Digital Marketing Courses

Digital marketing includes marketing activities that are performed online via the Internet. This includes

  • Designing website landing pages and blogs using WordPress
  • Inserting images and embedding videos from Youtube or Vimeo
  • Writing blogs with relevant content that Google and other search engines “index” and show in their search results
  • Using SEO techniques such as alt tags, categories and blog tags
  • Search Engine Optimisation using keywords and keyphrases in your blog headings and text.
  • Using subscription forms to collect information and contact details of customers
  • Using Email marketing systems like MailChimp to collect and then send marketing messages to
  • Use Google Ads and Facebook Ads and Post Boosts to advertise & promote your business
  • Use WordPress, Google Analytics and other tools to measure your website traffic, conversions and sales

See our Digital Marketing Training Courses.

They are now available as a COMPLETE Digital Marketing training course package for $25 per week

Welcome to Bookkeeping Academy Member: Gina Diprose

I wrote about the Bookkeeping Academy membership a couple weeks ago and how it's our aim to help our students…

9 months ago

Are Google Ads “sponsored” Listings Better Than Organic Search Results?

Did you know that Google earns between $1.50 and $7.00 for EVERY click that you make on a paid ad…

11 months ago

Will Intuit Make Much More Money with MailChimp than QuickBooks?

We use Mailchimp for our email marketing and I had to sit down and have a cup of tea after…

1 year ago

Employment Hero offers $100 if you’ll demo their software

A popular and well funded HR and Payroll software company, which is backed by Seek (yes, the employment site) is…

1 year ago

How can Elon make money with Twitter?

I've been on Twitter since March 2009 but I don't use it as much as I could have, how about…

1 year ago

Intuit (QuickBooks) Buys Mailchimp! – Marketing Will Finally Speak to Accounts.

Intuit (the maker of QuickBooks, an online accounting software for small-businesses) has recently announced a new purchase that could see…

2 years ago

16 Apps to Customise Hubspot But Xero Gets the Worst Rating

HubSpot is a marketing system and CRM built for the modern day content marketing professional. Like most cloud-based services they…

2 years ago

Digital Business Skills to Compliment Xero & MYOB Training

Digital Business Skills are important for everyone who works for a company or who owns one. Authentication for Xero Course…

3 years ago

Xero vs GoDaddy Website Hosting Company Accounting Software? Attn: New Minimum Viable Website Service

When you look at the two companies Xero Accounting and GoDaddy hosting companies are very similar. They both provide cloud-based…

3 years ago

It’s official. Digital marketing now part of office administration job description

Scroll through the job ads on Seek for accounting and office admin jobs and you'll see the usual skill requirements.…

4 years ago