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It’s time to thank YOU

It’s only days before Christmas 2011 and from all of us at EzyLearn HQ we want to thank you for watching our training videos, using our training worbooks and completing our knowledge reviews, reading our blog posts and telling your friends about us. I personally also want to thank the core EzyLearn team for enabling us to grow and provide a great online training solution for thousands of Australian’s and international students.

Thank you Frankie, Yvette, Richard, Jacci, Ross, Amy, Luke, Iroshini, Warren and Allison. Also a big thanks to Simon, Scott, Amy J, Faisal, Jennifer, Nicholas and Mathew. You have made a real difference to EzyLearn this year and to our students and the hard work you’ve done will reward students for years to come.

This year has been one of our best years because we made a commitment to be the best online training company for

  1. MYOB accounting software and bookkeeping
  2. Microsoft Excel & Microsoft Word, and
  3. WordPress website Content management system and blogging platform.

Other training companies spend their time and energy trying to provide hundreds of courses with the aim of trying to get anyone they can. We decided to focus on our core skills and give everything we could. We also tried to make our online training courses affordable and inclusive so you don’t have to worry about your availability or skill level.

Here are some highlights during the year:

Creating a WordPress blog post

online WordPress training course - blogging and website designSocial media has gripped us all this year and if you are a business that didn’t know about websites, blogging, Facebook pages and Twitter you were considered lost. We’ve used WordPress to create our own websites for years and this year we introduced the WordPress Training Course.

You might find it interesting that we were writing blog posts about WordPress back in 2007 and even earlier, but this year we expanded our content significantly and included Google Analytics, Feedburner and other skills in it.

LIFETIME student membership

In January 2011 we introduced lifetime access to our online MYOB Training Course. This gave students access to all courses (Setup, Day-to-Day, Bank Reconciliation, Payroll Introduction) and it also provided them with a safety net and a resource when they are in the workplace. Rather than say thank you and goodbye once our students have completed their online course we welcome students to come back as often as they need.

A significant benefit to this offer is that students get access to all new content that has been created for the course or updated content for the existing material. An excellent example of this is our online Microsoft Excel course. We have training material since 1999 on Excel version 2000, 2003, 2007 and 2010 and as we create new content for Office 365, existing students will have access to the new material for no extra charge.

Welcoming Entrepreneurs as Business Partners

Our Business Partner program has enabled other dedicated professionals to use and promote our training material as part of their own business activities. This has enabled us to focus on the delivery of training materials and management of a learning platform while other business owners earn money by their promotional and sales activities.

We are 100% dedicated to this program going into 2012 so if you are interested please ensure you make contact with us.

Testing your MYOB knowledge and skills

Online training assessments and tests for coursesOnline training is still relatively new for many prospective students so we introduce the concept of knowledge reviews and skills tests to demonstrate how they are a learning tool as well as a testing tool.

We created a significant volume of new tests and quizzes as part of our online training courses this year and as a demonstration of their efficacy we introduced a free public MYOB skills test to see how much you knew about MYOB. It was also a great way for students to discover a new way of learning something online.

Partnering with Bookkeeping Industry groups

A significant number of our online training students complete their training to perform bookkeeping tasks as an employee or as an independent contractor. To demonstrate our commitment to “would-be” MYOB Bookkeepers and provide you with reputable accredited MYOB courses we became an accredited training provider of the Institute of Certified Bookkeepers. EzyLearn is also a member of the Australian Institute of Training and Development, the Australian Web Industry Association and the International Coaching Federation.

We join these associations to support the online training and coaching industries, demonstrate our commitment to professional industry ready courses and keep abreast of all new training techniques and technology.

More than just an online training course

Support is an important aspect of online learning and it is also a source of significant costs for organisations like EzyLearn. In balancing the costs of maintaining our current team members will the benefits of some rudimentary customisation of our courses we introduced EzyLearn Q&A. With a separate Q&A service for Microsoft Excel, WordPress and MYOB.

