Posted on 2 Comments

New You, New Business Startup?

Now is the time to explore new startup opportunities

Dreaming about setting up a new business startup
365_The_Daydreamer_(6517625965)

As the end any year approaches, it’s easy to get caught up in the fun and frivolity of summer, by enjoying the few weeks of the holidays in the sun with friends and family. But it’s also a really great time to think about your career plans for the new year.

If you follow this blog regularly, then you may already be aware that EzyLearn has launched a new service called the StartUp Academy.

The goal of the StartUp Academy is to help people launch and operate their own home-based businesses, supported by our network of successful business owners and entrepreneurs. Continue reading New You, New Business Startup?

Posted on 5 Comments

Content Marketing Gives You Organic Success on Google

content-marketing-by-blog-postsWhen I started my blog more than 5 years ago, I felt a bit like a computer nerd. I mean, who wanted to read about how to do bookkeeping and accounting using MYOB?

Then cloud accounting became a thing and software once more became exciting.

MYOB vs Quickbooks vs Xero Training Courses
Share price information for MYOB via Comsec

Incidently, the big fight to become the most successful Cloud Accounting Software is now well underway with MYOB having just been relisted on the ASX and its share pricing diving very quickly.

They’re competing with Xero and we wrote about the fierce competition looming against MYOB in 2010 when Craig Winkler (the man who build MYOB into the success it become now being a significant shareholder in Xero).

What made bookkeeping exciting to so many more people?

Bookkeeping became exciting, in large part, because of the flexibility it offered busy people wanting more control over their working lives, and busy parents trying to juggle priorities.

We could create a content marketing strategy about how cloud accounting makes bookkeeping faster and easier for small business, while also making it possible for parents to work closer to home (or at the family home), performing bookkeeping tasks and avoiding traffic, congestion and time you never get back commuting.

I should also confess that, at the time, I didn’t realise how important AND time consuming content marketing would be. Every blog post takes at least an hour!

You may ask how what appears to be a relatively simple blog post can take that long? In reality, a well researched blog post, including topic research, finding images, finding the right page(s) to link to can take several hours and that’s what we’re going to share in our soon-to-be-launched Content Marketing Course & Services.

Why does it take so long to write a blog post?

content marketing training courses and services
Content Marketing is worth the effort and now is the time.

If it were the case of just writing some sentences, it wouldn’t take that long at all. But what’s the point of that?

I’m not going to insult people, particularly people who have proven that they take the time to read my blogs on a regular basis, with poor quality, rushed content.

Furthermore, everything I write relates to something else we do and it involves:

  • Carrying out research to back up what I write about (like the above information about MYOB shares and a previous blog about both MYOB and Xero getting smashed by a huge US based competitor)
  • Referencing our own landing pages for the services we provide, and
  • Linking to relevant blogs that I’ve written.

Getting found: Optimising your blog posts for Google

I haven’t even mentioned the time and effort in optimising each and EVERY blog post for the keywords that are important to us. That involves:

  • Tags
  • Keyword density
  • Relevant landing pages
  • Keywords in headings
  • Images

Outsourcing blog writing to the Philippines, India or the Ukraine?

Tempting isn’t it? The thought that you can get someone to write a great blog post for your business for $2-3 per hour!

I mean in one day you could get all your writing done and then just schedule the blog posts to be published in something like your WordPress Blog over the next month or two. But it’s not that easy it is?

We are in an age where just stringing some words and sentences together isn’t going to get any one to pay much attention, particularly if there is a hint of broken English or disconnect with the topic. And anyway, if you’re going to write content you need to be an expert don’t you? Who wants to read some words that have just been sprayed onto a page because they have relevant keywords?

Content Marketing Strategy — who is the reader?

Like many tasks involved in small business, the most important part of the work is creating the Content Marketing Strategy; the plan for:

  1. Topics that will interest your readers and potential customers
  2. The keywords to be used in those articles (blogs)
  3. The landing pages that will convert potential customers into customers

Some of these components have nothing to do with the intended reader, but if your content marketing is going to be effective you’ll have to have a clear description of your reader in your head — I like to give them a name, imagine how many children they have, where they live, why they’re using my products/services, who their friends are, how they are going to talk about our company etc.

A wise old business owner I use to speak with regularly kept asking me the question, “Who is your customer, Steve?” This relates to everything. It relates to content marketing, but it also relates to when our courses are available, how we combine several features into one offer, how we try to do more for that market, like find other ways for them to benefit by using our service, hence National Bookkeeping!

What are you doing for your reader?

