Getting video into social media advertising and marketing is king for real estate agents
You may recall a recent post about the exciting work we are doing with real estate agents around Australia to help them with their social media marketing as their industry goes through massive technological change.
Real estate agents are adopting Facebook pages, using Facebook advertising and creating their own websites to make them stand out from other agents but most importantly to show property sellers that they’re very experienced in the local property market and also great people to deal with. This stuff also applies to bookkeepers, accountants and most businesses where a good personal reputation is important!
Creating videos, serving videos and displaying videos
We spend much of our marketing efforts “writing” blogs to add value to you, the reader. We also optimise these pages so they can get discovered by people who use Google and other search engines to find information. Through our digital marketing agency, virion we’re doing this work for real estate agents AND bookkeepers so make sure to check these services out or contact us if you want to know more.
The thought of creating, uploading and then displaying videos on a website is very daunting to some people and usually it’s the inserting the video into a website as a blog or a page that is the part people aren’t sure about. So, I created a video for you! Yes, feel free to enjoy my calm, relaxing, yet very capable voice go through a process that our team go through dozens of times a week.
We have a course on WordPress and this video and other new videos will shortly be inserted into that course but the other aspects of performing this type of work involve these questions:
- Where are you going to store the videos. We prefer Wistia because of their fantastic analytics but most people are familiar with Youtube and the fact that it’s free is a great benefit too.
- How are you going to display it. We prefer to keep our content on our own websites but lots of real estate agents are happy to build up a following on many different social media platforms and Youtube is definitely one of them.
Enjoy the video below and make sure to Request a Quote if you are interested in having my team and I manage your online digital marketing using quality content.
Youtube videos into WordPress Blog pages
Also, stay tune for updates about our forthcoming Facebook for Business Courses.
