website to find the information.
So, I create special “landing pages” that cover a specific topic and when a website visitor gets to the page they are pleasantly surprised because they see all the information they were searching for. This is an example of a landing page: http://slisar.com/main/page_landing_learn_microsoft_excel_online.html .
You could put special links on your landing page that “funnel” website visitors to exactly where you want them to go and thus acheiving your website goals. Notice that the URL of the above “landing page” contains keywords that are used to search for the service offered? This is one aspect of Search Engine Optimisation and makes your website attractive and “Relevant” to Search Engines.
After creating some specific landing pages I can create ads on Google Adwords, Microsofts adCentre or promote these ‘landing pages’ in email marketing campaigns so that when people click on them, they get a very specific response and are funnelled to the webpage that you want them to get to.
Creating these pages is possible using the 123ezy website builder and I have used this technique to successfully attract thousands of people to my websites and online services. If you need some help with your website design or Internet marketing, please contact me in Australia on 0413 007 481 or email me at firstname.lastname@example.org
Have you heard about “Drop Shipping”? It is used to describe the process of YOU selling a product without having to buy it first, store it or deliver it, and some people are making thousands and thousand of dollars doing it.
The concept has been around in the US for years and although it sounds simple, you are best to know a little bit about the products you sell. Why? Because you will be the person that customer call if there is a problem…. you are the middle man 🙂
So if you’ve always wanted to operate your own business, drop shipping is a fantastic way to operate a home based business selling products over the Internet without the hassle of buying, store and then having to deliver products. The best part is that the Internet allows anyone to operate a business in any country, set up a Google Adwords account and start promoting your new business… How easy is that?
When your website starts to get some great traffic, you can then act as an affiliate for many other companies and earn an income from links at your website… It’s called Affiliate Marketing and I’ll write a bit more about that in a future article.
If you want to learn a bit more about Drop Shipping, check out this website: http://www.dropshipperpro.com/cp/howitworks.html
If you want to learn more about Affiliate Marketing, check this website out: www.clixgalore.com.au OR take a look at the pioneers of Affiliate Marketing, Amazon (http://affiliate-program.amazon.com/gp/associates/join)
Have you ever wondered how people get to know about new big words? These big words are almost like a tool, used in the daily grind of work and communication with other humans and they can often lift the status of the person wielding the words. But now it is easier than you think to do it yourself.
Do you work at a computer each day? Well, you have instant access to dictionary.com, don’t you and then when someone says that you are being supine in your approach to learning new big words, you can ask them not to be so pejorative, but to leave the room precipitously.
Happy Big Word day!
In the Neanderthal period of the Internet, when everything ‘internet related’ was worth 50 times it’s commercial value, no one understood it’s real value, compared to bricks and mortar businesses. Anyone who had computer programming experience was writing software programs for the internet.
Online auctions were the buzz because rather than someone just searching for a product to buy, contacting the seller and then negotiating over the phone (like we all used to do with the Trading Post … “tell’em they’re joking about that price”), online auctions made you come back to the website time and time again to see if you’d won the auction.
Ebay used some fantastic, “operate your own business” campaigns to make ordinary people realise that they could operate a business from home just by selling unwanted items and as a result bulk sellers make about 80% of all sales in online auctions. This is where we meet the next fork in the road for online auctions. Ebay with it’s market clout is trying to force all their sellers to use only Paypal as the method of payment, PayPal is an online payment system owned by Ebay.
In view of this turmoil, other online auction websites are promoting themselves like ravens to get some of the spoils of this turmoil and one of the biggest launches is that of Telstra owned business, Sensis, which owns the Trading Post (an other big Australian online portals like the Yellow and White pages).
If you want to check out some other online auctions here is a list:
and a new service that is currently going to be launched: http://offerme.com.au/
One more thing that you might like to know is that almost anyone can now start an online auction website because the software that allows you to create is available for free! Yes, the Open Source movement has created many software programs that take all the hard work out of setting up and auction site of your own…. all you have to do is add products.
Happy buying and selling
Movies are something that you may not have thought about creating for yourself. I mean, why would you? Who’s going to see them anyway?
I helped a client create a movie from their last ski trip only last week and it tooks us less than 4 hours from the client not knowing anything about Microsoft Movie Maker. Not only did we create the movie, but we shortened selected video clips, created transitions between clips, muted the audio from the video clips and even put two sound tracks going in the background to add a real ‘feel’ to the movie.
When I say video clips, these are snippets of video that we get from a video camera (and let’s face it, a normal digital camera is also a video camera these days) and combine in an order that we choose and re-arrange if needed.
Finally we converted the video into a movie file format (just a couple clicks) and before you know it, the movie is ready not only to burn to a CD, but also to easily publish to YouTube for the whole world to see your creation (if you want them to). Thought I’d just throw in a small comment here … more and more businesses are creating their own video/movie style ads and placing them on YouTube to build awareness and it’s easier to do than you think..
Let me know if creating a movie is something that you’d like to learn more about?
The reason for the question is that our Dee Why office is closing and we have a whole bunch of things that we want to get rid of, but it is not worth going through the trouble of listing each one and paying for each listing in an auction site like ebay.
We have things like filing cabinets, office chairs, office desks, cork boards, folding machine, VCR player, lightbox, paper binding machines (2), air conditioning unit, display stands etc.
My first step was to do a search for some of these things at Google.com.au, this provides a valuable first step as it shows you the various classifieds sites that people use to sell their things. Here are a list of some free classifieds sites… there are many more than you think:
There are also websites where you can go to list your business like http://sydneyexchange.com.au/ .
