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The Great Compression Squeezes Out Home Based Businesses

There are lots of reasons why it’s a great time to start your own home-based business. I’ve talked about the perks of working from home before, for instance.

But perhaps one of the best reasons to start your own home-based business is that in today’s job market, it actually offers more job security.

Now, this may be pretty much the opposite of what nearly everyone else says about being self-employed, but bear with me. Continue reading The Great Compression Squeezes Out Home Based Businesses

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MYOB Bookkeeper Triples Income With No Extra Advertising Budget

MYOB Bookkeeper Provides Customer Service

Ever seen these headings in online ads? It’s sensational I know and I’d rather not revert to such tactics, but the truth of the matter is that the personal work you do to become a better networker and learn how to become a good referrer of business to other people will turn you into the “go to” person a lot of small businesses would like. The result is that you’ll pick up more business because people trust you.

I’ve written before about the power of combining websites like LinkedIn and good Referral Marketing techniques, but they worth mentioning again, particularly as Michael Griffiths is holding his next Referral Marketing Master Class very soon.

A recent example that Michael gave me about the benefits that one bookkeeper received because of their new-found referral marketing skills is Don Doolan from First Class Accounts. He was able to triple his lead generation just by focussing his efforts on effective networking and finding a way to help his network on contacts improve their business.

Is Referral Marketing just good Customer Service?

Customer service is an important aspect in every business. It’s so important that even the largest of Australian and US companies use it as a tool to generate more sales! We include Customer Service tips in our Small Business Management and StartUp Course from David Hall and I’m mentioning it here because both customer service and networking require a similar effort in modifying your approach to customers and listening to them.

When you listen to your customers in your regular conversations you’ll discover many opportunities to either:

  • Mention a product or service that you offer, or
  • Mention that you know someone who could provide them with exactly what they are looking for.

Just by writing this email I am referring Michael and his Referral Marketing course because I have seen the benefits from other people in our network and I know how important it is to have a good relationship with key customers.

MYOB Bookkeeper Marketing

If you are one of our MYOB Bookkeeping Course students and you are interested in taking the journey of becoming an independent consultant to provide bookkeeping services in your local area please make sure you read about our MYOB Bookkeeper Directory service.

Want help starting a bookkeeping business?

start a bookkeeping business
Business Opportunities for Ordinary People

We have now teamed up with the StartUp Academy to help our students (and anyone else) start their own home based business as a bookkeeper. You’ll be able to earn money by helping people learn how to use programs like MYOB, Quickbooks and Xero or doing the work for them. Learn more about starting a bookkeeping business.

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You’ve Already Got a Business Coach – YOU!

being your own boss
Every time you set goals and generally act like a boss, you’re serving much the same function as a business coach.

Ever since EzyLearn’s early days, when we still had our training centres in Sydney, I’ve always gained a real buzz out of helping our students start their own businesses.

I still do, which is why I recently presented a seminar at the Reinvent Your Career Expo and why EzyLearn has partnered with the StartUp Academy.

The StartUp Academy is a start-up incubator for entrepreneurs who want to work in industries currently experiencing rapid growth — like the work health and safety industry, for example — but who also want to have balance in their home and work life; to be their own bosses. Continue reading You’ve Already Got a Business Coach – YOU!

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Affiliate Marketing: Partner with Us to Start Your Own Business NOW

Start a Computer Training Business

start your own businessDo you want to start your own business? Perhaps a home-based business? At EzyLearn, we’re passionate about helping people follow their dreams and start their own businesses.

At the moment, we’ve got a host of opportunities available to people who would like to partner with EzyLearn and start their own home-based business with a focus on Bookkeeping. Continue reading Affiliate Marketing: Partner with Us to Start Your Own Business NOW

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Reinvent Your Career: ‘Work At Home’ Seminar

I mentioned in my last post that I will be presenting a Work at Home Seminar at the Reinvent Your Career Expo in

Sydney on 30 and 31 August 2014. We call it the WAH Seminar and I really hope to see some of EzyLearn’s students there. We’ll have a stand there for our soon to be announced Start Up Academy!

