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The Do’s and Don’ts of a Compelling Resume and Cover Letter

Is your resume up to speed?

do's and dont's of writing a great resume
If you thought you’d never have to write another resume as a contractor or self-employed business person, then think again.

STARTING YOUR OWN BUSINESS does not mean you’ll never need to write a resume or cover letter again. We’ve written about this topic before — indeed, when you first start your own business you’ll probably spend a lot of your time applying to work with other businesses directly or through a recruiter.

And the truth about being a freelancer or contractor is that you’ll most likely spend the rest of your working life applying for work. If you don’t like the idea of this, well then maybe being self-employed isn’t for you! Why? Because in order to find the best work; the kind that you’ll love, you need to be always looking for it — or always be closing, if there any fans of Glengarry Glen Ross in the house tonight.

The truth about being a freelancer or contractor is that you’ll most likely spend the rest of your working life applying for work. 

Do pay attention to design

I’m choosing to exclude the “grammar, spelling and punctuation” portion of this list, because if you don’t already know that’s important by now, then oh boy, I can’t help you. But formatting and design are important, whether you’re looking for work in a creative industry or not.

The key is to grab attention in less than half a minute. You can use different fonts, for instance, a larger plain font for headings and a smaller (perhaps serif) font for the body text. You can type your resume up in Word or use PowerPoint or some other design tool. But just don’t get ahead of yourself and use something too fancy that you don’t have a proper grasp of and end up with a resume that is hotchpotch and messy.

These days, some recruiters will even upload your resume into their own “system” which “parses” your content and basically re-formats it all into plain text. If this happens, your gorgeous CV will look very different on the screen of the employer. The simpler the design and layout of the original resume, the easier it will be for them to read if they indeed use this system for getting through the applications of hundreds of job applicants. But don’t feel disheartened, there are others ways to get spotted amongst the crowd.

Don’t use jargon

The next hurdle, once you’ve got the recruiter or hiring manager reading your resume or cover letter, is to urge them to call you. Do not, I repeat, do not use jargon of any kind in either your resume or cover letter. The minute someone reads a sentence that starts with or contains “experienced in”, “team player”, “responsible for”, etc, etc, they switch off.

These phrases mean literally nothing. Nothing. Telling someone you’re a team player: redundant. Everyone should be a team player, and there is no one, not a single person ever, who has written on their resume that they’re not one. Instead, tell the employer what you like about working in a team. (On a similar note, also avoid the term “able to work autonomously” by explaining the times you’ve had to and how that’s gone.)  

When you go to use the words “experienced in” try to remind yourself that this is something that happens to you — not something you proactively go out and do. Instead refer to your background in terms of achievements. Search “typical jargon to avoid on a resume” for more.

Do show your personality

Remember that employers are people too. Work culture is important to lots of businesses, so they need to know that any potential new hire, freelance or otherwise, will be able to fit in and work with them. And if you can make the person reading your resume laugh, oftentimes you’ll get a call back.

Don’t list silly interests

I should add a qualifier to that, which says that it’s okay to list a really silly interest if you know and make a point of noting that it’s a silly interest. This makes you seem thoughtful, and definitely not as dumb as a person who says they like reading or sports on their resume. Reading what? It implies novels, but it could also mean signposts, Aldi catalogues, Post It Notes. And if you like playing cricket more than once a year on Boxing Day, then for the love of all that is holy (cricket on Boxing Day), say that. Otherwise, put down interests that you actually are interested in — they reveal a lot about the type of person you are, which again, goes to help with the point above.

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If you’d like to learn how to create a resume in Microsoft Word or PowerPoint, or if you’d like to learn more about starting your own business, you can be enrolling in our PowerPoint training courses or our online Word training courses, or our Business Start Up Course.


learn xero online training course videos

At EzyLearn you can choose from a range of XERO online courses, depending on your skill level — or you can access ALL courses for ONE LOW PRICE. All our courses are accredited by the Institute of Certified Bookkeepers (ICB) and can be counted towards Continuing Professional Development (CPD) points. Find out more about our Xero online training courses. 


 

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Turning Your Business Idea into Income

How not to plunge into working for yourself — while working for yourself!

becoming an independent contractor_comp
You might have to supplement your income by working at a cafe or similar while you find your first clients.

