Feel Threatened by a Newcomer in Your Workplace? Gain Knowledge, Instead!

The more confident you are in your abilities the less threatened you will feel by the arrival of a newcomer to the workplace.
The more confident you are in your abilities the less threatened you will feel by the arrival of a newcomer to the workplace.

As part of our MYOB Training Course, we’re constantly adding new content and helping our students win work and improve their employability. That’s why we always emphasise the importance of continuing to educate yourself — for the obvious skills advantages you bring to any company, but also for your own confidence.

For many people, it can be a little nerve racking when new blood enters the workplace and in today’s job market, it’s not at all uncommon to see a new face appear. Sometimes it’s in the form of a new employee there to share your workload and other times it’s because your organisation has employed someone to help restructure the business so they operate more efficiently.

The Many and Varied Threat

For many employees, this new face around the office can make them feel threatened — threatened about the future of their jobs and threatened by the prospect of the office dynamic changing. Fortunately, however, there’s an antidote for this rather common reaction to change: taking a course or continuing professional development.

The thing about feeling threatened is that it’s entirely to do with your confidence. You may feel like you’re not quite as educated or as skilled as this other person and as a result, you think your employer won’t need you any more. The truth is, your employer probably has no intention of letting you go, but nevertheless, the job market is changing and up-skilling to increase your knowledge base is invaluable — to you and your employer.

Confidence in Upskilling and Continuing Professional Development

Aside from the tangible knowledge and experience a highly-skilled employee brings to an organisation, they also bring with them confidence. The more secure you feel with your ability to do your job and do it well, the more confident you’ll feel as a result. For this reason, EzyLearn is a big believer in continuing professional development.

Our MYOB, and Microsoft Word and Excel training courses each come with lifetime access to the course content, so that you can review the course material and even access updated content, whenever you need it.

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A truly confident person would embrace the idea of working with someone new and potentially learning and sharing knowledge, rather than feeling threatened by them. But the key to achieving this confidence is being able to feel secure in your own knowledge base and that’s what EzyLearn’s Continuing Professional Development Program aims to provide bookkeepers with: knowledge.

So stop worrying, stop feeling threatened, and feel more confident in your skills and knowledge by taking one of our online courses today!

What’s New in MS Office 2013? Here’s a Quick List

Frequent updates and infrequent use of software like Excel can really leave you stumped - that's where Lifetime Membership comes in real handy!
Frequent updates and infrequent use of software like Excel can really leave you stumped – that’s where Lifetime Membership comes in real handy!

At EzyLearn we offer online training courses for MYOB — the #1 Cloud-accounting software — but did you know we also offer training in Microsoft Excel and Word?

Just as we do with our MYOB training courses, we also offer Lifetime access to our MS Excel and Word training courses, which means each time Microsoft releases a new version of MS Office, we update our course content so you’re always totally up to date with the latest versions of Word and Excel.

Keeping Excel in Your Memory

Let’s be straight up here; once you get the hang of Word you probably won’t need to refer back to our course content all that much. Excel, on the other hand, is a different ball game.

In many ways Excel is a lot like algebra or a foreign language: if you don’t use it often, you’ll forget it. Sure, you’ll remember bits — J’adore Dior! E = mc2! — but you’re likely to struggle through your day-to-day if it’s something you rely on heavily at work.

Because many people use accounting software like MYOB, their use of Excel is fairly infrequent. For instance, suddenly trying to create a PivotTable will probably leave most of us stumped! And let’s not forget that by the time most users have mastered how to create macros in their worksheets, Microsoft will have released a new version of MS Office and we’ll be back to square one again. This, in large part, is a key reason why we offer Lifetime access to our training courses— because we, just like you, also forget stuff.

New Features in New MS Word and Excel (in a Nutshell)

Now that Microsoft has released their highly anticipated MS Office 2013, it’s likely you won’t be able to find the ‘Paste Special’ button again, so we’re updating our course content to reflect the new changes.