Continue reading Reinvent Your Career: ‘Work At Home’ Seminar
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Reinvent Your Career, Become an Independent Contractor

Who wants to work from home?

Ever since we started offering our MYOB training courses online, thousands of students have enrolled and learned how to become MYOB bookkeepers. Many of those students are mums, who were looking to become skilled in a job they could do from home.

In 2012, we added the Small Business Management and Start-up course to our online training platform, to help students to learn a new set of skills that would help them start their own businesses as independent contractors, so they can earn more money, work their own hours, work closer to home, and spend more time with the kids.

Continue reading Reinvent Your Career, Become an Independent Contractor

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Get Paid FASTER! Credit Management Strategies

invoicing small business

If you’re working as a contractor and using an Australian business number (ABN), rather than a tax file number (TFN), you’re self-employed, and this means you will need to invoice your customers for the products or services you provide in order to get paid.

If you’ve only ever worked as an employee before, you’re probably used to being able to set your clock to payday, but unfortunately this isn’t often the case when you’re a contractor.

Getting paid late — or worse, not at all! — can seriously affect your cash-flow, and in turn, affect the success of your business, which is why we cover things like financial planning in our Small Business Management and Start Up Course.

Continue reading Get Paid FASTER! Credit Management Strategies
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Pimp My Business: Networking How-To’s and an Apple Case Study

networking2
Once you start networking it becomes easier and more natural.

We recently wrote a post about referral marketing and how it can genuinely grow your business. We talk about different marketing strategies in our Small Business Management course, and particularly the different mediums – newspapers, online, etc – that you can use to advertise your business, but referral marketing is one marketing strategy that doesn’t cost a lot and that you can – and should! – begin today. Continue reading Pimp My Business: Networking How-To’s and an Apple Case Study

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Do You Get Other People to Talk You Up?

referral marketing
Using your clients to refer you is a great way to generate new business.

Marketing and referrals are essential components of any successful business. We cover marketing in the Marketing Action Plan and Undertake Marketing Activities of our Small Business Management Course, where we talk about the ways you can market your business to get those first few customers.

Referral marketing is a great way to gain new customers, and involves encouraging your existing client base to promote your business and its services.

Continue reading Do You Get Other People to Talk You Up?

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Am I Better Off Doing Some Work for Free or Discounting My Rates?

working for free
Working for free is often better than discounting your fees.

We’ve spoken about working for free before. In one post about setting prices we discussed why you should outline the free work that you do as ‘added value’, but if that’s still not working, maybe you should consider working for free.

This may sound counterintuitive, since you’re trying to get paying customers and now we’re telling you to give your services away for free, but stay with us. Continue reading Am I Better Off Doing Some Work for Free or Discounting My Rates?

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Does Your Bookkeeper Have a Clue?

bookkeeper induction program
Having a bookkeeper induction program will add value to your business.

Having accurate business records is vitally important for any business — and most of that hinges on accurate account keeping. If you’re a small business looking to hire a bookkeeper, you want someone who’ll be able to manage all of the data entry and coding for your company accurately and efficiently.

The best way to ensure this is to have a bookkeeping induction program. Continue reading Does Your Bookkeeper Have a Clue?

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Become a MYOB Training Affiliate Marketer

We prefer our affiliate partners to have done our online MYOB course so they can truthfully recommend it to their friends.
Earn money working from home on the Internet.

At EzyLearn, we’re passionate about helping people follow their dreams and start their own businesses.

We have a number of opportunities available to people who would like to partner with EzyLearn and start their own home-based business.

Start Your Own Bookkeeping or Digital Business Continue reading Become a MYOB Training Affiliate Marketer

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Your Business Accounting Software: Is it Working Best for You?

Is your business accounting software - and your business bank account - saving you time? It should be!
Is your business accounting software – and your business bank account – saving you time? It should be!

In a previous post we wrote about business bank accounts. Some banks, even though they offer business accounts, aren’t actually all that business friendly, and this can sometimes add hours to your bookkeeping and reconciliation processes.

Not all Business Accounts are Created Equal

If you’re starting a new business and going to open a business account, we recommend you do your research and shop around, because not all accounts are the same.