Start a bookkeeping business not a franchiseMost of our online training students use our services for MYOB Training Courses, Excel Training Courses, Xero Courses and Small Business Management Training.

For most people it’s because they’re looking for bookkeeping work or want to start a bookkeeping business. Finding out as much as possible about why our students do our courses enables us to develop products (and write content about) what they need.

Join our Bookkeeping Directory TODAY

We partner with a bookkeeping directory which is aimed at helping people (our students primarily) find bookkeeping work or start a bookkeeping business. It’s also a great way for small businesses to find bookkeepers who are close to them. 


Find out how you can promote your bookkeeping services to a much wider circle of people by engaging in content marketing.

List yourself on National Bookkeeping

Posted on 2 Comments

MYOB Accounting – Fighting to Stay In Control?

Is MYOB Just Another Program In Your Control Panel?

MYOB Accounting software online training coursesI was cleaning up my computer this morning and went to my Microsoft Windows Control Panel to discover MYOB Accounting Software sitting in the program list. I was removing any programs that I may have installed to test or get to know with a goal of REMOVING all that I didn’t need, when I saw MYOB software in the list.

I didn’t see WordPress and I didn’t see Commonwealth Bank Internet Banking in the list and at that moment I felt a little sad, realising that if I changed computers that I would need to go through the program installation process with my accounting software AND that EVERY person who needed to access our bookkeeping software would have to go through the same process.

Cloud Software Doesn’t Need to be Installed On Your Computer

I’m used to going to websites, logging in to do my work and then logging out at the end. Yes, with some I have to change the password regularly and others there is 2 level authentication using a mobile phone number as well, but the great thing about these “cloud-based” services is that I don’t even need my own computer! I can log in using an iPad, laptop or even my smart phone.

Cloud accounting should be like Xero and Quickbooks onlineWith services like Google Apps, we can run our entire company “server” in the cloud and have experts make sure it is up and running all the time for the cost of less than $100 per month, compared to several thousand dollars to buy the hardware (and have the floor space, data, power and air conditioning) , thousands of dollars in software licences and then having to hire an expert IT service person to manage it all for thousands of dollars per year – particularly if something goes wrong.

I’ve always wondered why MYOB didn’t focus all of their efforts on building a fully featured accounting program for the cloud only and wrote about how it seems like MYOB is computer based accounting program with the functionality of Dropbox. Some people think it’s more secure or safe to keep your accounting information local, but I’m not convinced.

How does MYOB compare to Xero and Quickbooks Online

I recently wrote about Ken from Love My Home Theatre and why he loves Xero Accounting Software (not Zero) and also about how the new market for cloud accounting software is not only introducing new competitors like Xero, but also enabling MASSIVE competitors like QUICKBOOKS back into the Australian market for accounting software once again.

If you are a regular reader you’d also know that we’ve had Xero Training Courses for quite a while now and that our focus is to help people looking for bookkeeping work AND small business owners learn bookkeeping software to help them run their business more efficiently and be compliant with the ATO.

The most impressive features of Xero Accounting Software are:

  • Xero can be accessed from anywhere at any time
  • Xero can accommodate multiple users (accountant, bookkeeper, business owner) no matter where they are located (which is great for virtual assistants doing bookkeeping from their own home)
  • Xero integrates with other cloud software programs (watch the video interview about Xero accounting with a small business that love it)

The best thing about cloud based software services (apart from having experts making sure it is always up and running) is that when new features are built they are available to you immediately. Xero recently announced the capability to create quotes and manage inventory which brings it even closer “feature wise” with MYOB and although I haven’t had a chance to see it in action, Margaret Carey (who contributed to our XERO vs MYOB feature comparison) notes that:

[quote]Any business that requires more than basic tracking will need to continue to look at the add on solutions such as Unleashed or Dear but it is a promising start.[/quote]

Xero is Definitely Becoming More Popular

Whether Xero has just done some great marketing this year, or that people genuinely want the benefits of a cloud-based accounting program, we are experiencing increased enrolments into our Xero Training Courses.

It could also be because all of our Xero courses are included for the one low price – we don’t sell them separately AND we include new content during a students membership period.

We use all of the major cloud-based accounting programs and I can say personally that I like what I have seen with Xero and Quickbooks Online. The fact that you don’t have to go through that labourious process of downloading, installing and registering your software (for each user) is a great bonus, but the fact that you can use these programs from any computer is even better.