Here’s a low-down on some of the new features in the new MS Word and Excel:

Word:

  • Open and edit PDF files in Word – finally! Gone are the days of having an additional piece of software installed on your PC to enable this.
  • Threaded review comments
  • Read mode with page turning
  • Alignment guides – hallelujah! Why have they never had this before!
  • Placeholder

Excel:

  • Quick analysis
  • Flash fill – we’ve always had this to an extent, but flash fill just got a whole lot more intelligent!
  • PowerView – for the real Excel pro, but still a welcome addition.
  • New PivotTable tools
  • Improved functionality when opening new Excel windows
  • Recommended PivotTables and charts
  • New chart controls
  • Get a link
  • Publish Excel data to social media – we don’t recommend using this often, because snore. But it’s still great if you want to quickly share your yoy sales results with your Twitter followers or Facebook friends.

So whether you’re using MS Office 2013, 2010 or prior, if you’ve forgotten how to do a VLOOKUP, it’s time you educated yourself in the mystery that is Excel — enrol in one of our Microsoft training courses today!

Superannuation News: What is the Small Business Superannuation Clearing House?

Allocating everyone's super into different super funds can be taxing! Now the government's stepping in to help.
Allocating everyone’s super into different super funds can be taxing! Now the government’s stepping in to help.

One of the modules we cover in our MYOB course is the tricky business of payroll, which includes the even trickier business of superannuation. Over the last 12 months there’s been a raft of changes to the superannuation guarantee, including its gradual increase to 12 percent, which came into effect this July. But super just got easier.

Super: Confusing and Consuming

Many small business owners find managing the day to day items confusing enough without having to look after payroll — a complex, but all-important aspect of any business. Fortunately, the Australian Government has recognised that the superannuation requirements are making payroll and increasingly complicated business that many small business owners struggle with.

Making super contributions for your employees is not just complicated — it’s also time-consuming. Under the current tax laws, each of your employees have the option of selecting their own super fund, which means you can be making super contributions into different super funds for each of your employees. With the Government’s new initiative The Small Business Superannuation Clearing House, those days are over.

The Small Business Superannuation Clearing House

Every small business with 19 or fewer employees is eligible for this free service that enables you to make just one secure superannuation payment to The Super Clearing House, which is then distributed among your employees to their nominated super funds.

The Super Clearing House minimises the paper work and red tape associated with superannuation for small businesses and also allows you to nominate a regular contribution amount for each of your employees, so you can easily meet the superannuation guarantee obligations.

Using The Super Clearing House won’t affect the rest of your payroll requirements in MYOB — though it does look like it’s a direct competitor for MYOB’s M-Powered Superannuation — and once you register for The Super Clearing House service online, you can access it 24/7.

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For more information on The Super Clearing House, visit their website, the Department of Human Services website or download The Small Business Superannuation Clearing House reference guide here.

Don’t Stress: Start a Home-Based Business

Are you happy in the workplace or would you be happier working for yourself?
Are you happy in the workplace or would you be happier working for yourself?

In a previous post we gave you five reasons to start a business and work from home. In fact, taking the plunge to embark on your own business is something we refer to a lot at EzyLearn, but for good reason — being happy. Often we forget just how incredibly important this is, but if you’re not happy at work, it will impact your home life and your health.

Being happy at work is one of the reasons we’re so passionate about helping people start their own business through our online training courses. Because if you’re like me and you spent time in the corporate world then you know how demanding it can be.

Office Politics and Long Days

It’s not just the pressure of completing your work within the designated timeframes, but it’s juggling that with the meetings and the office politics, and the bureaucracy and red tape that comes with working in the corporate world.

Then there are the long hours — the only place 9-to-5 seems to exist is in a Dolly Parton song.

Australians already work some of the longest hours in the developed world, putting in an average of 42.5 hours at the office a week (compared to many European countries that cap working hours at 38 hours per week), according to  think-tank, The Australia Institute.