IF YOU’VE DETERMINED THAT your business idea is viable and has the potential to generate revenue, then it’s time to start earning income from it.

We show you how to carry out market research and competitive analysis in our Business Start Up Course and this blog post will tell you the steps you should take to start deriving income from your business idea.

Have an income on the side

It’s unwise to plunge headfirst into self-employment. You need to have some income behind you while you’re getting your business off the ground. That may even mean leaving full time employment and taking up part time work in a cafe or retail shop. You have bills to pay and it’s neither fun nor productive being unable to. You do, however, need time to work on your business, so you can’t be so time poor and stressed that you can’t devote the necessary time to organising it.

You need to have some income behind you while you’re getting your business off the ground. That may even mean leaving full time employment and taking up part time work in a cafe or retail shop.

Start working as a contractor for other businesses

finding work as a contractor
Initially, be willing to work as a contractor while you build up clients for your own business.

Getting that first job or client is always the hardest part of starting any business. But it’s easier when your business is providing a service and you’re working as a contractor or freelancer.

Whether you’re a bookkeeper, virtual assistant, even a tradesperson, you can apply for jobs working with other businesses, rather than spending money you probably don’t have to market your business, while you wait for clients to find you.

Look for part time, contract or casual jobs you can apply to. If you see a company has been advertising for a full time employee for a while and it appears they’re having trouble filling the position, get in touch with them. Find out if there’s an opportunity for you to work with them on an ongoing freelance or part-time basis, or until they fill the position.

There are many businesses that would like to hire freelancers or contractors but don’t know where to find them, so they continue to employ by traditional means. If you can show them you’re capable, and that there are benefits to using a contractor or freelancer, then the job might just be yours.

Find a recruitment agency

The businesses that do like to hire contractors and freelancers, but don’t want to manage it themselves, go to recruitment agencies. If you’re in any kind of specialised or creative industry — IT, finance, business management, advertising, marketing, etc — then it’s a good idea to get a recruiter, maybe two. It won’t cost you anything, and it’s the best referral marketing a person can get. Plus, it’s always good to have someone in your corner when you’re just starting out, to ensure you’re getting fair market rates, conditions, and the like.

“Packaging” your services

Before approaching businesses or recruiters, you need to understand the value you bring. Sometimes this means combining a number of your skills and gaining other ones, to ensure you’re always in demand.

In business parlance, this is known as packaging your services, which we also cover in our Business Start Up course. To learn more, visit our website.


Social Media and Digital Marketing online training course_comp

Are you in business as a bookkeeper, tradesperson, retailer, trainer or real estate agent and want to stand out from the crowd? We can teach you the online marketing techniques to help you do just this! Check out what’s included in our comprehensive Social Media and Digital Marketing online training courses.


 

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Why Your Business Needs a Bookkeeping Procedures Manual

Documenting procedures helps keep your bookkeeping up to speed

bookkeeping procedures manual rescue bookkeeping work
Rescue bookkeeping is not ideal – it’s often expensive and shows you’re not in control. A bookkeeping procedures manual will outline what bookkeeping needs to be done, when.

IN A PREVIOUS POST we talked about how to tell when you need rescue bookkeeping, which is basically when a business is behind on its bookkeeping by three months or more and the deadline is looming to lodge their activity statements.

Rescue bookkeeping work costs more than having your bookkeeping taken care of regularly, because it’s often messy and there are no procedures in place to manage the bookkeeping efficiently.

What’s a bookkeeping procedures manual?

bookkeeping procedures manualA bookkeeping procedures manual clearly identifies the regular tasks and activities your bookkeeper needs to take each week, fortnight, month or quarter to ensure your bookkeeping is kept up-to-date. This not only gives you the peace of mind that your bookkeeper is staying on top of your books, but it also helps you to understand what’s going on with your business.

If you require regular P&L statements or balance sheets, having a procedures manual to clearly outline how frequently they’ll be created helps you to stay on top of your business’ financials.

A typical procedures manual will include:

  • Simple steps that are easy-to-understand and succinct
  • Tasks are written up in a step-by-step style, so they can be followed logically
  • References, links or examples are included to help readers understand
  • Contain a number of formats — written steps, flow charts or checklists.