Stay Tuned for QuickBooks Online Training Courses

This year will become a very interesting year as online accounting software companies fight for your business as well as loyalty from bookkeepers and accountants. I can reveal that we have started writing the content for our soon to be launched Quickbooks Training Courses! Jacci, our Register BAS Agent is working to replicate the small business accounting processes we use in our MYOB and Xero courses to teach students how to manage business accounts using Quickbooks Online.

If you want to receive updates and launch information about this course please visit our Quickbooks Online Training Course page.

Is there a wave of innovation in online accounting from Canada?

Wave accounting has 1 million users and is free_freeWould you like to hear about MORE innovation in accounting? Want to learn about a cloud-based accounting program that boasts more than twice as many users as Xero?

I was speaking with an insurance agent who is contributing to the risk management components of our Small Business Management course and he was telling me about this great accounting software that is completely free unless you use their merchant services and/or payroll. I haven’t confirmed any of these features of the software, but a quick visit to their website shows an interface that looks very much like Quickbooks Online with the navigation panel on the left of the screen.

My insurance agent friend Ruben is sharing information with us about how Workcover works for small business owners as well as public and product liability. He’ll also share with us how these relate to contractors who might work for you and go to perform work at a customers site.

If you decide you’d like to take a look at Wave Accounting or you are already a customer of this accounting program please share your opinions with us at our Facebook page.

 

 

Posted on

5 x MYOB Training Courses and 12 Months Access

MYOB Training Courses delivered in Sydney, Melbourne, Brisbane, Adelaide, Perth, Darwin and HobartMYOB Courses

Because it’s the beginning of the year we are receiving a lot of calls from students who are looking to do an MYOB Course so we are thrilled to confirm that we offer access to ALL of our MYOB Courses for one low price and 12 months course access.

When we say ALL, we mean

Why All MYOB Courses for One Price?

You can follow our journey from operating training centres in Sydney’s Dee Why, to the decision to go 100% online at the About EzyLearn page on our website, but I’ll sum it up in 1 paragraph here:

We can guarantee consistent course content to every student, with MYOB Course content developed over 15 years in teaching people how to use MYOB and from some of the best MYOB Trainers in Australia. By creating our own MYOB courses and updating them we are able to focus on the content of our courses as well as the systems to support it online rather than paying for office rent, computers and software licences, trainers and advertising.

MYOB Course Options

The only decision you need to make is whether you want an MYOB certificate and 12 months or lifetime course access. Remember that unlike some MYOB course providers our students can move freely from one course to the next as they please and use the course as a resource while at their new job or operating their own bookkeeping business.

MYOB Videos, Training Workbooks and Knowledge Reviews

With a 100% focus on MYOB Course content we create every form of training material for MYOB accounting software: Videos, Workbooks (with step-by-step exercises) and Knowledge Reviews that test your skills. You can watch a video and try to replicate it with the free MYOB software or follow the exercises in the MYOB Trainingg Workbooks to perform tasks that bookkeepers perform every day in their working environment.

Money-back Guarantee

When we were the first training company to offer MYOB courses online in 2008 we offered the money-back guarantee because not everybody had great broadband Internet speeds, not everyone knew how to navigate around websites and online learning management systems and people where generally scared to use their credit card online. Now-a-days we find that the biggest reason some students find it a comfort is because many students are Mac users and are not sure that they would learn by using MYOB Course content created for the Windows versions of the MYOB software.

Why Thousands of Students Choose EzyLearn for MYOB EVERY Year

We use the Content Marketing approach to building our brand and product awareness and it takes a lot of effort to put the amount of detail we put on our website and in our blog posts. We do it because it shows an ongoing commitment to openness but also to leave no doubt as to exactly what we offer and how we support it. If you want to get to know more about us read some of our blog posts or watch some sample videos. If you are ready to enrol into an online MYOB course then enrol now online and start by 5pm next business day!

Posted on 1 Comment

MYOB AccountRight Live Looks like MYOB-of-old + Dropbox

MYOB AccountRight Live OR in the Cloud?

MYOB AccountRight Live Basics - is it really cloud-based accounting software or MYOB and Dropbox 2
This is where you can see the myMYOB login and the Live wording in the cloud

We were asked by one of our MYOB course students recently how you can manage user access to your MYOB accounting file and we did some looking around, spoke to our MYOB course creator and came up with the following useful information.