Throw into the mix the fact we’re connected to the office virtually 24/7 thanks to email, smartphones and cloud software that means even when we’re not at the office, we’re still at the office. And it’s our health that’s paying the price.

Sleeplessness and Stress

A study conducted by The Australia Institute last year found that over one third of respondents had experienced high levels of stress and anxiety in the workplace as a result of long working hours; a further quarter of all respondents said that their working conditions had adversely affected their sleep.

Sleep deprivation, stress and anxiety are so intimately linked to the workplace that authorities have taken to referring to it as “presenteeism”, which is now so commonplace that in 2009 it was estimated to have cost the Australian economy $34.1 billion dollars, according to a study commissioned by insurance firm Medibank.

If you’re sleep deprived, stressed or anxious at work and your productivity is suffering as a result — in turn worsening your sleep deprivation, stress or anxiety — that’s presenteeism, and it currently costs the economy more than the days lost to absenteeism, which equated to a 2.1 percent decrease to the GDP in 2010.

The most common medical conditions associated with presenteeism include depression, hypertension and diabetes. Stress, anxiety and a lack of sleep has also been linked to cardiovascular disease, which is responsible for 37 percent of deaths in Australia and is currently this country’s leading cause of death, according to the UN.

Turn it to Your Own Advantage By Working for Yourself

But there is a silver lining. Although the almost inescapable emails, smartphones and cloud software mean work is always around us, the tide is now rolling the other way.

Emails, smartphones and cloud software also make it possible to leave the stress of the workplace behind and put the balance back in your work/life. These technologies are enabling people like you to service clients all around the globe. Perhaps you have some business ideas and concepts but need help fleshing them out and assessing their viability. Our Small Business Management course covers all the aspects you need when starting a business and our first subject focuses on originating and developing concepts.  So, there’s never been a better time to start a home-based business and turn that frown upside down.

Be Happy: Start a Business and Work From Home

You may find that one of the key benefits of starting your own business is that your work actually makes you much happier.
You may find that one of the key benefits of starting your own business is that your work actually makes you much happier.

Are you toying with the idea of starting a virtual or home-based business? Well EzyLearn is your one-stop training-shop for everything you need to start a business — all via our Small Business Management training course, MYOB training courses, WordPress training courses and MS Office training courses. But what are the real benefits of working from home?

The Pros of Working from Home in Your Own Business

We look at some of the upsides to being your own boss here:

  1. Fewer Expenses: This may be an obvious one, but it’s often what makes or breaks a bricks-and-mortar business. Operating your business from home incurs fewer expenses; namely the overheads of rent, power and telephone services. But there are those other little expenses that can start to add up: coffees, lunches, petrol and other travel expenses. When you work from home you can say goodbye to forking out $4 for a coffee everyday and hello to the $960 you’ll save each year by having a cuppa at home instead!
  2. Manage Business Expenses: Working from home can allow you to cutback on certain things or splurge on others, which is sometimes not possible with a physical office. Using cloud accounting software like MYOB also allows you to keep track of your day-to-day more efficiently so you can see how you’re tracking on a daily basis.
  3. Improve Your Business: Without the overheads and expenses that come with operating a business with a physical office space, you can reinvest that money to improve the overall operations of your business — whether that means updating your computers, systems or expanding your business into an area you previously couldn’t because of the golden handcuffs.
  4. You’re Greener: Most people spend between 10 and 20 hours every week just sitting in peak-hour traffic. When you work from home you can finally do your bit for the environment and ditch the car, including all the costs associated with it. Between the cost of fuel, car services, rego, insurance and tyres you’re looking at around $5,000 a year — that’s a trip to Europe!
  5. You’re Happy: Sometimes when you’re trying to rationalise to friends and family the benefits of working from home we forget to say this because it sounds like a cop-out, but it’s actually a biggie. You spend 48 weeks of the year at work, and an average of 40 years working — why shouldn’t you strive to be happy? Confucius once said: find a job you love and you’ll never work a day in your life.

