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Amazon is Here, But How Do You Get Traffic?

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Can you make real money by selling on Amazon?

NOW THAT AMAZON has launched in Australia, one of the hottest work-at-home opportunities is to become an Amazon seller, especially if you become part of the “fulfillment by Amazon (FBA) program”, which is due to launch in Australia in 2018, along with Amazon’s “fresh” program.

We have helped hundreds of bookkeepers to find work and launch into business for themselves, and so we wanted to investigate some of the pros and cons of venturing into business selling products on Amazon.

In the FBA program, there are no upfront costs, and sellers don’t hold any stock or have to worry about shipping products to customers — they just have to find items to sell on Amazon.

Continue reading Amazon is Here, But How Do You Get Traffic?
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When It’s Good to Offer Free Bookkeeping Help

woman working as a bookkeeper for free

Providing an initial consultation free of charge

IT’S NEVER REALLY a good idea to work for new client or potential new clients for free, particularly if you’re an established business. But it’s also difficult getting a client to feel comfortable that you’ll do a good job for them, when they don’t know you from the proverbial bar of soap.

Rather than working for free or charging less than the minimum wage for your bookkeeping services a better idea is to spend some time with your client, either in-person or over the phone, to go through your processes and procedures before you commence work for them. It’s also important that you make your clients aware of value adds you’re providing to them.

Continue reading When It’s Good to Offer Free Bookkeeping Help
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MYOB Launches Single Touch Payroll Trial Product

LAST WEEK, MYOB LAUNCHED a beta trial of its single touch payroll (STP) product, as it gears up for the July 1, 2018 compliance deadline.

Businesses with 20 or more employees need to have transitioned to the ATO’s Single Touch Payroll initiative by July.

Businesses with fewer than 20 employees have until July 1, 2019 to be compliant but for these small business owners and contractors the ATO has a new free app.  Continue reading MYOB Launches Single Touch Payroll Trial Product

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Does the ICB Have a Conflict of Interest?

a registered BAS agent wanting to join an industry association

How to get your CPD points

a registered BAS agent wanting to join an industry association
Membership with an industry association, even if a registered BAS agent, is not compulsory and you don’t have to rely on them as a source for obtaining your requisite CPD points.

NOT LONG AGO we published a post about industry associations, such as the Institute of Certified Bookkeepers (ICB), and how they were useful for would-be BAS agents because a membership makes it easier to register with the Tax Practitioners Board (TPB).

Industry associations also help registered BAS agents, who are required to complete a minimum of 45 hours of continuing professional development (CPD) within a three year period, to maintain their CPD hours by providing them with access to “approved” training courses, webinars, seminars, and so on.

In the past, most industry associations would refer BAS agents to a number of partner training organisations that provided relevant training courses. However, industry associations, such as the ICB, have increasingly started running their own training courses, both online and in-person.

CPA’s conflict of interest

Although the TPB provides guidelines for the types of training courses that will be accepted as evidence of CPD, industry associations still possess a considerable amount of oversight. If a BAS agent is a member of an industry association, the TPB doesn’t question their CPD training because it’s supposedly been approved by the industry association.

Recently, questions have been raised about CPA Australia’s potential conflict of interest as the organisation also operates a financial planning business, CPA Advice, as an affiliate of the industry body.

But new rules that will come into effect in 2024 stipulate that to provide financial advice, you must be a member of a monitoring body or professional association (such as CPA Australia), but that the professional association cannot be an Australian Financial Services licensee or an affiliate of a licensee.

Is providing and overseeing CPD training a conflict?

EzyLearn, until very recently, used to be an ICB partner. When the ICB started offering their own training courses, their promotion of partner training providers, like EzyLearn, reduced considerably in favour of promoting their own training courses and seminars.

In other words, in many ways, the ICB started competing with their partner organisations. Our return on investment (ROI) had never been great anyway, so EzyLearn decided to cancel our corporate sponsorship as it seemed the ICB had a conflict of interest. Although the TPB may not see it that way.

What about the Business Support Program?

For $396 a year, the ICB also offers businesses that do not have a bookkeeper doing their books, access to training materials and information on how they can manage their own bookkeeping on their own without a bookkeeper.

That’s despite charging BAS agents and bookkeepers as much as $480 annually in membership fees, which they promise will help them to get clients — and the sponsorship fees to partner training providers that provide the same or similar services.

Membership with an industry association is not compulsory

Joining an industry association can be incredibly useful, but membership is not compulsory. And as industry associations try to find new ways to extract revenue from the industry — through paid memberships, sponsorships, training courses and even undercutting their members and sponsors by directly offering services which help businesses do their own bookkeeping — they stop being a critical resource for professional bookkeepers and BAS agents working in the industry.

Instead, bookkeepers and BAS agents can complete their CPD training anywhere. For $175 a year (or $15 per month), EzyLearn offers a membership called the Bookkeeping Academy, which gives members access to a complete library of content, including instructional videos, on how to carry out common bookkeeping tasks in MYOB, QuickBooks and Xero. Visit the Bookkeeping Academy website for more information.