MYOB AccountRight Live Basics - is it really cloud-based accounting software or MYOB and Dropbox 5 - manage admin and users
Click on Image to Enlarge – How MYOB AccountRight Live enables you to manage users

You can go to the MYOB website and click on my.MYOB to get to the details of your “participation” with MYOB AccountRight –

[quote]sorry, NERD ALERT! I happened to be reading the MYOB Terms of Service and “Participate” is the term that the MYOB legal team use to describe how companies use the MYOB AccountRight service -[/quote]

which enables you to choose your administrators as well as who you want to be able to access your file (like your bookkeeper or accountant). But you can also manage users from within the software. Note the out of place word here? – Software – Yes, when you launch the software and Open your Online data file, you can setup users and be much more prescriptive as to what they can access or not, but also which areas they have read only access as opposed to full access (read and write).

MYOB AccountRight User Access Managed in the Software

MYOB AccountRight Live Basics - Modifying User Access 2 - Role Based User Access
MYOB AccountRight Live Basics – Modifying User Access 2 – Role Based User Access

The silly part of this is we would expect cloud-based software to enable you to do everything in the cloud! If you look at the current MYOB model for their AccountRight Live product you still need to download the software to use it and you still need to update the company file if you update the software version!? We thought that this day had passed when the concept of cloud based accounting arrived.

Is it Designed to Help Current MYOB Users?

When I look at the way that MYOB AccountRight Live is managed at first it looks like it was built for people who are used to having a software program on their computer. Then when you see the capability to Open company data files that are stored “Online” you get the feeling that it would be just as easy to use Dropbox to store your datafile. The worst news comes when you expect the MYOB AccountRight Live software (that has a little cloud around the live) to work just like other cloud-based account programs like SAASU, QuickBooks Online and Xero you get dissappointed in having to install and use software on every computer you use – and I haven’t even tested to see if they have a program for the iPad.

MYOB AccountRight Live Basics - is it really cloud-based accounting software or MYOB and Dropbox 6 - company file needs upgrading
MYOB AccountRight Live Software – Company file still needs upgrading

If you are the kind of person that loves storing a local version of your datafile (and take the risks of protecting your own computer against, viruses, crashes or other corruption) this might seem like a good feature. I bet we see this product evolve until the point where it is finally an all online accounting solution.

How to change User Access Rights using MYOB Account Right Live

Although you can make some rudimentary changes via my.myob.com the best way to add users and make specific choices about what they can see as well as what they can edit and see, you need to launch the software (make sure you’ve downloaded it of course) and then go to Setup, User Access.

We used a current version of AccountRight Live Basics to perform our tests and any new content we create and publish for our MYOB Training Courses are available to existing students – whether you are on a 12 month course access program or LIFETIME course access. Feel free to enquire with us if you have any questions about our online MYOB Training Courses, or enrol today, start by 5pm tomorrow and be comforted by a 30 day money back guarantee.

Posted on

You’ve Already Got a Business Coach – YOU!

being your own boss
Every time you set goals and generally act like a boss, you’re serving much the same function as a business coach.

Ever since EzyLearn’s early days, when we still had our training centres in Sydney, I’ve always gained a real buzz out of helping our students start their own businesses.

I still do, which is why I recently presented a seminar at the Reinvent Your Career Expo and why EzyLearn has partnered with the StartUp Academy.

The StartUp Academy is a start-up incubator for entrepreneurs who want to work in industries currently experiencing rapid growth — like the work health and safety industry, for example — but who also want to have balance in their home and work life; to be their own bosses. Continue reading You’ve Already Got a Business Coach – YOU!

Posted on 3 Comments

Reinvent Your Career, Become an Independent Contractor

Who wants to work from home?

Ever since we started offering our MYOB training courses online, thousands of students have enrolled and learned how to become MYOB bookkeepers. Many of those students are mums, who were looking to become skilled in a job they could do from home.

In 2012, we added the Small Business Management and Start-up course to our online training platform, to help students to learn a new set of skills that would help them start their own businesses as independent contractors, so they can earn more money, work their own hours, work closer to home, and spend more time with the kids.

Continue reading Reinvent Your Career, Become an Independent Contractor

Posted on 1 Comment

Working For Free: Why You Should Give With No Expectations

There are benefits in working for free, on occasion, in small business.
There are benefits in working for free, on occasion, in small business.

In a recent post we talked about the times when businesses should work for free, which we referred to as ‘added value’. We cover value-related exercises, such as determining and setting your prices in the module of the same name in our Small Business Management Course.

Sometimes working for no charge at all and outlining where this so (that’s important — people need to be informed that you’re doing something for nothing otherwise they mightn’t know!)  discourages hagglers and nuisance clients always looking for a discount at every opportunity. Continue reading Working For Free: Why You Should Give With No Expectations

Posted on

MYOB Training Courses and Small Business Bookkeeping Inductions

Our online MYOB training course is like an induction into the world of bookkeeping.
Our online MYOB training course is like an induction into the world of bookkeeping.