Rather than leaving your bookkeeping to the last minute, so you’re always operating your business in dark, organise to have bookkeeper create a procedures manual to regularly take care of your business’s bookkeeping.

We Can Help You Find a Good Local Bookkeeper

find a local bookkeeper

We have bookkeepers, BAS agents and accountants located across Australia, available to help businesses in need of rescue bookkeeping workVisit our online bookkeeping directory, National Bookkeeping, to find a suitable and experienced person available to work in your area, or able to work anywhere in the cloud. Alternatively, if you are a bookkeeper looking to expand your client list or find contract work, you can register and become part of our network for free

Go to National Bookkeeping for more information, to see our rates or to request a quote.


Online bookkeeping accounting training courses for CPD points

EzyLearn Excel, MYOB and Xero online training courses count towards Continuing Professional Development (CPD) for bookkeepers and accountants. We’ve been an accredited training provider of the Institute of Certified Bookkeepers ever since the organisation started in Australia. Find out how CPD points can be of benefit to you.


 

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Hiring Someone New? Why You Need to Personally Check their References

Why It Pays to Call the Switchboard When Doing a Reference Check

reference checking
How do you really know the mobile numbers provided for references truly belong to who they say they are?

I recently had a conversation with a colleague who said she’d never once been asked to produce a copy of her university degree or her transcripts, despite stating on her resume that she’d graduated with a high distinction average.

Gee, I thought, not once? Not a single recruiter or employer had ever requested a copy of her degree? I found this fact astonishing, particularly since more professions require, by law, certain qualifications — as BAS agents are, for example. So how people know my friend wasn’t fibbing in her credentials? Fact is, they didn’t.

Check, even if you use a recruiter

I wrote a blog some time ago about recruiting on LinkedIn and why it’s so important to check references for yourself. People often underestimate the importance of checking a person’s credentials, so long as they get a reference from their last employer. Often, though, most people only provide a mobile number for their references, so whether you’re speaking to the candidate’s former employer, a co-worker, or their mum is sometimes anyone’s guess.

I was reminded of how important reference-checking is again, when I was reading a couple of articles on Longreads, and I found myself utterly fascinated by two of the biggest cases of journalistic fraud ever committed (though I admit to having never heard of them before the weekend, despite one occurring more than 30 years ago).

Sometimes people don’t just lie on their resume

In the first instance, a journalist named Janet Cooke fabricated a story for The Washington Post about an 8-year-old heroin addict. She won a Pulitzer Prize for it in 1981, and then had to give it back when it came out that there was no such 8-year-old. In the second case, Jayson Blair, a journalist for The New York Times, was found to have fabricated or plagiarised 36 out of 73 stories written over a 6-month period, in what turned out to be the biggest scandal in the newspaper’s hundred-plus year history.

What I found most intriguing, though, was that neither Cooke nor Blair had been properly vetted before their employers hired them. In fact, it was Cooke’s falsified resume that was ultimately her undoing when, after receiving the highest honour in the field of writing, a former employer noticed something was amiss with her Pulitzer biography — her education and professional achievements had been grossly overstated. (Rather ironically it was Bob Woodward, of Woodward and Bernstein — the journalists who uncovered the Watergate Scandal — who signed off on hiring Cooke.)

The same would prove true for Blair, who, it turned out, never graduated from university, and had a murky work history with the Times’ sister publication, The Boston Globe, where his superiors had been less than impressed with his less-than-high standard of work.

(Of course, the equally interesting case of Australian author, Helen Demidenko, who won the Miles Franklin Award in the early 1990s, only to later be dubbed by the Sydney Morning Herald as a ‘literary hoax’ also springs to mind.)

Benders-of-truth almost always get caught

Plenty of people lie or embellish on their resumes, and while a good majority of them go unnoticed, others are caught out — sometimes very publicly, and often only after the organisation has been very publicly embarrassed, as in the case of Cooke and Blair.

My advice, then, is to always check the references of new hires meticulously. Rather than calling the mobile numbers or direct lines of the candidate’s references, call the main switchboard and ask to speak to that person’s manager or superior.