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Online bookkeeping accounting training courses for CPD points

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Is Xero’s Partner Program Really Affiliate Marketing?

Partnering exclusively with Xero

What to know about partnering exclusively with Xero

XERO HAS BECOME ONE of the major accounting software players in Australia. Like the other two major cloud accounting programs, Xero offers a partner program (officially, the Xero Partner Program), in which bookkeepers and accountants “partner” with Xero to exclusively offer Xero-based bookkeeping and accounting services to clients. Continue reading Is Xero’s Partner Program Really Affiliate Marketing?

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Do Bookkeepers Need to Learn All Accounting Programs?

female bookkeeper with diverse skills

Ways to diversify your bookkeeping skills

NOT SO LONG AGO, bookkeepers and accountants only had to learn to work with one accounting program. That was back when MYOB, the market leader, had a strangle-hold on the industry, and though a few alternatives – Reckon, Quickbooks – tried to squeeze out a space for themselves, MYOB was too embedded in the accounting industry.

But the rise of cloud accounting has changed all that. Besides the reinvention of a couple of old brands (QuickBooks and Reckon – though the latter has exited the market again), it’s also birthed a new market leader in Xero, which now has more paid member accounts in Australia and New Zealand than arch rival MYOB. Continue reading Do Bookkeepers Need to Learn All Accounting Programs?

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The Cloud Accounting Risk

When the downside of cloud accounting becomes apparent

man frustrated when xero goes offline
Many of Xero’s customers were exasperated, to say the least, at Xero going offline, leaving them unable to access their accounts.

IF YOU FOLLOW XERO in the news, then you might already be aware that since the cloud accounting giant’s migrated over to Amazon Web Services (AWS), the technology arm of the e-commerce company, Xero’s servers have gone offline a number of times — twice this March alone.

On March 1, Xero’s 800,000-plus customers were unable to access their online accounts for several hours when an AWS outage left cloud computing services offline around the world.

Two weeks later, Xero had server issues again. This time an upgrade to its database server to improve performance resulted in issues that prevented some Xero users from logging into their account or to experience issues using the service once they did log in.

No options for offline access

Unlike some MYOB products, most cloud accounting programs, like Xero and QuickBooks, don’t allow for users to access their accounts in an offline mode or to download a copy of their own data to store locally on their computer or tablet.

MYOB, for example, allows users to access and work on a local desktop version of their accounts, which they can then sync with the cloud when they’re finished. This means, that even if the MYOB server is down, MYOB users can still work on and access their accounts, and sync later when the server is back online. (Or, conversely, when the user is back online, which handy in case of internet access issues.)

Xero, QuickBooks MYOB and AWS

Amazon Web Services provides either partial or complete cloud hosting to all three of the top cloud accounting programs — Xero, QuickBooks and MYOB — yet only Xero appears to have been significantly impacted by the AWS outage this past March.

While QuickBooks is mostly hosted by parent company, Intuit’s, own servers; some features and functions of the QuickBooks service have been developed on AWS as well, though it’s not totally reliant on the Amazon service and may have been spared from the Amazon outage.

But two key cloud-based MYOB products — MYOB Essentials and MYOB Advanced — have operated on AWS since 2011. Because users can access their MYOB products offline, however, any interruption to their service appears to have been minimal.

For what it’s worth, Amazon Web Services is the largest cloud hosting company in the world. It’s used by Netflix, Spotify and Apple Music, none of which went offline during the AWS outage.

Xero to learn from AWS issues

A Xero spokesman promised a “post-mortem” to learn what happened to cause their service to go offline on March 1, admitting that the company didn’t realise “it was entirely reliant on a United States storage facility operated by AWS until it crashed.”

Although AWS is the largest and, probably, most reliable cloud hosting service in the world, it’s not immune to problems. The challenge, then, for companies, such as Xero, is to learn from and about the potential issues that can arise, and implement measure to mitigate the impact to their customers.

In Xero’s case, a simple offline mode could have prevented much of the ire its outage caused bookkeepers, accountants and small business owners trying to access their service on a time limit.

***

smart woman realising xero most popular accounting software program in australia and nzWant to learn how to use Xero like a pro? Our Xero online training courses include EVERYTHING for ONE LOW PRICE. Furthermore, if you select our Lifetime Membership option, you’ll have LIFETIME access to our ongoing course updates.  EzyLearn courses are endorsed by industry professionals and can be counted towards Continuing Professional Development (CPD) points. Find out more about our Xero online training courses. 


 

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What are Practitioner-Created (and Endorsed) Training Courses?

women studying accredited training course online in MYOB Quickbooks Xero

Learn from the professionals living and working in your industry

women studying accredited training course online in MYOB Quickbooks Xero

YOU HEAR A LOT about industry association-accredited training courses and internationally accredited training couses; which are typically training that’s delivered by an industry association at a prescribed time, in person, or delivered by a third party provider.