Our MYOB training courses are more than just training course in software. They also function as a quasi induction to the life of a bookkeeper, in that they train you in the day-to-day processes and procedures of a bookkeeper as well.

Even though you still need to have completed a Certificate IV in bookkeeping to become a registered BAS agent, you can still provide clients with basic bookkeeping services if you’ve done our MYOB training course.

Quizzes and Knowledge Reviews

The MYOB workbooks provided in the training courses contain practical exercises that students can complete to familiarise themselves with the software, which they are then later tested on to through a series of quizzes and knowledge reviews.

By the time you’ve completed our MYOB training course, you’ll be proficient not just in the MYOB software, but also in the day-to-day of a professional bookkeeper.

Some of our previous students are already business owners themselves and our MYOB courses provide them with the necessary skills to take care of the data entry and bookkeeping for their own business.

An Entry Point to Your Home-Based Business

But a good many more of our students also use our MYOB courses as an entry point to starting their own home-based bookkeeping business, providing other businesses with data entry while they’re completing a Cert IV in bookkeeping.

This is a great way to familiarise yourself with the bookkeeping process while you’re still learning, and even help you to network with accountants who could later help you become certified with the Institute of Certified Bookkeepers and supervise your work.

We also offer a Small Business Management Course to help those people thinking of starting a home-based bookkeeping business develop a business plan, carry out marketing activities report on financial activity, and so forth. Currently we’re offering this course for just $897 (for a short time only!).

For information on our courses, visit our website or contact our team.

 

Posted on

‘Commenting’ in Databases

We suggest only writing the glad, not the bad, when it comes to comments in databases - and indeed, perhaps in life.
We suggest only writing the glad, not the bad, when it comes to comments in databases – and indeed, perhaps in life.

Nearly every company has one – usually as part of their CRM software, but other times it’s just a good ol’ faithful Excel document. Either way, databases are commonplace in a great deal of companies and they’re often used to keep track of communication between staff and their customers.

But what’s the rule on commenting in databases, or specifically, leaving negative comments in databases?

Comments – Integral to a Database

Making general comments in a database following a conversation with a client is pretty much standard practice – in many cases, it’s often the reason you have a database. In customer service call centres, for example, leaving a detailed comment about the discussion you’ve had with a customer is expected – and serves as an invaluable resource for the next person who speaks to that customer.

In this instance, it’s sometimes appropriate to leave comments about the customer’s temperament – angry, rude, upset, and so forth. This just helps the next staff member manage this customer in a manner that suits the circumstances.

But many companies quite commonly also use databases for the express purpose of selling something to a new or potentially new client; negative comments speculating on the temperament or nature of a contact in a database, may not be altogether helpful in this instance.

Reading that the person you’re about to call or have a meeting with is a ‘disgruntled curmudgeon’ is almost certainly going to affect the way you interact with that person. If you go into something expecting hostility, you’ll naturally position yourself on the defense, which in turn is only going to illicit hostility back.

Ditching the Negativity

But what if that person was only responding with hostility because you pre-empted their alleged hostility by being defensive in the first place? That’s a question you may never know the answer to, unless you ditch the negative comments in your database.

That doesn’t mean you can’t write useful comments such as “spoke to John, but he said he wasn’t interested in our product’, but you should definitely avoid comments like ‘spoke to John who was extremely rude and said he wasn’t interested in our product.’ The added detail in the latter is not particularly useful and if that person does ever become a customer it could underscore your interactions with them.

***

It can be a good philosophy to only write the glad, not the bad. Perhaps have a think about that when you leave comments in a database, or make a policy about your own database usage.

Posted on 1 Comment

Why the File Name of Your Resume is So Important

There are some very real practical reasons for not naming your resume file, "resume".
There are some very real practical reasons for not naming your resume file, “resume”.

When applying for a job, there are perhaps only two things most job seekers pay any attention to – the impressiveness of their CV and whether their cover letter is equally impressive, which is fine; CVs do have to be impressive, after all. In fact, if you’re looking for tips on crafting a good CV or cover letter, try reading our posts on both topics – one from the horse’s mouth, well actually that of a recruiter, who shares tips on what will get your CV noticed and another outlines the vital importance of covering letters. But the truth is, many people are still sloppy when it comes to their CVs.

Making a Good, Nay, Great First Impression

When you’re applying for a job, you’ve got to put your best foot forward. Most people know this, which is why they spend hours toiling over their resumes and then spend more hours laboriously constructing sentences that are neither ambiguous, nor too forthright, either; lest it leave the recruiter or hiring manager without any questions that could be answered in an interview.