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So on that note, what are you waiting for? EzyLearn can provide you with all the training you need, from managing your business and doing your books to finally getting your head around Excel and website design.

So don’t worry. Be happy — start a business and have a job you actually love.

The Virtual Business: Transitioning from the Real World to the Digital World

If you prepare and test first, then the transition from physical to virtual office should be smooth sailing.
If you prepare and test first, then the transition from physical to virtual office should be smooth sailing.

There are many benefits to be had by operating a virtual business — both to yourself as a business owner and to your clients — and in our last post about closing your bricks and mortar office doors to create a virtual one, we discussed the importance of getting the timing right. But once you know the timing is right, how do you make the transition?

Setting Timeframes and Testing

Remember: Rome wasn’t built in a day, so set yourself a timeframe of say, 12-18 months, to make the transition from bricks-and-mortar business to a virtual one. This should give you ample time to help your clients and staff get used to the idea.

But while it’s important not to rush the transition, you shouldn’t dilly-dally, either. Use this time to implement new systems, structures, procedures and protocols — and test them.

Help your staff get into the habit of working from home but you’ll inevitably encounter a few glitches, so make sure you work on resolving them before you do away with your physical office space. This may involve upgrading existing infrastructure, software and computing equipment.

Keeping the Team Spirit Alive

You should also consider ways to ensure your employees continue to function as a team even when they’re removed from the team environment. People are known to be more productive when they feel valued, so you might consider reinvesting those rent-cheque savings in regular meet-ups or team building exercises, and more efficient computing equipment like tablet devices.

Prepare People for Change

Importantly, make sure you communicate with your staff and clients along the way so that they’re prepared for the new virtual realities of either working with a virtual business or being employed by one. This will also help you gauge any potential pitfalls so you can nip them in the bud before they become larger issues.

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If you’re interested in finding out more about making the transition from a bricks and mortar business into a virtual or online one, why not subscribe to our EzyLearn blog? You can read more about what a virtual bookkeeping business is likehow to turn your bookkeeping business into a virtual one and how you can run a remote bookkeeping business in the cloud.

 

Working from Home Doesn’t Have to Mean Working Alone

Lonely office man

We are constantly refreshing the content of our MYOB training course so that you are privy to all the latest information you need for becoming a bookkeeper, running your own bookkeeping business, or doing the books for the businesses of others.

Certainly, technology has reshaped the way most of us work, learn and interact with each other. Whether working from home or from an office, many of us spend the bulk of our time online, and for many, it’s not uncommon to feel increasingly disconnected from others, lonely, even. However, in this ever-increasing virtual world in which we live and work, there are ways to combat loneliness — things we’ve probably learned from our mother’s and grandmother’s: to mind our P’s and Q’s.

Everybody Emails

If you are thinking about working from home and running a bookkeeping business in 2013 (or you already do this), it goes without saying that things are substantially different to the way they were 20 years ago; different, even to just 10 years ago. Instead of seeing your clients often and chatting regularly on the phone, you email. On a daily basis, your Inbox fills with emails from clients — emails you rarely read in full, scanning instead for keywords or instructions that you mentally note down for later; the email is then closed. Rarely a response longer than “No problem”, “Done” or “Sure, will do” is sent back (something I’m guilty of myself!).

However, there was a time when a client would have phoned through their request or query, you’d have chatted, built a relationship, and some of the loneliness of working from home would have been assuaged. Today, we rarely indulge in such pleasantries — and we complain we’re lonely.

Building Relationships

But loneliness is so easily rectified, particularly in business. Instead of emailing a one-word email back, engage with your customers. Get to know them; ask them how they are, how business is travelling and, above all, thank them for continuing to do business with you. People like to feel appreciated; they like to feel that they’re not alone in the world.

At EzyLearn, we’re in the business of helping people build profitable businesses working from home. With all of our online training courses, we strive to ensure our online students don’t feel detached or lonely. We know that studying online can sometimes feel like you’re missing out on the student-teacher, student-student interaction, making your road to graduation a long and lonely one. It’s why we implemented the ZenDesk customer support system — to handle and respond to your queries quickly and efficiently — and why we’re also active on social media so you can connect with us quickly and easily, every time.