EzyLearn chose to be an Institute of Certified Bookkeepers (ICB)-accredited training provider for six years until this February, when we pivoted to focus on practitioner-created training courses instead.

“Real world” training courses

EzyLearn’s course content has always focussed on real world scenarios, whether that’s in our case studies or in the exercises students are asked to complete. That’s because we want our students to get a thorough grasp of the kind of work they’ll be expected to do during the course of their job.

That’s especially true for students of our MYOB, Xero and QuickBooks training courses, who either are, or will work, as bookkeepers for a number of different clients from different industries. So instead of including generalised case studies and exercises in our course work, we include ones that relate to specific types of businesses and transactions you’ll encounter working as a bookkeeper.

The same is true for our Excel training courses, where you can learn how to use Excel to estimate the return on investment (ROI) on a granny flat, among other real-world exercises.

The “practitioner-created” difference

We’re able to do this because our training courses are created by bookkeeping and accounting professionals, not by software companies.

Software companies and their developers do a great job at creating accounting software to manage a business’s accounting needs. But they don’t always know which different accounting scenarios will apply and when. Bookkeepers who understand Australian tax do, however.

EzyLearn doesn’t teach Australian tax law or procedures, but because our courses are developed by accounting practitioners, they’ll show you where different tax procedures apply.

Industry association courses

Membership with an industry association or associations can be a popular choice for some registered BAS agents and they often provide training to their members as part of their continuing professional development (CPD). This training usually takes the form of in-person seminars, which may discuss legislative changes or feature a product demonstration from a software company; and webinars that discuss similar.

For in-depth software training, most associations — the ICB, for example — refer students to an accredited third-party training organisation. This third-party accredited organisation will have chosen to become accredited with the ICB and pays an annual fee to them in order to have this accreditation and be able to share this fact on their website.

A lot software training organisations are partners with a provider, like Xero or MYOB, and the train students according to how MYOB or Xero recommend them to. There’s nothing wrong with this kind of training, particularly if you’re only in need of a quick refresh or a general software skills.

Software partners vs. bookkeeping practitioners

Most software partners are companies that understand software and cloud computing first, bookkeeping and accounting second. But training companies that offer courses developed by practitioners have set the new benchmark in software training.

EzyLearn has always offered practitioner-created training courses, and now we’re going to work with more practitioners to create more courses, and more content for existing courses.

Over the six years that EzyLearn was an ICB-accredited training organisation, we found that it wasn’t our industry association accreditation that brought students to our courses, it was the content, grounded in real-world scenarios, that did.

Practitioners create high watermark

Instead of learning how to create a pivot table in Excel, or other data sources you can use to create a pivot table, containing any old data and for any old reason, our practitioner create — and endorsed — Excel training courses give you a real-world example exercise to work from, so you understand when and why you will need to use a pivot table.

That’s important because Excel, as anyone who’s used it at an advanced level will know, is a complex maze of tables and graphs and formulas. So when it comes to Excel skills, you either use them or lose them. By grounding our Excel training content in real-world examples, it makes it just that much easier to hold on to what you’ve learnt until you do get to use them.

(If you do happen to lose them, students enrolled in our lifetime access courses can always go back and refresh their skills whenever they want.) By the way, we’ve written previously about the mighty Excel pivot table.

Continuing professional development courses

If you’re a bookkeeper or BAS agent used to working with one software — MYOB, say — you can update your skills with our Xero or QuickBooks training courses, which can be counted towards your continuing professional development (CPD) hours.

***

Find out more about the online training courses we provide and those helping to create, endorse and who are benefiting from our courses.

learn to use excel online training course videos cheap best

Learn Microsoft Excel from scratch or brush up your Excel skills, at your own pace, with our affordable Excel online training courses — where you get THE LOT (that’s 9 courses in total) for ONE LOW PRICE — everything included! Volume corporate discounts are available and our courses count towards CPD Points.

Creating and managing databases is included as part of our Advanced Microsoft Excel training courses — and you receive access to ALL OF OUR COURSES, including ALL SKILLS LEVELS for ONE LOW PRICE. You can even start your Excel journey with our FREE Beginners’ Excel Course Workbook. Read more about our beginners’, intermediate and advanced Excel training courses on our website, or enrol to start learning by 5pm tomorrow!


 

 

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What Does Employer Recognised Mean?

registered BAS agent joining an employer recognised industry association

Going beyond merely training and helping you to establish your career

registered BAS agent joining an employer recognised industry association

THERE ARE A NUMBER OF industry associations that BAS agents (and aspiring BAS agents) can choose to join. However, as a BAS agent you are not compelled to join an industry association unless you really want to — it’s totally up to you. If you’ve been looking around and comparing the different industry associations you can join, you may have seen the term “recognised employer” or “employer recognised.”

A “recognised employer” is an organisation that’s partnered with an industry association and made a commitment to the professional development of their employees. The CPA, for example, says on its website that becoming a recognised employer will help firms attract top talent and provide training to their staff.