We’ve subsequently called this service EzyLearn ANSWERS. It’s a way of providing new training materials based on questions from our students. Students ask questions relating to their needs and our software specialists create a short answer to lead students to a solution. We use this service to increase the breadth of topics covered in our courses.

More team members to serve your needs

This year we added 8 new team members to help create new training content, manage our online learning site, answer questions and provide support. Most importantly it has helped us significantly reduce the time it takes between when you complete your course and when you receive your certificate.

You’ll meet more of these team members during 2012 and we hope to bring more people into EzyLearn to support your learning needs.

Faster loading videos and better online learning tools

We listened to the feedback from our students to improve as much as possible and to complement the addition of new team members we significant upgraded our video hosting capacity to ensure faster and easier viewing and navigation of our online training video tutorials.

This technology update enabled students with new devices like iPads and other Apple products to view our training videos and participate in mobile elearning regardless of their chosen devices.

Training for office administration for small businesses

virion small business telephone systems using voipThis year we formed a partnership with virion business grade VoIP to provide online training tools for their installation partners. As part of this project we included some new training materials to help office admin staff not only configure their new VoIP telephone systems, but we also provided spreadsheets for them to use as part of their phone bill analysis reports for customers to demonstrate how much money they could saving using Voice over IP.

We started looking at VoIP solutions for our own business in 2008 when we tried out the features of MyNetFone. In our constant search for better technology and support people we discovered the VoIP solution dedicated to small businesses, virion.

In 2012 we will strengthen this relationship by providing more in-depth training videos and tutorials. Our commitment to online training is focused on providing students with the tools they need to be efficient and productive in small business across Australia as well as provide these small businesses with the tools they need to operate great businesses.

Conclusion

If you think we have made a lot of improvements in 2011, just wait until you see what we have planned for 2012. We will:

  • create more training content for our MYOB course and WordPress /  Webmasters course
  • implement more services to help support your online learning
  • help you find more customers (for small business owners using your website and Google adwords, Analytics and SEO)
  • provide more tools to help you find a job (for job seekers by helping you write better resumes, perform better at interviews and be more confident in your work)

Thanks again for reading and following our progress we want to demonstrate your successes in our 2012 blogs posts.

All the best from the EzyLearn Team.

Sincerely,

Steve Slisar

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We’re under attack!

TIP: WordPress Training Course

Google Webmaster Tools - Malware Report for WordPress Training Course

We’ve just experience a cyber attack and what do you think caused it? An out of date plugin for our WordPress Blog.

It’s a terrifying feeling knowing that your website visitors see a huge alarming warning asking them to go no further or risk being compromised. Luckily we have a Google Webmaster Tools account that provides some information about the potential cause. When we removed the offending plugin, we were able to use Google Webmaster Tools to get Google to go and re-visit our site and confirm that there is nothing wrong with it.

It’s a lesson in only using plugins and themes that you want to use and removing the rest. We used our blogging site to get to know some great new WordPress tools but now we’re keeping it clean and lean!

If you are a website owner and you haven’t signed up to Google Webmaster Tools, do yourself a favour and get to know it. If you want to learn about using WordPress to create your own website or blog site come and visit our Online WordPress Training Course website.

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What does EzyLearn have to do with Starfish’s?


Seth Godin and the long tail, EzyLearn is a starfishIf you are into new technology and you like to know what is going on there is one man who write regular blogs from his experiences working with new technology. His name is Seth Godin and he has over 123,000 Twitter followers. Whether you use Twitter or not, this man has a wide influence and many of his very short blogs are inspirational for business owners and anyone who wants to create something.