Next time you feel lonely when working or studying online or from home, perhaps consider whether technology has effectively placed a barricade between you and those around you. Are you likely to be regarded as a real person by your clients, or more a faceless, voiceless email that happens to bear your name? Use technology, instead, to connect (or reconnect) with people — and what better place to start than by saying, “Thank You”!

LinkedIn Profiles: How Useful Are They, Really?

What is the power of a LinkedIn profile?

how useful is a linkedin profile online learning social media training
We scrutinise the power of a LinkedIn online social media profile.

THERE MAY BE SOME debate over whether having a LinkedIn profile actually helps professionals make valuable connections with other professionals, but the same could also be said of traditional networking.

As a writer, I probably should network more, but personally, I don’t find much value in it. In the past I have either fallen prey to someone wanting publicity for their pyramid-scheme-type business or I’ve turned into a borderline stalker myself; harassing someone who perhaps only gave me their business card out of a feeling of social obligation.

Besides, a business card tells you nothing about how competent or capable that person is at their job. For writers and journalists, I’ve always found it pretty easy to validate their claims on Google; for other professionals: not so much. Until LinkedIn, that is.

The Professionalism of LinkedIn

LinkedIn may not connect you with the recruiter of your dream job, but Twitter doesn’t guarantee you’ll become BFFs with Mariah Carey, either. What LinkedIn does, however, is give you an online professional profile.

And it’s the rather perverse nature of today’s digital society that makes an online professional presence invaluable; LinkedIn itself can act as your calling card, demonstrating how others endorse you and your work; it can act as your resume; and it can help you to actively find the right job.

The Power of a LinkedIn Profile

Any time you meet someone, you can pretty much guarantee they’ll Google you. Whether they’re prospective employers you’ve interviewed with, people you’ve met in a professional setting (clients, industry alums) or even colleagues, you can bet at some point or another they have Googled you.

What that Google search turns up can totally change the way they interact with you.

I can’t tell you how many times I’ve LinkedIn-stalked a fellow writer only to discover their LinkedIn profile is not so impressive, after all. From this point on the entire dynamic of our relationship has changed immediately; suddenly I feel I’ve got the power.

On the other end of the scale, discovering the meek-mannered, unassuming but otherwise seemingly-unimpressive editor I chatted to with extreme ease is actually a former Vanity Fair staffer or contributor to The New Yorker adds another dimension to our relationship — usually, I’m putty in their hands.

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And it’s in this context that, yes, a LinkedIn profile does work. Whether you’re using LinkedIn as a job-hunter or a networker, your LinkedIn profile tells people everything they think they need to know about you.

The old phrase — first impressions are lasting impressions — is out. It’s online impressions that are the lasting impressions.

If you haven’t already, we welcome you to connect with EzyLearn at LinkedIn.


learn online training Xero courses videos for less

Our Xero online training courses include EVERYTHING for ONE LOW PRICE. Furthermore, if you select our Lifetime Membership option, you’ll have LIFETIME access to our ongoing course updates. All EzyLearn courses are accredited by the Institute of Certified Bookkeepers (ICB) and can be counted towards Continuing Professional Development (CPD) points. Find out more about our Xero online training courses. 


 

Teleworking – how does it benefit you?

Teleworking, home based business work from home

Teleworking from home

While Australians have had the ability to telework by using laptops, tablet devices, and smartphones, to connect to work for sometime, it’s unusual for employees to do this on a regular basis or even to be employed solely on this basis.

However, research both locally and internationally has shown the great benefits that teleworking can offer employers and employees, and in fact, the country as a whole.

For employers, teleworking assists with the recruitment and retention of staff, particularly young employees and those transitioning to retirement, but it also reduces staff turnover and absenteeism usually triggered by changes to family circumstances.