A mutually beneficial relationship

Organisations partner with industry associations to become recognised employers because it gives them access to the association’s members, the majority of which are often looking for work.

In turn, the organisation is attractive to members because it has the association’s endorsement. And the industry association usually gives its recognised employer partners access to discounted training for their staff.

Employer recognised

Because of this relationship between organisations and industry associations, members will often hear or see the term “employer recognised” used by their industry association. It’s basically the inverse of “recognised employer,” and it’s not unique to industry associations.

EzyLearn is an employer recognised training organisation, because we are the online training organisation of choice for many well known organisations in the accounting, bookkeeping, finance and related industries. (Plus some unrelated industries too!)

EzyLearn training at small, large and public sector firms

EzyLearn has delivered training to small and large organisations, as well as state and federal government departments, including WorkSafe and WorkCover. We use our online learning management system so people at the companies and organisations we work with can complete training remotely from their workplace or at home.

This gives students and employers the flexibility to choose when training will take place, rather than being restricted to a specific time and place, as occurs with face-to-face training.

It also means, we’re able to deliver lots of different courses, simply by making them available to each organisation and their staff, who can then study multiple courses successively or concurrently. This would prove quite difficult to organise if training was being delivered in person.

Why EzyLearn is employer recognised

It would require multiple training sessions over an extended period of time to make sure each employee who wanted to study got the chance to. And it would be expensive for the company as well. There’d be the cost of paying the trainer, room hire, and a day off work for the employees. This is also why our learning management system is so beneficial for organisations carrying out inductions.

EzyLearn is the preferred choice for dozens of companies because our courses are structured to let students choose when to study and the pace at which they’ll complete the coursework. Students can jump back and forth between the modules, studying the most relevant portions first before going on to complete the rest of the course.  

Thousands of students study with EzyLearn to find work

Besides working with employers to help maintain their employees’ professional development, EzyLearn is also the training organisation of choice for thousands of students who wanted to refresh their skills to find work. Nearly all of those students went on to find employment, while many others either started their own businesses or added to their skills while already running a business. Our website has an abundance of testimonials you can view which show how people of all ages, from all backgrounds, have used the EzyLearn online training courses as a springboard to find work, start their own businesses, refresh their training and many other applications.

For students looking to start their own bookkeeping business, it is worthwhile taking a look at EzyLearn’s partnership with National Bookkeeping. Individuals who join National Bookkeeping as a bookkeeper receive help starting their own business — through lead generation, marketing and promotion — in addition to software and digital marketing training to ensure their business’s longevity in the marketplace.

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Learn more about why EzyLearn is an employer recognised training organisation and view our extensive range of training courses. You can also learn more about becoming a National Bookkeeping bookkeeper at the National Bookkeeping website.

 

start your own business as a bookkeeper

See National Bookkeeping for more details.

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Catch Up or You’ll Need Rescue Bookkeeping

rescue bookkeeping work learn bookkeeping online training course videos

Is the approach of the end of the third quarter stressing you out?

rescue bookkeeping work learn bookkeeping online training course videosIF THE NEED to lodge another Business Activity Statement soon is already stressing you out (or indeed, if you haven’t even considered it yet — or more to the point, you haven’t for the past 6 months!!) then maybe some rescue bookkeeping for your business is on the cards.

We’ve written before about rescue bookkeeping; which is a service for businesses that are more than three months behind, and which may have an overdue business activity statement (BAS) — or maybe two.

And this is not about shaming or pointing the finger. Getting behind in your bookkeeping happens to some of the best businesses. It can be because an inexperienced person has previously been handling the books; you didn’t have the right systems in place to keep on top of it; or maybe your data file was set up incorrectly.

Diagnosing rescue bookkeeping

If your business has any of the following issues, you probably need rescue bookkeeping:

  • Your bank balance in Xero or MYOB doesn’t match with your bank statements
  • Bills have been paid, but they’re still showing as outstanding
  • Your employees’ payslips and super are incorrect
  • You don’t know who owes money.

Rescue bookkeeping is time consuming

There are many different reasons why people get behind in their bookkeeping. If it’s because the business owner lacks the time and let their bookkeeping pile up, it’s usually easy rectify, though it is time consuming. (There’ll be months and months worth of transactions and receipts to code and keep records of.)

If their data file was set up incorrectly, it’s sometimes a little harder to diagnose and it’s even harder to fix. It’ll need to be set up again and all of your transaction data re-entered; again, there’ll be months and months worth of transactions and receipts.

What happens during a bookkeeping rescue?

When you first meet with a bookkeeper, they’ll review your records to determine what your problem might be, and what needs to be done to get your bookkeeping up-to-date and in shape.

Given the volume of work and the complexity of it, your bookkeeper might not be able to tell you exactly how long it will take to get your accounts under control. They’ll generally have a ballpark idea of how long, but nothing concrete.

When your bookkeeper starts working on your accounts, they’ll be in fairly regular contact. You’ll need to be available to respond to emails or phone calls during this time.