Once we’re asked to come in for an interview, we make sure to wear our fancy interview threads and our best attitude – in short, we turn on the best version of ourselves. It’s about first impressions, after all, and everyone knows this. It’s so basic that all these things serve to do is weed out the tyre-kickers from the real contenders.

A Tougher Market

But in today’s job market the number of real contenders have increased markedly, while opportunities have remained the same, if not decreased in the years since the GFC. Standing out from your competition requires something extra – it could be something like showing a commitment to continuing professional development by taking a short course like many students of our MYOB training courses have done.

It could also be something as simple as demonstrating attention to detail – an important attribute to have if you’re applying for a job as a bookkeeper or an administration assistant, one would assume. Certainly, if I’m looking to hire a new staff member and I’ve had piles of CVs delivered to my inbox from Seek or Gumtree, finicky things like the filename of a person’s CV are things I look at.

If I receive a resume from someone simply saved as “resume” it’s generally safe to say that this person shows little attention to detail. More often than not, I open the file to find something off – poor formatting, spelling mistakes, terrible grammar, and the like. Sometimes this isn’t the case, and I certainly wouldn’t disregard a perfectly good candidate over something like this, but I’ve still made a note of it.

Think of the Interviewer

But there are practical considerations to this, too. Often, I’ll want to forward a couple of CVs onto another staff member to get their input, usually mentioning which candidate I think seems promising in my email. But emailing several CVs all saved as “resume” means the recipient will have to open each file to see if it corresponds to the applicant I was referring to – kind of annoying, particularly for the time-strapped recruiter.

It also makes saving the files on my computer difficult; plus there’s the chance that I could accidentally overwrite your CV with another candidate’s because they each have the same filename. Consequently, you’re not getting a phone call about an interview. All that time you spent on your CV was just negated in less than two seconds when I accidentally clicked ‘yes’ in response to the “‘resume.doc’ already exists. Do you want to replace it?” warning.

Saving your CV with your name and the job title you’re applying for doesn’t just show your attention to detail, it also makes it easy for recruiters and hiring managers – who are often advertising for more than one position – to identify who you are and the job you’re applying for, giving you a much great shot at being called in for an interview.

***

Don’t risk your CV getting lost over something as simple as a filename – and if you’re not that attentive to detail, then start! It’s an important attribute to possess, because it means employers can trust that you’ll do your job right, which is why we’re hiring you in the first place. You might also consider getting some help writing your resume and learning how to use Microsoft Word to edit your resume if you need to. If you want to look at starting your own independent contracting business try the Small Business Management and StartUp Course.

Posted on

Redundancy is Not a Dirty Word: The Positives

Waving a job goodbye through a redundancy can often be a positive step for your career.
Waving a job goodbye through a redundancy can often be a positive step for your career.

There was once a time when saying the word “redundancy” in a workplace stirred much the same feelings as saying “Bomb!” in an airport. But today, as workplaces adapt and change to suit an ever-evolving marketplace, redundancies have become much more commonplace.

Adapt or Die.

Adapt or die. It’s true for businesses, and it’s certainly true for workers. That’s why we find many of our students come to EzyLearn to following a redundancy, taking our MYOB courses and Small Business Management courses to add to their knowledge base — and indeed, add an extra accomplishment under the “education” section of their CVs.

For more on CVs, see our post where we interview a recruiter to find out what makes a fabulous CV. Indeed, when we spoke to Fiona Neumann, recruitment specialist and director of Sydney-based recruitment agency, Skills Savvy, she told us that employees today could expect to be made redundant at least once in their career, if not twice. One young job seeker she interviewed for a position had been made redundant three times in almost as many years.

There was a time when to be made redundant reflected poorly on your skills, capabilities and desirability as an employee. Today, however, that’s no longer the case. In fact, there are many positive sides to being made redundant; we’re going to take a look at just some of them here:

1. Firstly, no one makes you redundant: this is an important thing to remember: you weren’t made redundant; your position was. It’s not personal, it’s just business. Accept that and go forth into the world of employment.

2. Why did you leave?: now when you’re asked that question during an interview with a prospective employer, you don’t have to try and romanticize or find the silver lining in the fact that you couldn’t stand working for your former employer a minute longer. Your position was made redundant. The business was restructuring, and there was cutback in your department. It happens. Employers get that.

3. It gives you the opportunity to do something new: it could be a new job, a new experience, or a new business startup, but with a redundancy payout comes the financial opportunity to do something new. In fact, it’s often after a redundancy that many people decide to go into business for themselves, as an article on the Sydney Morning Herald website last year found.

