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Why Do You Want Xero and MYOB for Free?

If money is an issue there are alternatives when it comes to accounting software programs

WaveApps Transaction journal in the free accounting software competitors to Xero, QuickBooks Online and MYOB with receipt scanning built inWE’RE OFTEN ASKED whether Xero, MYOB and QuickBooks software is provided free with our training courses.

Unfortunately, we’re not given free access to accounting software, so we can’t pass free software access onto our students either. However, we do let you know where you can access trial or student versions while you complete our courses.

It made me wonder: Who’s driving the demand for these programs? It turns out, it’s usually someone’s bookkeeper or accountant recommending them. And this is usually because they’ve done a training course and learnt how to use one or more of the major accounting packages.

Does your bookkeeper or accountant disclose whether they’re earning a commission?

Some bookkeepers take a 15 percent cut of the monthly subscription fee because they’re a certified MYOB / Xero / QuickBooks consultant — and that’s why they recommend a particular package. I personally think that bookkeepers or BAS agents who do this should disclose that they are earning an ongoing commission — just as real estate agents need to make these declarations in their agency agreements.

Businesses don’t know any alternatives  

It also happens that a lot of business owners don’t know about alternative accounting packages. Therefore they simply choose the brand name they’ve heard about the most. I discovered this with real estate agents when it comes to who they choose for their social media marketing services — most of them ask what software or which person Joe Blow uses and then assume it’s good enough for them.

Selecting an accounting package to use is often one of the first things a new business owner does. At this stage, however, they may not even be aware of what they require from an accounting package; never mind what sorts of alternatives they should be looking at. When first starting out, they’re just anxious to be able to invoice and get paid by their first client.

Freshbooks, Zoho, WaveApps alternatives to Xero & QuickBooks Online

Three low cost alternatives to the “three brand names”

Zoho, Freshbooks and Wave are three other accounting packages that are either free or very inexpensive.

These three also include many of the same features you’ll find in the three big name accounting packages — MYOB, Xero and QuickBooks.

Zoho: Free invoicing software allows one user, invoice up to five customers; paid subscriptions from $7 U.S. per month; add extra features (expenses, subscription management, inventory management) as required. Pricing for Zoho Books, the complete accounting package, start at $9 U.S. per month for 2 users, 50 contacts, 5 automated workflows.

Freshbooks: Complete accounting software includes unlimited invoices, accept online and credit card payments, multiple devices, reports, payment reminders, notifications when clients have received, viewed, paid invoices; pricing starts at $15 U.S. per month for 5 active contacts (customers).

Wave: Forever free invoicing and accounting software includes unlimited estimates and invoices, generate reports, scan receipts, bank feeds (accounting package), and more; accept credit card and online payments for a fee (1.75 percent for ever 30 cents AUD); payroll $36 AUD per month.

Consider your business needs first

We recommend either Wave or Zoho for small but growing businesses, looking for a cheap or free accounting solution. Wave, in particular, provides a fairly robust accounting package that’s entirely free, and remains so if you don’t intend to take credit card or online payments (lots of businesses do, but many more don’t). In fact, they even have their own smartphone apps to capture receipts and create invoices while you’re at a clients!

If you anticipate you might want to add other productivity apps, like a CRM, inventory management, IT helpdesk, recruitment tools, or collaborate in a team project, Zoho is a good place to start, as these features can be turned on and off as required.

Of course, these accounting packages are rarely used or recommended by accountants or bookkeepers, who prefer to work with Xero, MYOB or QuickBooks because they provide the functionality needed to complete and lodge activity statements. If you’ll be working with a bookkeeper or accountant, it’s best to stick with one of the brand name three.

***

If you need training in MYOB, Xero and QuickBooks, our online training courses will show you how to set up and use various aspects of the software. More importantly, they will take you through detailed case studies where you can enter all the transactions performed by various different business types eg. professional services, trades and even the sale of inventory products. Visit our website for more information or to enrol.

 

Ref: #715

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Announcement: EzyLearn LIFELONG Learning Hub is NOW LIVE!

EzyLearn LIFELONG Learning Hub Logo Excel, Xero, MYOB, QuickBooksEvery EzyLearn student now has a student account FOR LIFE!

OK, before I continue let me just clarify: If you’ve only signed up for 12 months’ course access to, say, the Xero Beginners’ Certificate Courses, then you get access to those courses for 12 months. If you sign up for LIFETIME Course Access to the Xero COMPLETE Training Course package you get Lifetime Course Access to all the Xero courses PLUS Updates and Additions.

 

[box type=”info”] So, what does a student account for LIFE really mean?[/box]

 

When you enrol into an online training course with EzyLearn, we create a student account with a username and password so you can then log in and proceed to your training courses. A couple years ago we introduced FREE Student Inclusions as a way of giving EzyLearn students more reason to expand their knowledge and learn new things. Today’s announcement is to let you know that you get access to these free courses for LIFE!

Not just free courses, but new course samples

Free student inclusions is one reason to enrol with EzyLearn but the new LIFELONG Learning Hub will give you so much more and here’s an example.