Catch up or hire a professional

If you’re struggling to keep up with your bookkeeping, it’s wise to hire a professional. A contract bookkeeper, registered BAS agent or finance manager will get your bookkeeping under control. And if you retain them on a regular basis, you can avoid the costly need for rescue bookkeeping.

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find a good local or remote bookkeeper

If your business is in need of rescue bookkeeping, we have bookkeepers, BAS agents and accountants located across Australia, available to help businesses in need of rescue bookkeeping work. Visit our online directory of local bookkeepers and bookkeepers who work ‘in the cloud’ at National Bookkeeping for more information. You can also view the different bookkeepers’ rates or request a quote.


 

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MYOB, Xero, Quickbooks and the Cloud Accounting Ecosystem

learn intuit quickbooks payroll online training course videos

How the cloud accounting ecosystem has paid off big time:

And how Xero has become the preferred accounting software for Aussies and New Zealanders (Part 2 of 2)

learn intuit quickbooks payroll online training course videos
Although Xero is enormously popular in Australia and NZ, Intuit QuickBooks is backed by a company that dwarfs Xero and MYOB and is huge in the US.

FOR YEARS, MYOB was the Australian market leader in accounting software. Small businesses and accountants spent hundreds of dollars to buy its clunky, obtuse software and load it onto their computers so they could mind their own business (hence, the MYOB) or the business of their clients.

In 2008, the tide began to roll the other way, when an upstart — and a Kiwi upstart, no less — entered the Australian market, two years after it was founded. That upstart was Xero, and it revolutionised the industry, with its software- as a -service approach to accounting systems.

Continue reading MYOB, Xero, Quickbooks and the Cloud Accounting Ecosystem
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MYOB, Xero, QuickBooks and the Cloud Accounting Ecosystem

smart woman realising xero most popular accounting software program in australia and nz

How accounting is becoming more simplified:

And how bookkeepers and accountants can become a “one-stop-shop” for those needing help with their finances (Part 1 of 2)

EARLIER THIS YEAR, Intuit, the parent company of cloud accounting system QuickBooks, announced it had acquired U.S.-based time-tracker platform, TSheets, in a deal worth $340 million U.S..

This was part of Intuit’s strategy to expand its offerings to small businesses and the self-employed. (In the U.S. and Canada, Intuit also operates a cloud software package called TurboTax, which lets individuals file their own federal taxes.)

Continue reading MYOB, Xero, QuickBooks and the Cloud Accounting Ecosystem
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The Lowdown on the National Accreditation of Software Training Courses

What is a nationally accredited bookkeeping course?

walking on a pathway to a profession with a nationally accredited online training in bookkeeping courses
If your training is deemed a pathway to a profession you may be able to get national accreditation for your course.

EZYLEARN IS OFTEN ASKED whether our Xero, MYOB or QuickBooks training courses are nationally accredited bookkeeping courses.

They’re not. In fact, there’s no nationally accredited training course for Xero, MYOB, QuickBooks or any other accounting software.

That’s because software skills are all the same, regardless of the program you’re using. (You won’t find any “nationally accredited” training courses for Adobe Photoshop or WordPress or Microsoft Office either.)

Nationally accredited training courses are for professions

The government only grants accreditation to training courses for professions, not individual skills. In other words, a Certificate IV in Financial Services is nationally accredited because it’s a pathway to a profession.

For an institution to offer nationally accredited training courses, it must be a registered training organisation (RTO), which means they comply with a number of requirements set by the government, and they keep up that compliance to maintain their accreditation. You can read more about RTOs at the national accreditation page of our website.

BAS agents can complete CPD anywhere

For six years, until part way through 2018, EzyLearn was an Institute of Certified Bookkeepers (ICB)-accredited training organisation.

Bookkeeping industry accredited accreditation associations companiesThat meant that students could complete an EzyLearn course and get a free ICB student membership. The ICB charged us $1,200 a year, which we thought was a good investment, as it gave aspiring BAS agents a foot-in-the-door with an industry organisation, so they could continue their career development.

However, during our six-year stint as an accredited training provider with ICB we came to realise that very few students ever joined the ICB. And the ICB referred very little traffic to our site. Furthermore, we don’t need to partner with, or be recognised by, an industry association to provide CPD training.

BAS agents can complete their CPD training at any training provider, so long as the training is approved by the TPB — which is pretty much anything that relates to being a BAS agent. That includes things like Excel and Word training. (BAS agents should just make sure to keep a log of their training, in case the TPB ever requests it.)

Is industry association-accredited training really any better?

For the six years EzyLearn was an ICB-accredited training provider, our organisation was never assessed, nor were are training courses ever evaluated or reviewed. The ICB is one of the industry’s leading associations.

woman wondering whether national accreditation makes for a better online training course
During the 6 years EzyLearn was a “nationally accredited” by the Institute of Certified Bookkeepers (ICB), our courses were never evaluated or assessed by this organisation in any way.

Because we provided relevant training, the onus was on EzyLearn to ensure that students completed our training courses with the skills they needed to provide MYOB, Xero or QuickBooks bookkeeping services to their clients.