And always ensure to ask for a copy of any credentials, like university degrees. If you’re employing someone where, by law, they’re required to hold a certain qualification — as is the case for BAS agents, for instance — it’s imperative you can verify the person’s credentials.

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Xero online training course

At EzyLearn we offer online training courses to help you up-skill and find employment. Choose from our range of cloud-based online accounting software courses, to business start up and management courses, to marketing and sales courses, or update and further your skills in a range of Microsoft Office programs (Excel, PowerPoint, Word) or social media and WordPress web design). 


 

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Performing Weekly Reconciliations in Xero

Why it Pays to do Regular Bank Reconciliations

bank reconciliations weekly
Doing regular weekly bank reconciliations will help avoid confusion or errors later on.

In our Xero Bank Reconciliations and Journal Entries Course, you’ll learn how to carry out each step in the reconciliation process, in particular how to set up bank feeds. Bank feeds are an important function that allows transactions on your linked bank account or credit card to automatically show up in Xero, so you (or your bookkeeper) don’t have to spend time entering the details from scratch.

Both contract bookkeepers working from home or employees working remotely or in the office can log in and perform bank recs using bank feed data. Continue reading Performing Weekly Reconciliations in Xero

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How Bank Feeds Save Time and Money

Making Light Work out of Bank Reconciliations

Xero bank feeds
Incorporating Xero bank feeds will save you time, money and stress.

Cloud accounting software’s greatest innovation was not putting the software in the cloud; it was introducing bank feeds. You’ll learn how to set up bank feeds in the latest version of Xero in our Xero Bank Reconciliations and Journal Entries course. For now however, we’re going to explain why you should — whether you’re a business owner doing your own bookkeeping or whether you’re a bookkeeper employed to do it for your clients — be using bank feeds.

Bank feeds in brief

A bank feed is an automatically created list of the transactions (spent and received) in your bank account that is imported into your Xero accounting software. For this to occur, you have to give Xero permission to access your account. Some people feel funny about this, but bank feeds have been around for so long now that, just like online shopping, there’s really nothing to worry about. I won’t go into how the technology works, but I will say that no one looks at your account data; you’re just allowing the free flow of information between your bank and Xero.

Direct bank feeds save time (and indirectly, money)

There was a time when you or your bookkeeper had to wait until your bank statement arrived before any transactions could be reconciled in your accounting software, usually at the end of the month. For businesses with a lot of transactions, either in the form of receivables or payables or both, reconciling a month’s worth is a finicky job that’s prone to errors.

With bank feeds, transactions will show up in your accounting software as soon as the payment leaves your account or credit card. If you (or your bookkeeper) get in the habit of reconciling your account on a daily, twice weekly or weekly basis, it makes it easier to accurately code each transaction because you’re only dealing with a few at a time. This results in fewer errors and fewer hours spent fixing them, and that saves money (read: time = money).

The Xero online courses we offer

Xero online training course bank feedsBank feeds are an important aspect of reconciling your (or your client’s) accounts. Our Xero Bank Reconciliations and Journal Entries Course covers setting up bank feeds, plus much much more. Alternatively, to take it back a step, you can learn about invoicing, credits and reporting in our Xero Day-to-Day Transactions Course.

Using an old version of Xero?

You might like to read this prior post we wrote explaining how you can add bank links on an older version of Xero or enrol for our Xero courses here.

 

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What Bookkeepers Can Learn From Real Estate Agents: Facebook Advertising

Facebook – Great for Local Marketing

using facebook for bookkeeping marketing
Facebook can be extremely useful for marketing to a local audience.

In its decade of existence, Facebook has built up a wealth of data about its users, data that it likes to sell back to those who need it, in the form of targeted advertising. Facebook advertising, though similar in its approach, is very different to Google Ads in what it delivers.

Real estate agents discovered the value of Facebook advertising early, and have used a combination of images and videos to successfully deliver their marketing messages and sale pitches directly to their target market and in order to set their prices. Continue reading What Bookkeepers Can Learn From Real Estate Agents: Facebook Advertising

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What Bookkeepers Can Learn From Real Estate Agents: Using Video and Images

Focusing on Education Rather than Sales

how bookkeepers can use videoTHE INTERNET HAS CHANGED the way businesses market their services to prospects, from a simple sales message to an educational one.