We currently have a special offer for any new student enrolling into any of our courses where you get access to the

All of this is accessible from the LIFELONG Learning Hub right now — to everyone who has enrolled into an EzyLearn course since January 2013 — EVERYONE!

From here, all you need do is login with your student account and go to the LIFELONG Learning Hub.


 

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The Best Xero-Integrated CRMs

How can you provide great customer service? Consistently?

IF YOU ARE LIKE most businesses, you’re probably communicating with your customers and clients via multiple touch points — email, social media, phone calls, chat bots. But how are you keeping track of all these interactions?

A while back I wrote a blog asking the question whether MYOB is, in fact, a CRM and which CRMs I found to be the best and why. It’s worth a read if you want to familiarise yourself with exactly what it is CRMs can do for you and your business.

Continue reading The Best Xero-Integrated CRMs
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$99 MYOB Course: Intro, Intermediate, Payroll – ALL FOR $99!?

Mr Ed a horse is not just a horse and an online course is not just an online course

When a training course is not really a training course…

WE REGULARLY PARTAKE in competitive analysis so we can keep giving you top quality online training courses for the best value out there, and in doing so, I found an online offer for not just one, but THREE levels of MYOB — Intro, Intermediate and Payroll OR ALL THREE for $99.

Not mentioning any names; we’re not in the business of naming and shaming and, besides, you can search the deal easily enough online yourself, but it prompted me to put out a reminder that not all courses are created equal.

Not all training courses are the same

I guess it’s obvious to some degree, but many of us are still misled by marketing, and sometimes what’s packaged to the customer as an online training course, is simply a pile of videos (and not even featuring current and up-to-date software versions, either!) all plonked together. You know what, you can get this, and possibly more, directly off You Tube for free!

Using old versions of the accounting software

myob logo online myob training course videosThere are many online courses available for cheap prices, but many of these same courses are not providing training on the latest version of software packages. A quick scan of the fine print shows that this particular $99 MYOB deal is training you on Version 19 of MYOB. This dates back to 2010, which in any one’s language, is very old. Very, very old.

As part of our suite of online MYOB courses, we include access to our old “archived” courses where we use version 19 of MYOB; only for the benefit of those people who still use it and don’t need features like payroll, super and other added features that you’d expect to get after 8 or so years of software development.

What’s retail price anyway?

Box saying If its too good to be true read the fine print for online training courses

Another thing to be wary of is “retail price” comparisons. Plenty of these may be legit, but there are others out there who deliberately distort the truth or make a current cheap offer seem far more appealing by comparing their cheap price to a retail price that isn’t really indicative of what’s on offer out there online.

Make sure you’re talking “courses for courses” and that the retail price comparison isn’t looking at prices from half a decade ago or thereabouts. The price of online training courses is a forever shifting thing, so do your research!

What your online training course should include

In our books, an online training course that’s actually going to deliver results for you should come with these ingredients at the very least:

  1. A detailed workbook to supplement your training and absorption
  2. Knowledge reviews, quizzes and tests (so you can see how you’re absorbing information as you go)
  3. Certificate of completion option formally stating what you’ve achieved
  4. Case studies that keep the content based in real-world scenarios and ensure you’re learning things that will be practical in real-life circumstances and situations
  5. Responsive email and phone student support for all queries
  6. Money-back guarantee; if you’re not happy with the course content, or it’s not what you thought it would be, you shouldn’t be stuffed around in the fine print by not getting a full refund, (no matter how small the amount you’ve originally paid).

The training course should feature the training on the software as it is in its current version and this training, or training videos, workbooks, whatever, should be provided in an order that’s been carefully considered, trialled and tested.

Oh, and some testimonials by real people vouching for the effectiveness, quality and professionalism of the course content and course content provider is pretty important too. Then there’s CPD point accreditation, access to lifelong learning platforms, the option to get lifetime course membership to course content so you’ll always get updates at no extra cost and have an “after course resource” … yep, don’t get me started, courses simply ain’t all the same and you usually pay for what you get (though I think we’re super cost-effective by those standards!)

***

People say “if it sounds too good to be true, it probably is”. This isn’t always the case, and sometimes excellent opportunities in life seem, at first, too good to be true. But when it comes to online MYOB courses for $99 or $29 or $69 or whatever the probably-too-good-to-be-true price point is, just make sure you’re getting apples for apples, or courses for courses, or horses for horses, Mr Ed.

Mr Ed a horse is not just a horse and an online course is not just an online course

You can watch some FREE MYOB course videos? Scroll through our freebies list of online training videos that you can watch without charge or obligation and subscribe to our blog to get updates to more free videos as we’re adding them all the time. Or check out our special offers page to see what discounts we’re giving at the moment or online training courses in MYOB, Xero, Excel and many others.


Online bookkeeping accounting training courses for CPD points


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The Best Xero-Integrated Document Management Platforms

best xero integrated proposal quote software learn xero online learning training course videos

‘Seal the deal’ with a beautiful proposal

best xero integrated proposal quote software learn xero online learning training course videos
Sometimes it’s all in the proposal: win over your clients by presenting them with your value proposition in a way that not only looks professional and competitive; but that you can also track online.