Since we ceased being an ICB-accredited training provider, our course content hasn’t changed — well it has actually; it’s gotten better as it continues to always get better because we continue to keep adding new modules and courses to our Xero and MYOB training. But the standard of training hasn’t slipped — it, too, has only gotten better.

CPD is mandatory, but industry associations aren’t

Industry associations are a great idea, but it’s not mandatory for BAS agents to join them. As long as you keep up your CPD to remain certified by the Tax Practitioners Board (CPD), you may not find any need to join an industry association.

Unless you would like discounts off in-person training and seminars and a discounted subscription to an industry publication or journal, you can completed all of your CPD hours with online training courses, just like the EzyLearn CPD courses.

Practitioner-endorsed training courses

We found that, rather than spend $1,200 a year to be “accredited” by the ICB — or any industry association, for that matter — we’d rather become endorsed by BAS agents. By providing practitioner-endorsed training courses, it means our content is grounded in the real world. Anything a BAS agent would be required to do in MYOB, Xero or QuickBooks for a client, is included in our training courses, making them more relevant and more practical to students.

For people who choose our training courses offering lifetime access, they can go back a review different modules whenever they like — whether it’s a month, six months or two years later! Visit our website to learn more about our lifetime access courses.

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EzyLearn’s online training courses are accredited by BAS agents, accountants and bookkeepers — those we deem to be the industry’s “high water mark” for bookkeeping work. These people are the highest qualified individuals operating in the accounting and bookkeeping space. If they believe the content of our courses is genuinely of high quality and relevant to the bookkeeping world, then this is the accreditation that we trust will give you peace of mind as well. 

I found the EzyLearn Xero course great — a comprehensive step-by-step learning tool to add to my resume and a new tool to use in my Bookkeeping Practice.”
— Patricia Darby
Registered BAS Agent and Bookkeeper, High Quality Bookkeeping

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New Tax Concessions for Small Business

Four big changes to small biz tax concessions

ato tax concessions for small business under $25mAS YOU MAY BE AWARE, each year the ATO updates the tax concessions for businesses. This is usually the result of a budget measure being passed by the Government. Other times it’s due to the ATO simplifying the tax processes for businesses.

For the financial year ending June 30, 2018 (FY17/18), there have been four big changes that affect small business. In particular, how a small business is defined, which lowers the tax rates for more Australian businesses.

Small business threshold increases to $25m

The threshold for how a small business is defined was increased to an aggregated turnover of $25 million. Aggregated turned over includes any other form of income associated with the main business — i.e., shares on the stock market, revenue-generating property owned by the business, shareholdings in other companies, and so on.

Providing your aggregated turnover is below $25 million, your business is eligible for the company tax rate of 27.5 percent.

In the financial year ending June 30, 2019 (FY18/19), the turnover threshold will increase to $50 million, while the company tax rate will progressively decrease until it reaches 25 percent by FY26/27.

Instant asset write-off

The instant $20,000 asset write-off threshold has been extended until June 30, 2018, which means any computers, vehicles, furnishings or other assets purchased for your business between July 1, 2017 and 30 June, 2018 can be deducted immediately.

This deduction can be used for any asset that costs less than $20,000, whether new or secondhand.

Professional expenses deductions for startups

Startups can immediately deduct any profession, accounting, legal advice in the year it was incurred. For instance, a person who, in the process of setting up a cafe, hires a consultant to determine a suitable location for the business, may deduct the consultant’s fees in the year they incurred. This is true even for an established business that is setting up a new business, unrelated to their existing one.

For example, the cafe owner may already operate a restaurant. As long as the cafe doesn’t share the same name and is independent of the cafe, the fees may be deducted. If the new cafe was an expansion on the existing business, the deductions wouldn’t apply.

Immediate deductions for prepaid expenses

You can now claim an immediate deduction for prepaid expenses where the payment covers a period of up to 12 months and ends in the next financial year. If you took out a 12 month lease on premises for your business and paid 12 months rent upfront, the deduction would apply. It wouldn’t apply, however, if you signed a 24 month lease, as the service period is greater than 12 months.

Small business restructure rollover

Small businesses can now change the legal structure of their business — from partnership to a company, for example — without incurring any income liability when the assets are transferred from the partnership to the company.

This rollover applies to any active asset, whether they’re CGT assets, stock, revenue assets or depreciating assets.

In changing the structure of a partnership to a company, the rollover only applies where there is no change in economic ownership. For example, if a husband and wife decide to change the structure of their caravan park to a company, and both husband and wife remain equal shareholders in the business.

The rollover wouldn’t apply, however, if a third person became a shareholder in the company or the shares were distributed unevenly between husband and wife. Both would constitute an economic change in the ownership of any assets, even though they’re a couple.

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We’ll keep you informed of new and emerging technologies that help you do business better. As part of our Updates and Additions policy, any new content we add is yours’ FOR FREE as a current EzyLearn student. 