Real estate agents caught onto this shift in buyer trends early and started creating online content to cater to these buyers.

Visit the website of any real estate agent and you’ll find lots of images and videos educating potential buyers about their services, previous sales and the local area they represent.

Continue reading What Bookkeepers Can Learn From Real Estate Agents: Using Video and Images

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What Bookkeepers Can Learn From Real Estate Agents: Sales Pitches

Never Fear: A “Sales” Pitch Can Really Just Be a Conversation

bookkeeping sales pitch
You actually don’t need to be ‘salesy’ at all; just find out how your services match another person’s needs.

After you’ve set the correct prices for your bookkeeping services, it’s time to perfect your sales pitch. It’s good to think about the way real estate agents sell a property to prospective buyers: Good sales agents don’t pitch to the buyer at all. Instead, they get to know the buyer and their needs.

If that happens to suit the property they’re selling, they tell them so. If it doesn’t they tell them that too. Often, they’ll mention another listing they have that might better suit the buyer.

Continue reading What Bookkeepers Can Learn From Real Estate Agents: Sales Pitches

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What Bookkeepers Can Learn From Real Estate Agents: Setting Prices

Don’t Reinvent the Wheel: Glean Relevant Info from the Property Industry

how much to charge as a bookkeeper
As a bookkeeper you can learn much from the humble, or not so humble, real estate agent!

As a bookkeeper, or someone thinking about becoming a bookkeeper, you may be surprised how much you can learn from real estate agents. For an example, take the way a real estate agent has to price a property for sale.

The key to selling a property quickly and efficiently, is setting the right price. A real estate agent who sets a price that’s too high for the market, isn’t doing her or his job properly. In such cases, the property will sit around for many weeks, or possibly even months, until the price is eventually reduced to one the market will bear, sometimes to well below market value.

Continue reading What Bookkeepers Can Learn From Real Estate Agents: Setting Prices

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MYOB, Xero or QuickBooks: Which Suits Your Business Best?

Which is the Pick of the Bunch?

xero myob or quickbooks which is best
It’s a competitive accounting software market place out there … which is the pick of the bunch for you?

IN A PREVIOUS POST, we highlighted some of the biggest differences between QuickBooks and MYOB

However Xero is also a serious competitor to MYOB (and QuickBooks to a lesser degree).

So let’s take a look at the different capabilities of each accounting application and the kinds of businesses they best suit.

Continue reading MYOB, Xero or QuickBooks: Which Suits Your Business Best?

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Is QuickBooks Better than MYOB for a Small Business?

How Does QuickBooks Really Stack Up Against MYOB?

compare QuickBooks and MYOB
QuickBooks is a much simpler accounting package to use than its rival, MYOB.

WE RECENTLY INTRODUCED our QuickBooks Online Daily Transactions Course because we can see that QuickBooks is fast becoming a serious and respected rival to the more established accounting software packages.

We recently wrote about how QuickBooks uses the SuperStream-compliant service KeyPay to deliver payroll services because QuickBooks itself isn’t actually SuperStream compliant. Currently, the payroll feature in QuickBooks is free for all Small Business plans, as the company further positions itself as the low-cost accounting software option for Aussie small businesses.

Continue reading Is QuickBooks Better than MYOB for a Small Business?

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You Need To Be a Job Hopper To Do Well In Your Career

When it Comes to Your Career, Hopping Around is OK

job-hopping-to-success
Those who hop may be the most successful, career speaking.

For many years, young people, particularly Generation Y, were cautioned about changing their jobs too often — or being a “job hopper”. It would give the impression they were flaky or disloyal or unable to commit, they were told,

You want to find a job where you can stay there for at least 10 years, where you can grow and progress through the company.

That was the advice handed out just a decade ago, perhaps even more recently than that. But the tide is now rolling the other way. Continue reading You Need To Be a Job Hopper To Do Well In Your Career

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The Secret to an Error-Free BAS Report

What To Do So You Don’t Lose Money When Doing Your BAS – 6 steps

If your business is registered for GST, it means you have to file regular activity statements with the ATO, usually each quarter. A lot of business owners export their Business Activity Statement (BAS) data straight from their accounting software, like MYOB or QuickBooks, and quickly prepare their BAS’ that way. But this is an imprecise method, and one that could be costing you money.