FOR MANY BUSINESSES sending quotes and estimates to prospects doesn’t accurately describe the work you’ll be providing them.

Sometimes it’s because you’ll be providing an ongoing service or solution to a business problem — property management, content marketing, bookkeeping — and other times it’s because your business will be competing with others in a public tender.

In these instances, you’ll need to send a proposal to potential clients to explain your value proposition and how you’ll solve their business problem. Rather than sending a proposal in a Word document that you can’t track, use a cloud-based document management platform.

Here are some popular Xero CRM Integrations.

Continue reading The Best Xero-Integrated Document Management Platforms
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What is BOMA?

Could the future be fully automated marketing campaigns with Xero’s pal, BOMA?

XERO HQ BOMA learn xero online learning training course videosXERO HAS A NEW bookkeeper and accountant platform, Xero HQ, which is available to Xero Partners, and includes a whole new app marketplace geared towards bookkeepers and accountants with a minimum of 100 clients.

One of the most recommended apps in the HQ partner app marketplace, was BOMA, a marketing and advertising platform that lets you create and broadcast marketing and advertising messages across five channels (email, Facebook, Instagram, LinkedIn, Twitter).

How BOMA is different

There are lots of marketing automation platforms on the market (MailChimp, Aweber, Constant Contact, Get Response, to name a few), so BOMA is competing in a crowded space. The first difference you’ll notice between BOMA and the market leader, MailChimp, is the price.

BOMA charges a minimum of $49 U.S. ($67.74 UD) a month to create unlimited social media marketing campaigns and send unlimited emails to 500 contacts; by contrast, MailChimp charges $10 U.S. ($13.43 AUD).

But MailChimp doesn’t integrate with Xero, so you need to import your contacts some other way (an Excel spreadsheet and by capturing data using an “opt-in” button). You also can’t create marketing or advertising campaigns for LinkedIn or Twitter in MailChimp, though it does support creating re-targeting advertisements for Google.

Content creation in BOMA

The most time-consuming aspect of any marketing or advertising campaign is the design stage. MailChimp provides templates, but unless you want to use the pre-designed templates, you need to bring your own images. Or pay to access an image library like Getty Images. Included in BOMA’s monthly fee is free access to a library of 250,000 images.

Once you’ve created your design, BOMA will automatically re-format it to fit any marketing channel, be it email, Facebook newsfeed posts, Instagram sponsored posts, and so on.

Automation and analysis in BOMA

automated marketing xero boma learn xero online training course videosBOMA uses machine learning, a sub branch of artificial intelligence, to power its contact segment feature. Machine learning is just as it sounds: machines learning to do things. It’s what powers the Netflix algorithm that recommends films and TV shows to you based on what you’ve viewed previously.

Without machine learning, Netflix wouldn’t be able to make individual recommendations (six or seven action movies with a strong female lead), but rather present a large pool of raw data (it’s entire library of action movies) for you to choose from.

And just as with Netflix, the more you use BOMA to send marketing and advertising campaigns, the better its insights will become.

Each time you send an email campaign, for instance, BOMA collects and analyses data about each individual contact so that it can make recommendations based on its analysis of that data: the best time to email certain contacts or the types of messages they respond to, and so on.

This is different to MailChimp and other platforms, which collect that data, but leave the analysis to you.

The Xero and BOMA partnership means that, aside from syncing client data in Xero with BOMA, you’re also given access to an exclusive library of content, covering a range of topics — “why use business software”, “get paid faster”, “create the perfect business plan” — that you can push out to your social channels.

In the future, if this integration was powered by machine learning, BOMA could create and send campaigns of pre-written content to an approved contact list at the times an algorithm has determined will be most effective, without any input from the user.

In the future, if this integration was powered by machine learning, BOMA could create and send campaigns of pre-written content to an approved contact list at the times an algorithm has determined will be most effective, without any input from the user.

What about MYOB and QuickBooks?

That’s a ways off yet, though. That’s because BOMA is a startup, and it’s still in the process of developing and turning on features that are standard on many other platforms. (It only recently made it possible to upload contacts from a CSV file, for example.) Getting to partner with one of the world’s largest cloud accounting applications is a major win, especially when Xero has given it top billing in its HQ partner app marketplace.

So if you search the BOMA website for any mentions of MYOB or QuickBooks, you won’t find one; not even so much as a passing mention to say it doesn’t integrate or support MYOB or QuickBooks.

The Xero/BOMA partnership

Who knows what the future might bring, but this is a platform play for Xero. And Xero has said plenty of times in the past that it would rather partner with third party providers, than develop their own services from scratch. If one starts to make real inroads, and it seems like a good long-term match for Xero, perhaps Xero will acquire it, but most likely it won’t.

And in the immediate short-term, BOMA ticks a couple of boxes for Xero: It provides a service that nearly every mid-size business needs, and it encourages bookkeepers and accountants to stay within the Xero ecosystem.

Xero is enticing to startups and app developers, because they offer a partnership, but don’t control how startups and their businesses operate. Currently, MYOB and QuickBooks don’t offer any such partnership, and that’s giving Xero the upper hand.  