Interested in finding out about more Xero-integrated apps to help you manage your project more efficiently? See our recent blogs where we review for you and come up with a list of pros, cons and prices: Best Xero-Integrated Time Management Apps and Best Xero-Integrated Project Management Apps and the Best Xero-Integrated Document Management Platforms.


 

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What is BOMA?

Could the future be fully automated marketing campaigns with Xero’s pal, BOMA?

XERO HQ BOMA learn xero online learning training course videosXERO HAS A NEW bookkeeper and accountant platform, Xero HQ, which is available to Xero Partners, and includes a whole new app marketplace geared towards bookkeepers and accountants with a minimum of 100 clients.

One of the most recommended apps in the HQ partner app marketplace, was BOMA, a marketing and advertising platform that lets you create and broadcast marketing and advertising messages across five channels (email, Facebook, Instagram, LinkedIn, Twitter).

How BOMA is different

There are lots of marketing automation platforms on the market (MailChimp, Aweber, Constant Contact, Get Response, to name a few), so BOMA is competing in a crowded space. The first difference you’ll notice between BOMA and the market leader, MailChimp, is the price.

BOMA charges a minimum of $49 U.S. ($67.74 UD) a month to create unlimited social media marketing campaigns and send unlimited emails to 500 contacts; by contrast, MailChimp charges $10 U.S. ($13.43 AUD).

But MailChimp doesn’t integrate with Xero, so you need to import your contacts some other way (an Excel spreadsheet and by capturing data using an “opt-in” button). You also can’t create marketing or advertising campaigns for LinkedIn or Twitter in MailChimp, though it does support creating re-targeting advertisements for Google.

Content creation in BOMA

The most time-consuming aspect of any marketing or advertising campaign is the design stage. MailChimp provides templates, but unless you want to use the pre-designed templates, you need to bring your own images. Or pay to access an image library like Getty Images. Included in BOMA’s monthly fee is free access to a library of 250,000 images.

Once you’ve created your design, BOMA will automatically re-format it to fit any marketing channel, be it email, Facebook newsfeed posts, Instagram sponsored posts, and so on.

Automation and analysis in BOMA

automated marketing xero boma learn xero online training course videosBOMA uses machine learning, a sub branch of artificial intelligence, to power its contact segment feature. Machine learning is just as it sounds: machines learning to do things. It’s what powers the Netflix algorithm that recommends films and TV shows to you based on what you’ve viewed previously.

Without machine learning, Netflix wouldn’t be able to make individual recommendations (six or seven action movies with a strong female lead), but rather present a large pool of raw data (it’s entire library of action movies) for you to choose from.

And just as with Netflix, the more you use BOMA to send marketing and advertising campaigns, the better its insights will become.

Each time you send an email campaign, for instance, BOMA collects and analyses data about each individual contact so that it can make recommendations based on its analysis of that data: the best time to email certain contacts or the types of messages they respond to, and so on.

This is different to MailChimp and other platforms, which collect that data, but leave the analysis to you.

The Xero and BOMA partnership means that, aside from syncing client data in Xero with BOMA, you’re also given access to an exclusive library of content, covering a range of topics — “why use business software”, “get paid faster”, “create the perfect business plan” — that you can push out to your social channels.

In the future, if this integration was powered by machine learning, BOMA could create and send campaigns of pre-written content to an approved contact list at the times an algorithm has determined will be most effective, without any input from the user.

In the future, if this integration was powered by machine learning, BOMA could create and send campaigns of pre-written content to an approved contact list at the times an algorithm has determined will be most effective, without any input from the user.

What about MYOB and QuickBooks?

That’s a ways off yet, though. That’s because BOMA is a startup, and it’s still in the process of developing and turning on features that are standard on many other platforms. (It only recently made it possible to upload contacts from a CSV file, for example.) Getting to partner with one of the world’s largest cloud accounting applications is a major win, especially when Xero has given it top billing in its HQ partner app marketplace.

So if you search the BOMA website for any mentions of MYOB or QuickBooks, you won’t find one; not even so much as a passing mention to say it doesn’t integrate or support MYOB or QuickBooks.

The Xero/BOMA partnership

Who knows what the future might bring, but this is a platform play for Xero. And Xero has said plenty of times in the past that it would rather partner with third party providers, than develop their own services from scratch. If one starts to make real inroads, and it seems like a good long-term match for Xero, perhaps Xero will acquire it, but most likely it won’t.

And in the immediate short-term, BOMA ticks a couple of boxes for Xero: It provides a service that nearly every mid-size business needs, and it encourages bookkeepers and accountants to stay within the Xero ecosystem.

Xero is enticing to startups and app developers, because they offer a partnership, but don’t control how startups and their businesses operate. Currently, MYOB and QuickBooks don’t offer any such partnership, and that’s giving Xero the upper hand.  

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We are always exploring and analysing new and emerging technologies and introducing new content as part of our Updates and Additions policy. Any new content we add to the course in which you’re enrolled is yours’ for free if you’re a current EzyLearn student. Find out more about our suite of Xero online training courses.