Tracey Marino, an experienced bookkeeper based in Rockingham, WA, knows how important it is that businesses of all sizes keep their Business Activity Statements error-free so as not to end up costing business owners money.  Continue reading The Secret to an Error-Free BAS Report

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More People Are Working From Home Than Ever Before

Local Government Councils Encourage Home Businesses and Working from Home

Australian Bureau of Statistics office door reveal the majority of micro businesses use the Internet to let their staff work from homeIF YOU’RE THINKING about whether to start your own home-based business, consider this fact I stumbled across recently: More than a third of all Australian micro businesses – that is, a business with four or fewer employees – use the Internet to allow their staff to work from home, according to the Australian Bureau of Statistics.

[quote]That’s an 8% increase in 2 years[/quote]

Continue reading More People Are Working From Home Than Ever Before

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Why Continuing Professional Education is Important for Bookkeepers

CPD for Bookkeepers is Becoming More Important

CPD CPE and ongoing education is very important to the Tax practitioners board TPB for Registered BAS AgentsEducation is obviously something we think is very important, whether you’re changing careers, starting a new business, or looking to upskill for a promotion. But what about education to keep your current job? The Australian Government thinks that’s equally important, especially for BAS and tax agents.

In March this year, the Tax Practitioners Board (TPB) changed their renewal process to now include continuing professional education (CPE) as a mandatory for all registrations after July 1, 2016. Between now and June 30, 2016, it’s sufficient for BAS and tax agents to merely show they have read and understood the new CPE policy to renew their registration, but this arrangement can only be used once; moving forward those BAS and tax agents will still need to complete further education to register again as a BAS or tax agent the in the future.

Are You a Currently a BAS or Tax agent?

Over the last few years, the Government has introduced a lot of new measures that BAS and tax agents have had to comply with in order to continue to offer their services to clients, namely the changes in 2010 that made it mandatory for all BAS and tax agents to hold a minimum qualification of a Cert IV in bookkeeping.

The new CPE requirement could seem like just another measure that BAS and tax agents need to comply with just to be able to keep their jobs. It’s not. CPE has been introduced to ensure that BAS and tax agents continue to understand, not just their own industry – that of tax and finance – but also how other industries are changing too.

There are more people leaving their jobs as employees and starting to work for themselves as consultants and freelancers and contract workers, across a wide array of industries. Marketing professionals, for example, no longer simply come up with marketing hooks for companies; they also have to understand how to create websites and how SEO works and social media. In some cases, they even become unofficial spokespeople and sales reps for the companies they’re consulting with, leveraging their contacts on their clients’ behalf.

CPE makes BAS and tax agents more valuable, not less

This vastly complicates a marketing professional’s tax if that marketing professional’s job now encompasses the roles of several other professions within it. Similar changes have been observed in bookkeeping, with registered BAS and tax agents now providing more operational and administrative-type services, in addition to just bookkeeping.

The point, then, of CPE is not to make it more difficult for tax and BAS agents to renew their registration with the TPB, but to help tax and BAS agents to remain as highly skilled as they’ve ever been, in an ever-changing labour market. And the better skilled you are as a BAS and tax agent, particularly those self-employed BAS and tax agents, the more value you’ll be able to provide your clients, and the more work you’ll get from them in return.

To learn more about continuing professional education for bookkeepers, visit the TPB website. Otherwise, to read more about bookkeeping, particularly starting your own bookkeeping business, continue reading our blog.

Are you a Writer and Want to Work from Home Blogging for Businesses?

I write about marketing professionals because they are increasingly important in small businesses as businesses grapple with getting discovered online.  I recently wrote about Blogging for Business and our new training course to help businesses with their content marketing strategy and tasks because it’s something that my team are spending more and more time on. It’s also an area that is evolving every month and requires writers to learn about and adapt to new technology.

Enrol into the Blogging for Business Course now and take advantage of it’s current cheap price. We’ll soon be adding real life exercises where blogging students will be asked to create content and have it edited and published so they can participate in a real world business blogging project!