***automated marketing boma xero learn xero online training course videos

We are always exploring and analysing new and emerging technologies and introducing new content as part of our Updates and Additions policy. Any new content we add to the course in which you’re enrolled is yours’ for free if you’re a current EzyLearn student. Find out more about our suite of Xero online training courses.


 

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What is Xero HQ?

Now you can do more with Xero

new xero hq learn xero online learning training course videos
Xero is adding to its list of features with Xero HQ so it’s no longer just for more basic bookkeeping, but can be used for analysis as well.

XERO HAS LONG POSTIONED ITSELF as the cloud accounting software for small-to-medium businesses. It’s one of the most popular of our online training courses; appealing not only to bookkeepers, but small to medium sized businesses in all industries.

What makes Xero so popular is that it is inexpensive software that’s simple to use and has lots of time-saving features.

In doing so, it’s basically left MYOB to hold the mantle of the accounting software used by accountants and bookkeepers.

Now, however, Xero is looking to close that gap, with the launch of “Xero HQ”; a data and insights platform for bookkeepers and accountants who are part of the Xero Partner Program.

Xero HQ wants to help you grow

To shake MYOB’s stranglehold on the accountant and bookkeeper market, Xero had to do something to differentiate itself and tempt accountants and bookkeepers away from MYOB.

And they’re betting that Xero HQ will be the thing that does it. Xero HQ will provide bookkeepers and accountants with data and insights tools so they can provide “advisory level” services to clients.

Xero’s focus on “advisory level” services is important here, because it reveals a couple of things Xero plans to do with the industry. The first is to continue to automate many of the tasks a bookkeeper would traditionally carry out — the introduction of bank feeds eliminated data entry, for instance — and the second is to up-skill junior bookkeepers, while simultaneously embedding them within the Xero ecosystem — which will fit nicely with their recently launched Xero Lifelong Learning platform.

What exactly is the Xero HQ platform?

If you’re part of the Xero Partner Program already, then access to the Xero HQ platform is free. The Xero HQ platform is essentially a separate workflow that you access online, which provides a number of features not available though your regular Xero software.

These Xero HQ features include the following:

  • Activity feed: When your clients’ GST or activity statements are due, a notification will appear in the activity feed to alert you.
  • Client list: This is essentially like a contact book, where you can store all your clients’ information in one place; even those clients who aren’t on Xero.
  • Explorer: This feature pulls data Xero knows about your clients to help you provide them with better advice, or help you up-skill in areas you know are important to them. For example: it will show you which apps are popular across all your clients, so you can learn how to use them.

Xero HQ app marketplace

The Xero HQ platform also has an app marketplace, which has a focus on apps that will help bookkeepers and accountants with their business. That’s different to the existing Xero app marketplace, which is geared towards small businesses in any industry.

The Xero HQ app marketplace is split up into three tiers, depending on the size of your bookkeeping or accounting practice.

Which Xero HQ app marketplace will suit you?

If you’ve 100 or fewer clients, then you’d be best suited to the “activate” package of apps especially “curated” by the Xero HQ team.

If you have between 100 and 200 clients, then you’re best suited to the “energise” package of apps; practices with 300 or more clients suit the “supercharge” package.

It’s up to you which apps you switch on, but Xero has eliminated the leg work involved in finding apps to suit your business needs.

Some common third party apps, recommended across all three Xero HQ app marketplace tiers include:

  • Futrli: A forecasting and reporting app designed to help control cash flow and accelerate growth. Technically, you can pull all these data out of Xero by running a number of different reports and exporting them into Excel, but this app does all that work for you, and just delivers the insights. Partner pricing starts at $399 per month.
  • Receipt Bank: Extracts relevant information from paper receipts and invoices, imports the data into Xero, categorises it, and stores both the data and receipt safely in the cloud. Your clients just snap a picture of the receipt using the Receipt Bank app on their smartphone or upload from their PC.
  • BOMA: Is a marketing and advertising platform that lets you export data from Xero and use it for your marketing and advertising campaigns. With BOMA you can create and broadcast marketing and advertising messages across five channels (email, Instagram, Facebook, Linkedin, Twitter), including sponsored advertising posts on those platforms. It also provides you with all the imagery, templates and other design needs to create your campaigns. It’s basically a one- stop -shop for digital marketing and advertising. Partner pricing starts at $49 per month.  

Xero HQ is where accounting meets CRM

In essence, the Xero HQ platform is where accounting and customer relationship management meet. Xero provides bookkeepers and accountants with a platform that enables high-level analysis and data management through integrating third-party Xero HQ partner apps.

As I mentioned earlier in this post, Xero HQ serves dual purposes: it encourages bookkeepers to move away from providing basic bookkeeping services to deeper analysis and advisory roles; and they can use the Xero Lifelong Learning platform to up-skill and provide those services.