 

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What is Xero HQ?

Now you can do more with Xero

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Xero is adding to its list of features with Xero HQ so it’s no longer just for more basic bookkeeping, but can be used for analysis as well.

XERO HAS LONG POSTIONED ITSELF as the cloud accounting software for small-to-medium businesses. It’s one of the most popular of our online training courses; appealing not only to bookkeepers, but small to medium sized businesses in all industries.

What makes Xero so popular is that it is inexpensive software that’s simple to use and has lots of time-saving features.

In doing so, it’s basically left MYOB to hold the mantle of the accounting software used by accountants and bookkeepers.

Now, however, Xero is looking to close that gap, with the launch of “Xero HQ”; a data and insights platform for bookkeepers and accountants who are part of the Xero Partner Program.

Xero HQ wants to help you grow

To shake MYOB’s stranglehold on the accountant and bookkeeper market, Xero had to do something to differentiate itself and tempt accountants and bookkeepers away from MYOB.

And they’re betting that Xero HQ will be the thing that does it. Xero HQ will provide bookkeepers and accountants with data and insights tools so they can provide “advisory level” services to clients.

Xero’s focus on “advisory level” services is important here, because it reveals a couple of things Xero plans to do with the industry. The first is to continue to automate many of the tasks a bookkeeper would traditionally carry out — the introduction of bank feeds eliminated data entry, for instance — and the second is to up-skill junior bookkeepers, while simultaneously embedding them within the Xero ecosystem — which will fit nicely with their recently launched Xero Lifelong Learning platform.

What exactly is the Xero HQ platform?

If you’re part of the Xero Partner Program already, then access to the Xero HQ platform is free. The Xero HQ platform is essentially a separate workflow that you access online, which provides a number of features not available though your regular Xero software.

These Xero HQ features include the following:

  • Activity feed: When your clients’ GST or activity statements are due, a notification will appear in the activity feed to alert you.
  • Client list: This is essentially like a contact book, where you can store all your clients’ information in one place; even those clients who aren’t on Xero.
  • Explorer: This feature pulls data Xero knows about your clients to help you provide them with better advice, or help you up-skill in areas you know are important to them. For example: it will show you which apps are popular across all your clients, so you can learn how to use them.

Xero HQ app marketplace

The Xero HQ platform also has an app marketplace, which has a focus on apps that will help bookkeepers and accountants with their business. That’s different to the existing Xero app marketplace, which is geared towards small businesses in any industry.

The Xero HQ app marketplace is split up into three tiers, depending on the size of your bookkeeping or accounting practice.

Which Xero HQ app marketplace will suit you?

If you’ve 100 or fewer clients, then you’d be best suited to the “activate” package of apps especially “curated” by the Xero HQ team.

If you have between 100 and 200 clients, then you’re best suited to the “energise” package of apps; practices with 300 or more clients suit the “supercharge” package.

It’s up to you which apps you switch on, but Xero has eliminated the leg work involved in finding apps to suit your business needs.

Some common third party apps, recommended across all three Xero HQ app marketplace tiers include:

  • Futrli: A forecasting and reporting app designed to help control cash flow and accelerate growth. Technically, you can pull all these data out of Xero by running a number of different reports and exporting them into Excel, but this app does all that work for you, and just delivers the insights. Partner pricing starts at $399 per month.
  • Receipt Bank: Extracts relevant information from paper receipts and invoices, imports the data into Xero, categorises it, and stores both the data and receipt safely in the cloud. Your clients just snap a picture of the receipt using the Receipt Bank app on their smartphone or upload from their PC.
  • BOMA: Is a marketing and advertising platform that lets you export data from Xero and use it for your marketing and advertising campaigns. With BOMA you can create and broadcast marketing and advertising messages across five channels (email, Instagram, Facebook, Linkedin, Twitter), including sponsored advertising posts on those platforms. It also provides you with all the imagery, templates and other design needs to create your campaigns. It’s basically a one- stop -shop for digital marketing and advertising. Partner pricing starts at $49 per month.  

Xero HQ is where accounting meets CRM

In essence, the Xero HQ platform is where accounting and customer relationship management meet. Xero provides bookkeepers and accountants with a platform that enables high-level analysis and data management through integrating third-party Xero HQ partner apps.

As I mentioned earlier in this post, Xero HQ serves dual purposes: it encourages bookkeepers to move away from providing basic bookkeeping services to deeper analysis and advisory roles; and they can use the Xero Lifelong Learning platform to up-skill and provide those services.

“Xero HQ serves dual purposes: it encourages bookkeepers to move away from providing basic bookkeeping services to deeper analysis and advisory roles…”


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Our Xero online training courses include EVERYTHING for ONE LOW PRICE. Furthermore, if you select our Lifetime Membership option, you’ll have LIFETIME access to our ongoing course updates. All EzyLearn courses are accredited by the Institute of Certified Bookkeepers (ICB) and can be counted towards Continuing Professional Development (CPD) points. Find out more about our Xero online training courses.