***

So if you’ve been made redundant, it’s time to polish up your skill set — and your CV — by taking course with us. You may also be interested in starting a home-based business as an independent contractor so you can work your own hours close to home. And remember: there’s nothing dirty about a redundancy.

Posted on 1 Comment

Is the Death of the Bookkeeper Imminent?

Happy New Year to all our readers! And take comfort in knowing that we think the death of the bookkeeper is FAR from imminent! Read the post to find out.
Happy New Year to all our readers! And take comfort in knowing that we think the death of the bookkeeper is FAR from imminent! Read the post to find out.

All right, so it’s not the most joyful heading we could have gone with on New Year’s Eve, but it’s not actually meant to conjure up doom and gloom! We have  researched and developed new online training courses for Reach Accounting and Xero, which have now been added to our suite of training courses that include the flagship MYOB training course. In the process we’ve spoken to a number of accountants to see what software they’re using, to ensure we’re providing the training courses you need to get a bookkeeping job. This is good news because you can then rely on us to inform you what more you may need to offer clients.

Throughout this process, we’ve come across a number of accountants who are using BankLink, an accounting service we’ve written about previously, which streamlines and automates the data entry portion of managing a client’s account.

The ‘In-House’ Extra Employee

For many accountants the BankLink software, which was acquired by MYOB in June of this year so they could further extend their reach into the accounting space, is being billed as an “extra employee” that never makes mistakes and is comparatively cheaper than the additional in-house bookkeeper or admin person headcount.

The big question for us is: Does this spell the end of the bookkeeper? For instance, think of the way personal computers did away with the need for the office stenographer working in a steno pool? The answer is that this is indeed possible — but this is only if data entry is the sole service you offer. Like most professionals today, the more specialised you are and the more services you can offer, the more likely you are to experience career longevity.

At the end of the day, software is only as good as the person who uses it. If you’re a highly experienced bookkeeper in a particular industry or possess a number of highly sought-after accounting skills, you’ll find BankLink a dream come true in that it eliminates the tedious, time-consuming data entry from your job.

BankLink: Giving You More Time

With more time on your hands, you’ll be able to grow your client-base — a goal for most small businesses and previously only available if you miraculously grew a spare set of hands, or employed a spare set of hands, at least. You may even be able to move your business out of the narrow bookkeeping space into the small business management space.

With the number of new small businesses increasing, the key to their individual survival in a highly competitive marketplace is good management — and who’s more suited to that job than someone with a thorough understanding of account keeping?

***

So while BankLink may spell the end of tedious, time-consuming data entry, for the experienced bookkeeper it presents more business and career opportunities — not less. Upskill and enjoy greater career success as a result.

Posted on 1 Comment

We Can Help You Deliver Your Company Training Material ONLINE

Now that’s going to be nasty … is your business complying with current WHS regulations?

When we moved our training materials online, we developed our own learning management system, a software application that administers our MYOB training course, small business management course and all of our other online training courses.

Deliver Your Company Training Material Online – Work Health and Safety

But an opportunity exists for small to medium-sized businesses to deliver their company training material online, using EzyLearn’s learning management system — this is particularly useful for work health and safety (WHS) training.

Now that Australia’s WHS laws have changed, there’s a renewed push for businesses to be vigilant when it comes to workplace safety. Harsher punishments for business owners found to be in breach of the WHS Act 2011 now includes fines of up to $3 million per organisation and $600,000 or 5 years imprisonment per person, per breach.

The changes follow a rash of litigation across the country, where companies have been prosecuted for not ensuring that contractors and sub-contractors working on their premises have been made aware of all the potential risks and hazards associated with carrying out work on their premises.

Under the Act, a business owner can be prosecuted based on what they can be reasonably expected to know in relation to work health and safety risks. This means that, if a contractor carrying out welding on the premises of a business is injured, the business owner can be prosecuted because it is reasonable to expect the business owner to know that carrying out welding near flammable gases is hazardous.

Contractor and Sub-Contractor Liability

The move to include contractors and sub-contractors carrying out work for, or on behalf of, a business is one of the key changes to the WHS Act 2011, which was introduced in January 2012, and replaces the previous OH&S Act 1991. This presents a number of potential areas of risk for business owners who retain the services of contractors, and even remote, home-based workers.

In a landmark ruling in 2011, the Administrative Appeals Tribunal in Queensland awarded a Telstra employee legal and medical costs after she slipped and fell down the stairs twice while working from her Brisbane home.