“Xero HQ serves dual purposes: it encourages bookkeepers to move away from providing basic bookkeeping services to deeper analysis and advisory roles…”


learn Xero online learning videos cheapest

Our Xero online training courses include EVERYTHING for ONE LOW PRICE. Furthermore, if you select our Lifetime Membership option, you’ll have LIFETIME access to our ongoing course updates. All EzyLearn courses are accredited by the Institute of Certified Bookkeepers (ICB) and can be counted towards Continuing Professional Development (CPD) points. Find out more about our Xero online training courses.


 

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FREE Xero Training Video: How Often Should You Check Your Inventory in Xero?

The key to cutting down discrepancies is consistency

IF YOU RUN A SHOP or business that holds stock, you should be in the habit of checking your inventory regularly. A lot of retail stores only check their inventory every quarter; others every year. This is usually because a stocktake is a big job.

Stock and inventory stocktake and count - inventory in Xero & MYOB Advanced Certificate Training CoursesThe case for a monthly stocktake

The inventory feature in Xero was a functionality that was missing for many years — but then Xero caught up.

Running an inventory report in Xero is pretty easy. The hard work sets in when you have to count your inventory to account for any discrepancies. There are usually always differences between what Xero says you should have in stock, and what you actually have on hand. The more frequently you run them, the fewer discrepancies you’ll find.

Like anything in the bookkeeping process, the more frequently you do something — be it reconciling your account or chasing up late payers — the easier and quicker it is. Where a quarterly or yearly stocktake could take half a day or more, a monthly one may only take you a couple of hours.

Understand trends in your business

A monthly stocktake is a good way to get to know your business, and understand its certain trends and idiosyncrasies. In particular, it helps you with ordering and making related business decisions.

A shop selling food, for example, needs to be wary of ordering stock that doesn’t sell quickly and ultimately goes out of date. A monthly stocktake will help you keep track of this, and monitor which items sell quickly and which don’t. Likewise, a monthly stocktake of a furniture shop lets you determine which pieces spend long periods in storage, and manage your ordering accordingly.

Run inventory reports in Xero

Free Xero Training Course video about inventory reporting
Click Image to see FREE Xero Training Course video

Do a monthly stocktake by running your inventory reports in Xero. You’ll be able to work out whether your stock:

  • is ageing (for technology retailers)
  • is going off (food)
  • costs more money to store (furniture); and, subsequently, how long it can take to sell before it’s costing you money. 

If you are new to bookkeeping it’s probably a good idea to learn more about some of the basic Xero reports you can produce for a business.

MYOB or Xero online accounting course training videos***

If you only have a very basic knowledge of Xero, cloud accounting or bookkeeping, and you’re looking to gain a better understanding of basic bookkeeping terminology, get our free Basic Bookkeeping Guide

You’ll learn how to run reports in Xero, in particular inventory reports, in our Xero training courses. Visit our website for more information or to enrol and see course prices.


online bookkeeping courses to earn cpd points

EzyLearn Excel, MYOB and Xero online training courses count towards Continuing Professional Development (CPD) for bookkeepers and accountants. We’ve been an accredited training provider of the Institute of Certified Bookkeepers ever since the organisation started in Australia. Find out how CPD points can be of benefit to you.


 

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The Best Xero-Integrated Time Management Apps

time management best xero integrated apps learn xero online training course videos

The best time management apps — without unnecessary bells and whistles

time management best xero integrated apps learn xero online training course videos
There are a host of time management apps that are better than basic, but don’t have unnecessary features, and which integrate with Xero.

ALTHOUGH MANY CLOUD ACCOUNTING applications include basic time-tracking features, most businesses need something more robust.

Time management applications help your business understand how your time is spent, how much of it is billable, and whether projects are profitable — but without the additional task management tools of a platform like WorkflowMax.

Harvest is one of the best known and most popular time tracking Xero Integrations and we explore some others you can use.

Continue reading The Best Xero-Integrated Time Management Apps
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The Best Xero-Integrated Project Management Apps

xero integrated apps to keep your business within budget learn xero online learning videos

Which ones are best for your business?

xero integrated apps to keep your business within budget learn xero online learning videos
We look at project management apps that integrate beautifully with Xero to keep your project within timeframe and budget.

FOR BUSINESSES WORKING on large projects spanning weeks or even months, keeping track of time, cash flow and profitability is imperative. This is even more so for businesses that work on fixed-rate contracts or tenders.

Such fixed-rate projects are common in the building and construction industry, but also the creative, engineering, and IT industries.

Many of these businesses manage a project’s workflow across a number of different documents (spreadsheets, their CRM, accounting software) — and many don’t manage it properly at all.

As a consequence, projects often come in over budget. A number of cloud-based project management and workflow apps aim to change that, however.

Continue reading The Best Xero-Integrated Project Management Apps
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Should You Charge Less Than the Minimum Wage as a Contract Bookkeeper?

Junior level 1 bookkeepers good cheap local bookkeeping services - Natbooks

Don’t attract interest in your services for the wrong reasons

RECENTLY I’VE WRITTEN about how your prices should be part of your business strategy and not your marketing strategy. I talked about Mark, the painter, who advertised a really low day rate but wasn’t able to carry out the volume of jobs he needed to make enough money (see Is Your Charge-Out Rate a Marketing or Business Strategy?).