Teleworking saves money

In other, more tangible senses, teleworking reduces the costs associated with office space, such as energy costs and infrastructure, now that employees can remotely access files and documents using cloud accounting and storage software like DropBox.

But the real benefits for employers are derived from the benefits experienced by their employees.

Being able to work from home has been shown to greatly increase an employee’s work/life balance, which in turn drives job satisfaction and on-the-job productivity.

And by reducing commute times and the mental stress associated with juggling work and family commitments, employees have more time to up-skill by enrolling in distance education or online courses (like one of our MYOB courses), which will be even better with the NBN, which increases the number of highly skilled workers in the labour force.

Teleworking levels the playing field

While employers have access to a larger labour pool and employees likewise have access to a larger pool of employers now that geographical restrictions have been removed, teleworking also increases the instances of people starting a home-based business.

It is these benefits from teleworking, such as the increase in labour participation, the uptake of further education, and the growth in new home-based businesses that is not just great news for Australian employers and employees, but also for the Australian economy.

The scary news about teleworking

The major risk to Australian workers is that the increased pool of workers also includes workers in developing countries like the Philippines and India who are often very well trained and willing to work very hard for much lower pay. Even if we look at the USA we find remote workers who are willing to perform most small business operational tasks for $15 per hour.

There may be a benefit in living in the Australian time zone, speaking good English and writing well, but when it comes to many fields of work like graphic design it has really become a global market place for workers.

What is Teleworking?

Teleworking from home in Australia - NBN

In a nutshell, teleworking is the ability for employees to work remotely, usually from a home office, rather than travelling to the workplace. And it’s something that Australia, and indeed, the rest of the world has been moving towards for some time.

If you think about it, ever since the widespread adoption of email, the wheels have been in motion for an era where people could opt to work from home rather than commuting to the workplace every day.

For a while, though, it has been a bit of a logistical nightmare. If you’ve ever tried to work remotely before, then chances are, at some point you’ve uttered one or all of these complaints: “This file is too large for me to email”, [quote]I don’t have that software installed on my home PC[/quote]  or “My Internet’s really slow. I might as well just come into the office”.

But when you throw things like broadband Internet, laptops, tablet devices, smart phones and the latest little life-saver, cloud accounting and storage software (like Dropbox) into the mix, working remotely, or teleworking, slowly but surely got easier.

The benefits of teleworking to employees and employers, plus also to the Australian government are huge, which is why the Australian government spearheaded the move to a National Broadband Network (NBN), which, when rollout is complete, will see high-speed Internet cabled into nearly every Australian home (93%).

The NBN will give you the freedom to things like enrol in distance education or complete one of our MYOB courses, work from home, or even start a home-based business without having to worry about poor or unreliable internet coverage.

Teleworking is the future of all Australian workplaces – you can learn about the benefits of teleworking here.

CIA Provides Secrets about Linkedin

LinkedIn: The Living CV

I’VE WRITTEN A NUMBER of posts about the power of LinkedIn to replace the traditional resume, but after speaking with an expert from CIA (Sydney-based company, Computer Information Agency or CIAOPs) I learnt some new secrets about Linkedin. Robert Crane, CIA’s Director, shared some tips as to how and why LinkedIn is a fantastic tool to help you get a job AND find more customers.

Robert-Crane-Digitar-web-linkedin-secrets
Robert Crane is the Director of Computer Information Agency

Here’s what Robert had to say…

One of the greatest advantages that Internet based technologies can provide is leverage. Nothing could be more the case than with social media. Unfortunately, too many businesses and professionals fail to see the potential that it can provide themselves and their businesses. Probably the most effective social network for business is LinkedIn.

You may be surprised to know that LinkedIn in has been around for over a decade. It was around long before Facebook and Twitter as a source of connecting business people together. LinkedIn allows you to create a personal or business profile to which you can add all kinds of information.

[quote]Many professionals use LinkedIn as a “living CV” where they can post their career and achievement records for others to view.[/quote]

Sharing that information with others help them grow their potential network and makes it easier for others to locate people with the right skills.