The tribunal’s ruling has effectively extended the employer’s liability beyond what they traditionally thought was reasonable, to include the unknowns of an employee’s home. As such, for small business owners employing or retaining the services of home-based workers, making certain you have the correct WHS procedures and training in place should be a priority.

***

Using EzyLearn’s learning management system to deliver your company’s WHS training materials allows your staff, contractors or remote workers to access the content regardless of where they’re based, so you have peace of mind in knowing that they’ve been made properly aware of any risks or hazards relating to their work — and their workplace.

If you would like to know more about how EzyLearn’s learning management system works, contact us.

Posted on 2 Comments

Now YOU Can Start Your Own Online Training Business

If you are a bookkeeper, selling online MYOB training courses to your clients could be the perfect complement to your business.
If you are a bookkeeper, selling online MYOB training courses to your clients could be the perfect complement to your business.

We’ve mentioned before how we offer enrolment vouchers for our MYOB training courses, which we sell to training organisations and accountants. The idea is that accountants and other trainers can give their customers additional training without having to having to provide the materials and content themselves.

Are you a Bookkeeper? What about Becoming an Online Trainer Too?

But this also presents the opportunity for existing bookkeepers to extend their businesses into the area of online training. We’re looking to partner with existing bookkeepers who would like to provide online MYOB training courses, for which we’d provide the website, tailored to your business needs.

For bookkeepers, this allows you to extend your business beyond just bookkeeping, and use your knowledge and skills to train others in MYOB without having to provide the course content or the necessary infrastructure to facilitate an online training course to your students.

For EzyLearn, it gives us the opportunity to extend our reach and capture a larger pool of students we may not have previously been able to reach. It also fulfils our goal of helping bookkeepers start their own businesses and take control of their careers.

How Does It Work?

Sound interesting? This is how it would work: you register your interest in working with us, and we would have a conversation about your business goals. If both parties are happy to move forward, we’d provide you with a website, tailored to your needs, and sell you the initial stock — vouchers for EzyLearn’s famous MYOB training course, which you would then sell onto your clients.

The end result is a partnership where we provide the materials and infrastructure to operate a training business. What you do after that is entirely up to you. For instance, you might decide to bundle our online training course with one-on-one training, for which you’d charge extra for your time. The possibilities are endless!

***

If you’re interested, please let us know what type of online training partnership you want so we can have a discussion about your goals and what’s on offer.

Posted on

Feel Threatened by a Newcomer in Your Workplace? Gain Knowledge, Instead!

The more confident you are in your abilities the less threatened you will feel by the arrival of a newcomer to the workplace.
The more confident you are in your abilities the less threatened you will feel by the arrival of a newcomer to the workplace.

As part of our MYOB Training Course, we’re constantly adding new content and helping our students win work and improve their employability. That’s why we always emphasise the importance of continuing to educate yourself — for the obvious skills advantages you bring to any company, but also for your own confidence.

For many people, it can be a little nerve racking when new blood enters the workplace and in today’s job market, it’s not at all uncommon to see a new face appear. Sometimes it’s in the form of a new employee there to share your workload and other times it’s because your organisation has employed someone to help restructure the business so they operate more efficiently.

The Many and Varied Threat

For many employees, this new face around the office can make them feel threatened — threatened about the future of their jobs and threatened by the prospect of the office dynamic changing. Fortunately, however, there’s an antidote for this rather common reaction to change: taking a course or continuing professional development.

The thing about feeling threatened is that it’s entirely to do with your confidence. You may feel like you’re not quite as educated or as skilled as this other person and as a result, you think your employer won’t need you any more. The truth is, your employer probably has no intention of letting you go, but nevertheless, the job market is changing and up-skilling to increase your knowledge base is invaluable — to you and your employer.

Confidence in Upskilling and Continuing Professional Development

Aside from the tangible knowledge and experience a highly-skilled employee brings to an organisation, they also bring with them confidence. The more secure you feel with your ability to do your job and do it well, the more confident you’ll feel as a result. For this reason, EzyLearn is a big believer in continuing professional development.

Our MYOB, and Microsoft Word and Excel training courses each come with lifetime access to the course content, so that you can review the course material and even access updated content, whenever you need it.

***

A truly confident person would embrace the idea of working with someone new and potentially learning and sharing knowledge, rather than feeling threatened by them. But the key to achieving this confidence is being able to feel secure in your own knowledge base and that’s what EzyLearn’s Continuing Professional Development Program aims to provide bookkeepers with: knowledge.

So stop worrying, stop feeling threatened, and feel more confident in your skills and knowledge by taking one of our online courses today!