Seth wrote an article recently about the differences between Starfish and the long tail. If this is all starting to get a little weird don’t worry, these terms are used in Internet marketing circles to describe the business model you are in and we’re mentioning it here because it confirms our commitment to be the best at a handful of online training courses: Microsoft Office (Excel, Word, PowerPoint and Outlook), MYOB Accounting, and WordPress website design and blogging. There are many companies who promote courses online and that’s what they do, promote courses online, we try to be a little different and here’s why:

  • We offer a handful of courses and do them very well
  • Our courses come with LIFETIME membership
  • As a student you get new content without paying extra
  • Where possible we provide real life exercise files so you can work with the software

We launched the EzyLearn Q&A service as part of this commitment and it’s designed to do two things:

  1. Provide existing students with an opportunity to ask questions about topics that may not be included in our course content
  2. Increase the value of our training courses to students by keeping them current and relevant.

 

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Graduation & feedback for Online MYOB Training Course

Graduating Students

We want to send a congratulations to some of our students and their success in our online MYOB training course and all the best for their future using the software for bookkeeping and managing company accounts. If you are seeking new employment we also wish you the best in your searching, resume writing, applications and interviews. Congratulations to:

Katya (ACT), Katayou (NSW), Linda (QLD), Veronika (QLD), Jenny (VIC), Denise (NSW), Natalie (NSW), Jacqueline (WA), Sara (NSW), Gopan (NSW), Matthieu (QLD), Kelly (NSW), Rhonda (QLD), Sarah (WA), Pia (VIC), Wayne (QLD), Geri (WA), Kerry (VIC), Robyn (NSW), Darlene (NSW), Celeste (NSW), Michelle (NSW), Cassandra (VIC), Angela (WA), Erica (WA).

What students say

We also want to share some of the comments that current students have made regarding what they enjoyed most about our course and training material:

“My experience with Ezylearn was great. I am going to recomend your website to all my friends and family members”

Katayoun

“All of the course information and also the knowledge tests”

Geri

“(The best part of the course was) the walk through videos”

Celeste

“The explanations were good”

Gopan

“I thought the course was very thorough and easy to find information especially if I need to review a task… It was very convenient to do the course in my own time when i had available…. and at my own pace”

Veronika

“Having workbooks to supplement the videos and able to practise simple exercises. Also, the opportunity to be able the myob program for free rather than having to buy it”

Michele

“Steve is quite good and makes the video enjoyable and makes it easy for me to learn how to navigate around MYOB”

Linda

“Ease of use. Convenient – study when you feel like it and have the time to do it. The videos are easy to follow even though I was using a (different) version of MYOB than those in the videos. This didn’t seem to matter because differences between them were very basic, and are mostly only aesthetic”

Jenny

“Easy to understand”

Natalie

“Most of the course was good and the support documention is helpful so I can alway go back to it”

Denise

Scheduled Improvements

Don’t worry, we’re not sitting on our laurels just because students have praised our online training courses. There’s also lots of work to be done to make some parts of our courses even better and we want to let you know about them:

  1. New content for the online MYOB training course (including Payroll and Reporting)
  2. More practical Microsoft Excel exercises for things like PAYG and manipulating MYOB reports
  3. Demonstrations on how to perform some calculations in Excel and enter them manually into MYOB
  4. More website measurement statistics for WordPress courses using Google Analytics
Please feel free to send us some suggestions.

 

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Creating images with transparent backgrounds using freely downloadable software

FREEBIE: We thought we’d share this demonstration video with you because it is very handy when working with images for your website.

GIMP is an open source image editing program that gives you very powerful functionality for editing images. Get to know a little about this program and you won’t need to struggle with Paint or pay for Adobe professional image editing software. This video is one of the free videos in our online WordPress training course.

You’ll want to use this when you want your logo to appear in a WordPress website. There’s nothing quite so unprofessional as a logo with a white rectangle background behind it.

Enjoy. If you receive this information via email and cannot see the video, click on the title to read this at our blog site.

 

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Another 11 training videos about image editing, featured images and WordPress premium themes

WordPress online training course

NEWS FLASH: Yet another 11 training videos have been added to our WordPress Training Course!

Only recently we announced the addition of 23 new training videos for our online WordPress training course and that is only shortly after the launch of our exciting new website design and blogging course. Why are we populating this course so vigorously? Because we are working with 3-4 students who are building their live sites right now using the content of our course, everytime they come across a stumbling block, we solve it and create more content for our online course. LIFETIME student membership means that you get access to all these new training videos at no extra charge EVER.