The True Power of LinkedIn

This is where the key technology of search begins to reveal the true power of LinkedIn, for not only can you share your information with others, independent parties can search LinkedIn and locate individuals with the skills they need. This is reason why so many HR people use LinkedIn to locate and target individuals with the skills they require.

[quote]Posting resumes and trawling employment website is now ‘old school’. Indeed, the highest quality applicants are signed up via Linkedin even before a job is offered.[/quote]

Is It Too Late for You?

This means that if you are not using Linkedin your competition probably already is. So what can you do to catch up?

  1. Firstly, you’ll need to create a LinkedIn account and then fill in the information about yourself. The more professional information you provide the better. It is also important to include a professional headshot as part of the profile so if you don’t have one of these go out and get one.
  2. Once you have all your information entered start looking for people and associates you know who are already on LinkedIn. When you find them send them an invite to ‘connect’ with you on LinkedIn.
  3. Once you network starts to grow make sure that Linkedin becomes an ongoing part of your business strategy. Don’t let the information you have entered get stale. Revisit your account regularly and ensure it is always as current as possible. As you meet new contacts look them up on LinkedIn and ask them to ‘connect’ with you. Always be looking to grow your network and don’t be afraid to ask people in your network for introductions to others on Linkedin.
  4. When you start to feel comfortable with Linkedin use the testimonial feature to ask business contacts and clients for referrals. These referrals can be directly posted on your profile for all to see.
  5. Nothing lends credibility like endorsement so always continue to seek them out and grow the number that you have. Once the endorsements start to flow make sure you direct other information about your business to your LinkedIn information. Use it on your website, business cards, etc.

Other Powerful LinkedIn Uses

The more you work with LinkedIn, the more powerful you will find it. When you need something you can ask your network of contacts, you can search their skills for what you need, and you can join any number of special interest Linkedin groups on the very topic that you are seeking assistance on. Because Linkedin has become such a worldwide tool for business, chances are you’ll find the person or business you’re looking for, if you know how to use it.

Jump On the Social Media Bandwagon

I went to a seminar recently and heard Nick Bowditch from Facebook speak. He said that the businesses engaging with, and using, social media will be the ones still around in 5 years. Perhaps it’s arrogant to think that social media is so mighty, but given the speed with which technology is moving these days, and the ferocity of competition, it’s better to build a profile, reputation and brand that people know, like and trust — and social media is the opportune way to do this.


Social Media and Digital Marketing online training course_comp

Are you in business as a bookkeeper, tradesperson, retailer, trainer or real estate agent and want to stand out from the crowd? We can teach you the online marketing techniques to help you do just this! Check out what’s included in our comprehensive Social Media and Digital Marketing online training courses.


 

Sell in the US – no warehousing or shipping

Have you heard about “Drop Shipping”? It is used to describe the process of YOU selling a product without having to buy it first, store it or deliver it, and some people are making thousands and thousand of dollars doing it.

The concept has been around in the US for years and although it sounds simple, you are best to know a little bit about the products you sell. Why? Because you will be the person that customer call if there is a problem…. you are the middle man 🙂

So if you’ve always wanted to operate your own business, drop shipping is a fantastic way to operate a home based business selling products over the Internet without the hassle of buying, store and then having to deliver products. The best part is that the Internet allows anyone to operate a business in any country, set up a Google Adwords account and start promoting your new business… How easy is that?

When your website starts to get some great traffic, you can then act as an affiliate for many other companies and earn an income from links at your website… It’s called Affiliate Marketing and I’ll write a bit more about that in a future article.

If you want to learn a bit more about Drop Shipping, check out this website: http://www.dropshipperpro.com/cp/howitworks.html 

If you want to learn more about Affiliate Marketing, check this website out: www.clixgalore.com.au OR take a look at the pioneers of Affiliate Marketing, Amazon (http://affiliate-program.amazon.com/gp/associates/join)

Happy selling