A better strategy for Mark would have been to research the market and find ways to provide customers with savings elsewhere (Researching the Market is a Crucial Part of Every Business Strategy).

The same principle can be applied to contract bookkeepers charging less than the minimum wage. Although this may get you a lot of regular work early on in your business, you will soon learn that it’s unsustainable. And because it’s also really hard to increase your rates substantially, you’ll just find yourself back at square one if you do so anyway.

Check out the National Bookkeeping Rates of Pay to get indicative pricing for contract bookkeeping services.

Remember your entitlements

When you’re setting your prices, don’t forget to factor in your entitlements. As a full time employee of a business, you receive annual leave entitlements equating to four weeks’ salary, sick leave equating to ten days’ salary, public holiday pay, superannuation, and tax withheld on your behalf.

As a contract bookkeeper, you should earn the equivalent of a full year’s salary proportional to how many days or hours you work each week.

Contractor or employee?

As a contractor, your hourly rate will be higher than that of a full time employee, sometimes two times as high. If you have clients who don’t want to pay a higher hourly rate to hire you as an independent contractor, they might be better suited to employing casual staff instead.

If you’d prefer the life of an employee check out our Career Academy Success Program.

Increasing your rates

If you decide it’s time to increase your rates, you need to show how you provide value to your clients’ businesses, in order to discourage them from seeking the same services from another, cheaper bookkeeper. If there’s some extenuating circumstances, it may also be worthwhile explaining the reason for the increase — if your compliance costs have increased due to government regulatory changes, for example. (Note: Rising electricity, broadband or rent is best kept to yourself.)

***

You’ll learn ways to increase your rates without losing your clients by enrolling in Research the Market module of our Business StartUp training course as a standalone mini course. Visit our website for more information or to enrol.  

Ref:#700

 

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Beware: The Quick Quote

Quick quotes are better in Xero, MYOB or QuickBooks to collect prospect customers contact details

Don’t get the details and say goodbye to even more money!

Quick quotes are better in Xero, MYOB or QuickBooks to collect prospect customers contact detailsIN THE PAST I wrote a blog titled Three Mistakes That Will Cost Your Business Thousands in Lost Revenue. Here I explored the importance of timeliness when it comes to quoting for work. However, there’s a difference between timeliness and a quick quote.

A painter I know was asked to give a quick price on how much it would cost to paint a room the same size as one he was currently working on. He said it would cost around $300, and that was that. The problem?

He didn’t get their details!

As I’ve mentioned in three Mistakes That Will Cost Your Business Thousands in Lost Revenue, you must always get a prospect’s name and contact details, so you can follow up on their interest in working with you.

Don’t assume that they’ll contact you if they want the work done. Sometimes they might, but most of the time the person will wait for YOU to close the sale. If you don’t, they’ll simply assume you’re not interested or too busy, and they’ll go find someone who is more interested.

Don’t know the job specifics?

Then ask for information on the following:

  • Where is the job located?
  • What’s the condition of the room?
  • Does it have ornate ceilings, picture rails or skirting boards that complicate the job?

Even if our case study example; in this instance, the painter, was going to give a quick quote; he should be sure to make clear that it’s a rough quote that may change depending on those things.

Does the quote include paint?

Selling Academy Sales Training Courses logoUsually, the answer to this question is no. But the painter should make this clear. Often the cost of paint is the most expensive part of the job, and that $300 paint job might just be closer to double, depending on the type of paint used. Remember, people all too often confuse pricing a little on the low side, with winning work (and then making it work for you). In reality, this is usually mistake.

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Our EzyStartup Course will you teach you about pricing your services, business planning, marketing, and running your small business efficiently. Visit our website for more information or to enrol — OR stay tuned by subscribing to our blog.  Remember too: right now, for every student that enrols, you become part of our Lifelong Learning Hub where you can access our Selling Academy Sales Success Training Course absolutely FREE. 

 

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What are Lifelong Learning and Lifelong Training Platforms?

Xero Lifelong learning and training platform beginners essentials and advanced certificate courses

Xero Lifelong learning and training platform beginners essentials and advanced certificate coursesLifelong learning is the concept that learning isn’t confined to an individual’s childhood, but can be pursued throughout their life, and often in non-traditional settings. With lifelong learning, the knowledge or skills a person acquires through social interactions and other everyday experiences (soft skills) are considered just as important as those learned in formal education settings.

This approach means that learning is no longer considered to take place at two, traditional stages of a person’s life — school and the workplace — but rather is ongoing throughout the individual’s life.

How lifelong learning was born

The concept of lifelong learning isn’t new. It’s been around since the 1970s, when it was referred to as “lifelong education” by the French politician Edgar Faure in his 197s book “Learning to Be”. Lifelong learning gained more recognition during the 1990s, particularly with the publication of the Delors Report by the Delors Commission in 1996.