This time we’ve focused on teach you how to work with images to get a really professional looking website using a featured slider. We’ve provided  great sources online for royalty free images, show you how to get images in just the right size for your website AND get the featured slider working with our recommended premium themes.

Here the video list and if you are an existing student you can simply click on the link, login and get straight to the new learning resources:

If you are not a student yet, but you want to learn more visit our website dedicated to our WordPress online training course.
Remember that you can subscribe to these blog/news posts by visiting our blogsite at www.ezylearn.com.au/wordpress.
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We’ve just added 23 training videos to our online WordPress Training course

NEWS FLASH: If you are an existing WordPressCourse.com.au student you’ll be thrilled to hear that we have created and made available 23 new videos about becoming an expert in WordPress. These new videos are available to you at no extra charge and they are part of our growing range of WordPress, Google and Social Media topics that are coming shortly.

The topics we have covered in this videos includes:

  • Blogs, Posts and RSS Feeds
  • File Management and File Transfer Protocol (FTP)
  • Website Statistics and Google Analytics
  • Backing up your website
  • Features of Elegant Themes Premium Themes
  • Social media and commenting
Nareev Bhatt was one of Australia’s top bloggers back in 2009 and he and other top bloggers like Karen Cheng use a simple website with Google Feedburner to deliver their news to anyone who wants to read it. This course will show you how to have your own newsletter using your WordPress Blog and FeedBurner.

This video from Channel 10 in 2009 explains how three popular bloggers make a lot of money by working from home.

 

 

Read more about our WordPress Training Course and join in to take advantage of our current prices and LIFETIME student access

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Navigating the EzyLearn Online Training Site

Come on a short journey to learn how to navigate the EzyLearn Online Training website. We’ll take you on a quick tour so you know what to expect as a student when you start your training with us. You’ll see one of the great benefits of joining and having at your disposal a learning resource for the rest of your working life.

Your student administration area enables you to quickly jump from course to course if you wish and the bread-crumb menu at the top gives you complete knowledge of which course you are in and gives you the ability to get back to your home page and course outline.

Take a look at our popular online Courses in MYOB Accounting, Microsoft Excel spreadsheets and WordPress website design and blogging: http://ezylearnonline.com.au/courses/

Here’s the video on how to navigate our training website.

 

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How valuable are words?

It seems that Google has brought back the magic of words. Why? Because they can be indexed and used in search results.

Can you index an image or a video? You can, but you need to index them using words.

You can find almost anything on Google but you need to use words to do it. When you click on a paid Google Adwords advertisement its usually due to the words the advertiser used to catch your attention. If you want to improve your Google organic search ranking you need to use the right “key”words on your website, they call that Search Engine Optimisation (or SEO).

Keywords, SEO, marketing, Google Adwords, resumes

Can someone in the Phillipines, India or Eastern Europe Write Like You?

You might be aware of the value of words these days because you need this skill to be effective in marketing your business online. The role of the copywriter is often undervalued because you can now hire someone in the Phillipines, India or Eastern Europe to write the content of your website or blog for a couple dollars per hour, but would you? After testing out individuals, copy-writing services and other international contracting companies we realise that the quality of the words we use and the ability to relate to other Australians is something only another Australian can truly do effectively. With all the talk about workers in developing countries taking jobs away from Australian workers, we realise that it’s their knowledge of Australian lingo, Australian tastes and Australian attitudes that makes their writing style truly Australian – and that makes it valuable to other Australians.

Work at Home

There is a way of getting good quality words for your website or blog for a reasonable price and that is by using a Virtual Assistant (sometimes called a remote worker, home worker or a remote contractor). There are some great writers out there who choose to work from home and if you use the services of an organisation like Virtually Yours you’ll find top quality writers and remote contractors with many other skills that are part of an organisation designed to find good virtual assistants and promote them as well as provide them with tools to be effective small business owners.