Some business accounts integrate nicely with your accounting software, while others, like a Bank of Queensland account, for example, does not because they transferred their credit card service to Citibank, preventing integration with the Banklink feature of MYOB.

Other business accounts don’t allow businesses to have a Visa or MasterCard debit card attached to their business account and only allow businesses to make online purchases using their own money.

Business owners can only use a linked credit card to make online purchases or a separate debit card. Either option still results in additional journal entries in your accounting software.

End of Financial Year – Best Time to Get Business Friendly

If you’ve been battling with your current bank, now that we’re approaching the end of the 2013/14 financial year, it might be the time to consider moving your accounts elsewhere so you can start afresh come July 1.

Or perhaps it’s not your bank that’s playing havoc with your bookkeeping – perhaps it’s your bookkeeping software. As we approach a new financial year, it might be a good time to consider switching your account keeping software to MYOB, or something simpler, like Xero (we have written in the past comparing the two).

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At EzyLearn, we provide a range of training courses for a number of different accounting programs from the basic Reach Accounting to the more sophisticated MYOB. For more information on our training courses, visit our website.

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Become a MYOB Training Course Affiliate Marketer

Get paid for promoting our proven course to your friends by becoming an affiliate partner.
Get paid for promoting our courses

Earn Income by Simply Recommending Our Courses

We are looking for anyone who has completed our MYOB training course to become an affiliate marketer and earn money by recommending our training courses to people you know.

How Does Affiliate Marketing Work? Continue reading Become a MYOB Training Course Affiliate Marketer

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When Should You Work for Free?

It's ok to do work for free, but your clients should be made aware of the extra value you're adding.
It’s ok to do work for free, but your clients should be made aware of the extra value you’re adding.

In our Small Business Management Course there is a module on determining and setting your prices, which includes factoring in things like travel expenses if you’re going to be visiting clients and so forth.

But what about things like, installation costs – should you bill your clients for this or work it into the price or just let it slide?

Some businesses work those sorts of prices into their final cost; others – think Foxtel, for example – charge installation fees; but a surprising number of businesses let it slide. Continue reading When Should You Work for Free?

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Will vs Skill: How Desirable are Your Employees in the Workplace?

Employees possessing both will and skill are the most desirable in the workplace.
Employees possessing both will and skill are the most desirable in the workplace.

At EzyLearn, our flagship training course is the MYOB training course, which is sort of like an induction into the role of a bookkeeper in that it provides students with an overview of the duties typically carried out by a bookkeeper. Most of our students take our MYOB training course because they both want and need to know how to use the software in order to find work as a bookkeeper.

In the world of business training and coaching, this is called the Will vs. Skill Matrix. Employees who have both the will to succeed and the skill to succeed are highly desirable in the workplace.

Transparency, Will and Skill

Employees who have only one of those attributes, however, are less desirable. Helping staff maintain both the will and the skill to succeed in their jobs has a lot to do with how transparent you are as an organisation.

We’ve mentioned transparency in business before, notably in relation to induction training programs. Induction training programs are a highly efficient way to communicate easily and efficiently with your staff, while also testing their will and skill to succeed at their jobs.

While most induction training programs are used to merely address the requirements of the Work Health and Safety Act, or to induct contractors and consultants to a business’ premises, induction training programs can also be used to further your employees’ professional development.

Furthering your employees’ professional development can be done by providing your staff with online training courses that are relevant and useful to their jobs, such as a Word or Excel training course. By delivering this content online, it allows your staff to complete the course at their own pace, in an informal environment – at home or at their desk at work, rather than in a dedicated training centre on a dedicated day – and it also allows you to monitor their progress.

As the business owner, by being able to see how your employees are getting on with the training courses can illuminate areas where your staff could benefit from further training; it can also highlight those staff member who possess the will and the skill to succeed.

Those staff members who are have both the will and the skill to succeed in their jobs also happen to be highly engaged, and as we mentioned in a previous post, more productive.

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If you’re looking for ways to keep your staff highly engaged with your business, we can help you tailor and deliver highly engaging induction training courses to your staff. Visit our website for more information, or contact us today for a quote.