The Delors Commission was an administration of the European Union led by Jacques Delors through the 1980s and again through the 1990s. The Delors Report proposed an integrated vision of education based on two key concepts:

  1. Learning throughout life
  2. The four pillars of learning

The Delors Report identified three characteristics of modern life that made lifelong learning necessary, in order for individuals to remain productive and actively engaged members of society throughout their lives. Those characteristics included technological, economic and social change.

Technology made lifelong learning vital

From the mid 1990s onward, rapid technological advancements have made lifelong learning especially critical for people in the workplace. Aside from the need to keep up-to-date with changes to software (desktop software shifting to the cloud) and the introduction of new technologies (smartphones and tablets), technology has also changed the way people work.

The majority of adolescents who start university today, will be studying for a degree in the profession that will not exist in twenty years time. But in twenty years, jobs will exist that did not today, just as social media and search engine optimisation did not exist twenty year ago. And this drives the need for people to engage in lifelong learning.

Technology has also fundamentally changed our economy. More people engage in freelance or contract work than they did twenty years ago, and that’s given rise to what’s now called the “gig economy” — people engaging in short term, piecemeal or temporary work as their primary means of income.

And that’s all coincided with some big changes to our society. Paid parental leave, for example, sees dads taking time off work to become the primary carer of their children, while a new crop of mums have chosen to start home-based businesses so they can work flexible hours while they care for their children.

In each instance of change, be it technological, social and economic — though technology is the driving force of all three — people have had to learn new skills for their workplace, either formerly or informally.

The four pillars of learning

The Delors Report, which brought the concept of lifelong learning to greater prominence in the 90s, identified the four pillars of learning, which make up a central component of lifelong learning. The four pillars of learning involve:

  • Learning to know — the mastery of learning tools rather than the acquisition of knowledge
  • Learning to do — acquisition of occupational skills for jobs today and those in the future
  • Learning to live together — resolving conflict, discovering other people and culture, fostering community, economic resilience, social inclusion (soft skills)
  • Learning to be — education that contributes to an individual’s complete development (to act with autonomy, use judgment and take personal responsibility.

Implementing lifelong learning

Since the 1990s and the release of the Delors Report, universities and other formal education institutions have implemented some elements of lifelong learning, particularly the “learning to know” and “learning to live together” pillars of learning. In high school, students will study society and culture as a component of their HSC. This is designed to equip them with the tools to develop values and attitudes that promote social literacy and cohesion.

Workplaces have also become responsible to promoting lifelong learning by requiring employees to carry out continuing professional development (CPD) — although this is sometimes an industry requirement, as in the financial services and real estate sectors, for example.

Ezy Learning Lifelong training platform for Xero, MYOB, Excel, Digital Marketing training coursesBookkeepers and BAS agents are required to maintain a certain number of CPD points each year in order to keep their BAS registration. The Institute of Certified Bookkeepers (ICB) is just one of many Recognised Professional Associations and it lists accepted training courses, including Microsoft Excel and cloud-accounting software training which are all available as LIFETIME Courses with EzyLearn! I like to think that EzyLearn can go one better than Delor and offer students the option to get LIFETIME course access to Xero rather than LIFELONG paying for Xero Courses.

This November, Xero also launched it’s own lifelong learning platform, in conjunction with Swinburne University. The Xero lifelong learning platform is currently being piloted in Australia and New Zealand, with a full global rollout expected in 2018.

Xero lifelong learning

The Xero offering will be available for secondary and tertiary students, as well as businesses. It will provide students with access to a learning management system (LMS) that will deliver training in the form of business scenarios and simulations, in addition to grading and assessment tools.

Xero’s chief partner officer Anna Curzon said in a statement that technology has “reshaped the way people work” and created a need for lifelong learning so people can “stay relevant in the workforce”.

“Handling finances, both personal and business, is a necessity for everyone, from school age students to retirees,” she said.

“Xero lifelong learning platform allows students to grow their financial literacy to help prepare them for the real world.”

Curzon also said that the gig economy is driving demand for Xero’s services, which in itself is driving demand for a lifelong learning platform centered around financial literacy.

No pricing for Xero’s lifelong learning platform has been released, though it’s understood it will be included in the subscription price of the Xero software for businesses.

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Sometimes “Real World” Marketing, Not Digital, is More Appropriate

IF YOU’RE A TRADIE, working as a plumber, builder or carpenter, handyman, gardener or electrician, then you probably already know that some of the best jobs come by referral.

Identify “real world” sales opportunities

During my recent renovation of an investment property in Newcastle, most of the good tradies would tell me, “Someone you’re working on a job with on Monday will ask you to do a job for them somewhere else on Friday, or a neighbour of a client will ask you to do some work for them.” I soon saw from other tradespeople how “work can come to you just because someone happens to be walking by while you’re on the job” — gardeners get a lot of work this way, for example.

The important thing in this scenario is to act efficiently in finding out what the potential client needs, finding out what else is important, and then selling them on your services. I recently had the pleasure of interviewing Kristine Seymour, an experienced sales person and business builder, for the Sales Training Course at the Australian Small Business Centre (ASBC). She spoke in detail about how to act when your future income depends on how well you can sell. This Sales Training Course is available on the EzyLearn LMS.