While we are on the topic I want to share the success of Terry from Ramancorp. He operates a small wholesale business supplying a range of framing, hanging, display and packaging materials and he lists them all on his website. Because he has gone to the trouble of providing as much information as possible he uses some very niche words that attract customer looking for the exact product they need. As a result Terry is getting a good amount of NEW customers EVERY month without having to pay a cent in Google Adwords advertising.

Words are Valuable in Resumes, Website and LinkedIn

Words are just as valuable in your resume so the next time you think about what kind of job you are looking for, think about the words that the advertiser might use to attract the right candidate and make sure your resume has these words in it.

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Work at home managing customer’s WordPress websites? Introducing the WordPress Online Training Course!

WordPress is used as a Content Management System (CMS) for millions of small business websites around the world. WordPress is like the Microsoft Word for Websites and we have a course that will teach you how to use it as a blogger, article and news writer all the way up to a WordPress administrator. In fact at the end of this course you will learn enough to get your own website up and running as well as help others create and maintain their own website.

The best part of this course is that it entitles you to the EzyLearn LIFETIME membership feature, so when we update it with new content about marketing your website you can access the new information for no extra cost. For more information and to enrol, visit our WordPress course website.

What’s included in our WordPress Online Course (you can click these links if you are an existing student):

WordPress Pages and Posts

Administration Privileges and Settings

With Administrator priveleges you are now able to affect global aspects of your websites appearance. You can also arrange the website layout and user access permission.

Design options and Themes

Background colours, and header images are just the beginning. Learn to install free and premium themes and then customise them using widgets, plugins, custom menus and RSS newsfeeds

Website Hosting Control Panel – email

Your website hosting control panel provides you with stats about your website usage, but most importantly your email and other applications. Learn how to manage your email accounts and email access.

Blogs, Posts and RSS Feeds

We have all the training videos and they will be uploaded shortly (no extra cost for you to access). Syndication gives you the power to be many places at once. When you write a blog that article can be made to appear in your readers inbox, on other websites and of course at your blog.

Google have a range of tools to help you gain exposure on the world wide web and one of these tools is called Feedburner. This tool will enable you to have your own email list subscribers attached to your blog.

Can I make my own site?

Yes. We’ve thought of that too. When you enrol for the Online WordPress course, choose the option that provides you with a student website hosting account.

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Selling horse feed in the internet age

We’re in the internet age whether we like it or not. Our internet connection is as valuable to us now as our power supply and our telecommunications and it’s important to have a website if you are in business. In this post I want to introduce you to a small operation in King Island in Tasmania. A company that sells Kelp is learning how to play the internet game and best of all you can learn with them.

Kelli has a WordPress website hosted with 123ezy and we are building our WordPress and Webmaster Course around her growing internet presence. To start with we have created some elementary training videos about the navigation around the WordPress themes and what different parts of the website are called. We’re learning about themes, header images, menus and widget just to get started. As we progress we’ll be talking about Pages vs Posts, tags and categories, working with images, Search Engine Optimisation and much more.

We’ve included our Introduction to WordPress video below so if you are reading this on your phone, click on the heading to get to our Blog page where you can watch the full video.

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Want to work at home for EzyLearn?

remote contractor and virtual assistant group

remote contractor and virtual assistant groupWe are building the Remote Contractor network of work from home contractors and at the same time, we are recruiting for online marketing consultants. You don’t have to be an expert though, simply go searching through Australian job forums, social networks (on Facebook) and comments on Twitter accounts where you think it would be good to mention EzyLearn’s online courses.

All you need to do is open up and Excel spreadsheet, and copy and paste the hyperlinks of website forums and social networks (like facebook groups) into each row of the spreadsheet.

We’ll go through the list you create and if it looks like a good list, and we pick you as an EzyLearn online marketer, we’ll pay you to inform the Australia jobseekers about our online courses. Simple.

Have any questions? Send an email to Richard at sales@ezylearn.com.au.