What I found most interesting is that people are even using online image storage areas like picasa (part of Google), www.flickr.com and others to show the images of their products and then provide their contact details. Just like this lady who is moving house: http://picasaweb.google.com/householdgoods/FurnitureForSale
So, there’s a little bit to think about next time you want to get rid of any household or office ‘stuff’. Happy selling…. by the way, i also used our email newsletter to let people know that we have things for sale 🙂
We have a lot of equipment that we no longer need in our move from Dee Why to Brookvale and they will be available for sale on Saturday 3rd May from 1pm to 4pm. Items available include: Computers, monitors, keyboards, powerboards, power extension, power cables, printers, fax machine, folding machine, binding machines, water cooler, Taymar display stands, office desks, office chairs, bar fridge, coffee maker, filing cabinets and more….
The address is 26 Oaks Ave, Dee Why (opposite Woolworths)… see you there
The auDA, the organisation that managers Australian domain names, announced on Monday, 14th April a relaxing in the rules to transfer domain names from one licence holder to another for any reason.
There are still some restrictions, particularly designed to protect companies and individuals who own trademarks from domain name hoarders who buy them for the sole purpose of selling them to make a profit.
For more information follow this link: http://www.auda.org.au/news-archive/auda-14042008/
“Dee Why is growing up and all the buildings are being demolished to make way for a new modern suburb, so I’m moving to Brookie” says Steve Slisar who is moving his business from Dee Why where he has been operating his computer training since 1999.
As a result of more students using online training, having more sophisticated and specific requirements and the development that is currently going on in Dee Why, Steve is closing his Dee Why office and moving to Brookvale. His new training centre is smaller than Dee Why and as a result he has computers, desks, chairs, binding machines, kitchen appliances, stationary and many more items up for sale.
The sale of the Dee Why office contents will take place on a Saturday very soon and you’ll be able to name your price on some items. To be informed about when the sale takes place, visit his website at www.slisar.com and join his Email Newsletter by clicking here.
Today (11th April 2008) EzyLearn Pty Ltd director, Steve Slisar, launched the companys’ first “Community” website for Sydney’s Northern Beaches where the company began teaching people how to start using their computers in 1999.
“With websites like MySpace and Facebook, ‘Social Networking’ is what all the talk is about these days. It’s how real people can collaborate with other real people in a fun and interactive way on the Internet and it’s part of what they call Web 2.0” says Steve Slisar. “I’m excited to see how our customers take to this new technology… seeing that many of them are beginners and have only recently used computer for the first time”.
EzyLearn’s launch today of the Social Networking site also means that they are able to provide a very similar service via their 123ezy website business to website clients.
To check out the new community, click here club.slisar.com and join.
This announcement is regarding the Workskills program that was initiated by John Howard and the Australian Federal Government.
EzyLearn computer software training videos, workbooks and exercise files were being used at training centres in Dee Why, Chatswood and Perth to help Workskills students gain the qualification of Certificate II in Business.
When the Rudd Government took control of Government they initiated quotas that were in the contract offered to RTO’s (Registered Training Organisations) and we found that this made it impossible to enter new students into the Government enrolment system.
As a result, Steve Slisar (director of EzyLearn Pty Ltd), decided to make a selection of his online e-learning computer software training courses available for free at a website called www.freecomputertraining.com.au.
The good news for potential students is that the Rudd Government has a new initiative that has promised more places for a larger spectrum of the community.
Register with this blog to make a comment (see top right of the webpage) or join the EzyLearn “free computer training” newsletter, to be informed about developments regarding Free Computer Training. Click this link to join the email newsletter: http://www.freecomputertraining.com.au/main/page_product_gallery_email_newsletter.html
Today Ezylearn started the EzyLearn Educator program to help build a national team of trainers and training centres who use EzyLearn content to teach people how to use their computer.
“We have various Internet Portal websites that use our training content and felt that it was now a good time to bring together all the people who have used our conten” says EzyLearn Director, Steve Slisar.
The Ezylearn Educator program is designed to specifically inform Ezylearn trainers about changes to the content and delivery, as well as opportunities that arise in the computer software training market place. “It fits well with our new business opportunities programs where anyone who wants to use the full range of EzyLearn computer training tools can do so at a very economical price compared to other course material that is currently on the market” says Steve.
EzyLearn Educators have training workbooks, online e-learning videos and exercise files that they can use to help them deliver a full and comprehensive range of products to their clients.
Anyone interested in learning more should visit the Business Opportunities section of the EzyLearn website or subscribe to the EzyLearn Educators Email newsletter, by clicking the following link: http://www.ezylearn.com.au/_mgxroot/page_10728.html
EzyLearn has announced the plan to build an elearning platform that will allow any person to operate their own computer training business from home for less than $1000.
Ezylearn director, Steve Slisar, announced the plans today saying that “anyone who has good computer skills, is good with people and wants to earn some money helping their friends, family, school members, mothers group members, or seniors club will be able to use all the existing EzyLearn learning workbooks videos and exercise files”.
The new e-learning website will have an open registration system, where anyone visiting the website will be able to register and enrol into the Excel Beginners (Course 301) for free. “By registering and enroling and then using one of the EzyLearn courses, potential clients will see how easy and cheap it can be to learn new computer software skills online” says Steve Slisar who has been developing and updating the training material since 1998.
Anyone interested in learning more about the “work from home business opportunity” should join the EzyLearn email newsletter by visiting this site: http://www.ezylearn.com.au/_mgxroot/page_10703.html and entering in their name and email address or by calling Steve in Australia on 0413 007 481.