Continue reading Sometimes “Real World” Marketing, Not Digital, is More Appropriate
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MYOB AccountRight Plus and MYOB Essentials – they’re different

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MYOB became the cloud laggard

NOT ALL TECHNOLOGY COMPANIES were 100% committed to cloud-based software (commonly known at the time as SAAS — Software As A Service) when the high level of Internet adoption made it more feasible. One of those companies was MYOB.

At the time, MYOB was the accounting software leader by a HUGE margin in Australia, and the strategy that Craig Winkler used from the very beginning, meant the company was entrenched as the software of choice for accountants. The market leading software for small business was MYOB AccountRight and AccountRight Plus (for payroll and other advanced features).

The problem faced by MYOB was that the company required a lot of capital and had a lot of work to do to rewrite their Windows and Macintosh software programs. They only had a basic online version called Essentials which didn’t capture much attention because it was feature poor. This enabled the New Zealand company, Xero, to gain traction as the alternative accounting program which was focused on cloud-based features like:

  • bank feeds
  • automatic back ups
  • simultaneous multi-user access.

Craig Winkler sold out to Archer Capital who later did a 3-bagger to triple the value of the software company when they sold to Bain Capital. Therefore the company is well resourced financially to make up for any lost ground. Indeed, it seems they are starting to come good with their MYOB Essentials software as a reasonable competitor in the cloud-accounting space.

MYOB Essentials Evolution

myob-essentials online training course live logoAs a training organisation, EzyLearn’s service provision is driven by the needs of our students and what they ask for. Very few companies or job seekers have ever asked about MYOB Essentials until recently.

We create our own MYOB training course materials and update and add to it regularly and because we have our own micro courses and case studies (some are starting to call these “playbooks”) we’re able to replicate those for different software programs and we’re currently doing it for MYOB Essentials.

Best of all, when you enrol into any of our MYOB AccountRight training courses you’ll now get access to the new MYOB Essentials Course materials we create as part of a combination offer at the Bookkeeping Academy website – Click here>

Make sure you subscribe to get alerts about all of our new, ongoing content.

On a side note, the elephant in the room is still Intuit and their QuickBooks Online program — they are the market leader in the US and are HUGE!


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Creating and managing databases is included as part of our Advanced Microsoft Excel training courses — and you receive access to ALL OF OUR COURSES, including ALL SKILLS LEVELS for ONE LOW PRICE. You can even start your Excel journey with our FREE Beginners’ Excel Course Workbook. Read more about our beginners’, intermediate and advanced Excel training courses on our website, or enrol to start learning by 5pm tomorrow!


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Interest-free student loans and course finance VERSUS cheap courses

Interest free student loans for Xero, MYOB, Excel, Marketing and Business Startup Courses cost someoneIT’S THAT TIME OF YEAR again when my team and I review the success of our marketing for 2017 and plan our strategies for the New Year. The topic of interest-free student loans was on the agenda, so I thought I’ll write something about it.

Personally, debt has always been something that has terrified me until about 5 years ago. This stemmed from a time in my mid twenties when I got a commercial hire purchase (CHP) loan to buy an extra Telstra Mitsubishi van. It was selling for $12,000 at the time (which was a lot of money for me) and I paid it off within a year but needed to pay a penalty because the loan was for a fixed period — it cost me $16,000!

This experience left me feeling completely ripped off and began my intrigue into the different type of loans available to businesses, the risks, and how lenders cover their risks as much as possible. Then Jerry Harvey started spruiking the “buy now with nothing to pay for 3 years” mantra that has become commonplace for many retail businesses. We now have every man and his dog business giving away interest-free credit which usually comes with a credit card attached.

The fact is that borrowing money costs someone and if you’re offered an interest free loan it just means that the loan cost is being absorbed by the seller.

If you’ve completed our MYOB or Xero courses (or you’re already working in accounts) you’d know that a course debt is a liability to the student but an asset to the lender and that asset can be sold or written off. Further, if you read the financial news you’ll see that major retailers are either selling their debt or their in-store cards or credit card to the highest bidder.

The problem I have with any form of debt, except buying an income producing asset like real estate or business assets (or a business), is that if you can’t afford it now how will you be able to pay it back later?

Cashflow for a business is often lumpy and the interest cost for cashflow lending is an expense which comes off your taxable income. In this sense it’s “good debt”, but personal debt that can’t be claimed as an expense is bad and often you’re better off finding the same product or course for a cheaper price and just paying that — or use your existing credit card (and pay it back in time). Read about our newest Xero Cashflow, Budgets and ROI Course.

So, back to our marketing dilemma. EzyLearn has only ever tested part payments of courses and realised that we’re not a lender and rather than pay the cost of having a loan facility we’d prefer to include as much as possible in our courses (including additions and updates) and offer our courses at a cheap and competitive price with occasional special offers.


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At EzyLearn we offer online training courses to help you up-skill and find employment. Choose from our range of cloud-based online accounting software courses, to business start up and management courses, to marketing and sales courses, or update and further your skills in a range of Microsoft Office programs (ExcelPowerPointWord) or social media and WordPress web design).