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What does a webmaster look like? Could you be one?

Learn how to use Wordpress and social media training course

Learn how to use WordPress and social media training courseIf you mentioned the word Webmaster 5 years ago you would imagine someone slightly geeky, who drinks cola, has thick rimmed glasses and talks incessantly about the latest technology and gadgets. Things have changed. The technology used to create websites was the domain of nerds who enjoyed writing code and getting dirty with technology using programs like FrontPage, DreamWeaver, Flash etc, but now it’s the domain of staff members, marketing people and remote contractors (Virtual Assistants who work from home). Why has it changed?

The most significant aspects of website design are:

  • The template (or theme) that’s used including colour scheme, branding and navigation
  • The  images and copy (text) used to fill the site
  • Promoting and marketing the website

Modern day Content Management Systems like WordPress, Joomla and even older ones like Drupal make everything much easier and here’s why:

  • Thousands of designers create templates that you can purchase for $20 to $300
  • Once a template or theme is designed and setup the content management is the same (just like using Microsoft Word)
  • Writing articles, creating extra pages and adding to your navigation becomes as easy as selecting a check box and picking a category.

So is it really something that you could do?

wordpress themes included in Webmaster course
wordpress themes included in Webmaster course

Have you heard about WordPress, Google, Facebook and Twitter? Can you use your computer to access your email, do internet banking and accessing other online services? Have you heard about or used PayPal? If you have, then you are at least familiar with some of the tools used by a modern webmaster. Combining these new online marketing tools and WordPress CMS driven websites you can get busy and start creating.

The Internet, smart phones, cloud computing and VoIP are making the world a smaller place and allows people to work from home but still remain digitally connected. There has been a significant shift towards remote contracting (virtual assistants) and the concept of mums working from home is now commonplace.

If you want to come on the Webmaster journey with EzyLearn we have the WordPress course. It’s a step-by-step system of setting up, creating content and images, building the contents and then promoting your own business using all the tools we’ve mentioned in this blog post. Best of all you’ll have an internet guru educating and coaching you each step of the way until your website is complete so not only will you have your own website and tools to promote it, but you’ll have the skills to promote yourself to other businesses and help them with their website management.

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How to create a new WordPress blog post

If you are receiving this as an email, click the title to watch our instructional video.

Today the hardest part of keeping your website up to date is not the technology about how to do it but the craft of writing the right words. The writers at HatchCreate understand the writing skills needed to make you look professional and bring traffic and sales to your website. They are versed with the use of the 123ezy website builder and the WordPress personal website publishing system.

We recently organised the hosting and creation of a simple website for the Australian Cartooning College and the video in this blog shows you how simple it is to create your own WordPress blog post.

It’s important to note the similarity between the term “blog post” and “news article”, or “update” because that’s all a blog post is. If you don’t consider yourself a blogger or that your business has a blog don’t worry these are just jargon used to make the art of writing articles sound modern and high tech. This article by Steve Slisar explains a bit more about WordPress and business blogs.

Many mums and dads working from home as remote contractors can earn a good living as a writer by performing the writing tasks to keep a company’s website or newsletter up to date. Once you learn how to manage blogs using WordPress you can promote yourself as a Website content manager. But remember, you need to be a good writer.

If you want to receive our blog post articles as an email when they’re published, enter your email address below.

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Google saves you 2-5 seconds with Instant Search

The innovator in searching through millions of web pages to find the most relevant yesterday introduced Google Instant, a way of providing you with results before you’ve even finished typing. In other words Google has a pretty good idea what most people want to find when they start typing and reveals the results as you type. Great for slow typers this new feature will give you relevant results right there on your screen.

We are pretty proud of our search engine placement for online MYOB course so please feel free to do a search using the new Google Instant and see our website appear on the first page of search results.

I tried using the search and it was fascinating watching the search results change so quickly. When I tried it a second time it just worked like the normal Search results. Go and visit the Google Instant Search page or read Google’s announcement on their blog to learn more.