'Social proof' is testimonials, reviews and feedback of others, that vouches for the product or service we're thinking of buying. Social…
Happy New Year and I hope you earn more in 2019 Setting goals is not just about earning more money…
THE TRUTH IS, writing a blog post takes time. If it were the case of just writing some sentences, it wouldn't…
MANY YEARS AGO I spent $100,000 in advertising in one year. But I didn't make truckloads of money and became…
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Reviews tell a whole lot more IT CAN BE DIFFICULT to tell whether online ratings and reviews are real or not.…
Record retail inventory quickly IN A PREVIOUS POST we discussed how Expensify, an app which you can link to your Xero…
Case Study: Costs for starting up a second, related business A LOT OF BUSINESS OWNERS branch out into related fields when their…
When Should I Use PowerPoint Audio? BEING THAT MOST PowerPoint presentations are created as a visual aid to accompany a speech…
Why It Pays to Call the Switchboard When Doing a Reference Check I recently had a conversation with a colleague who said she’d never…