Category: Computer Software Training

Information and news about EzyLearns Computer Software Training system

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CASE STUDY: Is Reach Reaching the Mark? Hear the Honest Opinion of a Business Owner…

We test drive Reach to see if it reaches the mark for one small business owner.
We test drive Reach to see if it reaches the mark for one small business owner.

We’ve recently added a Reach Accounting course to our suite of online training courses. In a previous post, we gave you the low down on how the Reach Accounting package stacks up against MYOB, but we thought we’d find out what a real, present-day business owner had to say about Reach. So, we asked Angela, a freelance journalist, to test drive Reach for 30 days and then provide us with her honest feedback. Here’s what she had to say:

“As a freelancer, my business is pretty straightforward: I write words for a living and charge people to use them. As a creativity merchant, I’m not paid by the hour; I’m paid for each word that survives the ‘delete’ button, which is fortunate since the left side of my brain is a bit lazy.

Getting new commissions (or business) is a process that involves a bit of back-and-forth with editors over email — outlining story ideas, deadlines and finally agreeing on a price. As such, I never have the need to create estimates and I don’t need to log the time I spend working on my stories.

I’ve been using Zoho Invoice ever since I started freelancing, mainly because I didn’t have a spare five hours to create an invoice template in Excel when I first set up shop. To me, Zoho looked like the easy way out — and to date, it has been.

But how does it compare to the latest bit of accounting software, Reach Accounting? I’ve spent a bit of time using Reach, and for its price point and target market, it’s a pretty handy piece of software for sole traders and small businesses — I can see that it would be particularly valuable for virtual assistants and teleworkers.

As soon as you sign up for your Reach account, you’re asked to enter in your basic, yet important, business information — like your ABN and bank account details — so, without doing anything else, you can send an invoice to one of your customers right away. With Zoho, there was some setting up of invoice templates, adding customers and setting up email gateways, which was a bit tedious.

Then there’s the matter of cost. While Zoho allows you to invoice your customers in Australian dollars, it’s still an American company so your $15 monthly fee is subject to change with the exchange rate; you’re also charged a currency conversion fee from your bank, which is something to be wary of.

Reach, on the other hand, is an Australian company so you don’t need to worry about exchange rates and conversion fees; something I find quite appealing. Plus, included in Reach’s $14.95 monthly fee is the actual accounting software, whereas a full suite of accounting software with Zoho costs a little more.

With Reach, you’re effectively getting more bang for buck and even if I don’t use the accounting side of Reach’s offering, it’s good to know it’s there. I feel the same way about the bread maker I have at home, even though I don’t actually eat bread. Which raises the question: how many businesses would end up using the full accounting side of Reach?

As an accounting novice, I still have an accountant who weaves their magic, presumably in MYOB. I just export and email my earnings for that year, along with my business expenses — which is basically my entire life since I’m a freelancer, so the lack of an ‘export’ function in Reach is a major drawback for me.

I imagine most sole traders and small businesses would do something similar with their accountants and I don’t know how many accountants would be eager to use Reach.

But Reach excels precisely because it isn’t MYOB — or even Xero, for that matter. And it doesn’t need to be. Reach caters to a section of the market that was previously alienated by the likes of MYOB; and now those business owners have a low-cost, easy-to-use solution to their Excel spreadsheet and shoebox-full of receipts. It’s also Australian; and supporting Australian businesses, as an Australian business, myself, just makes sense.

So, at the end of the day, for my money, it’s worth it.”

***

If you’re a sole trader or small business owner looking for a low-cost way to manage the accounting side of your business, Reach could be the solution. EzyLearn has partnered with Reach Accounting so that you can access a free student account when you enrol in our Reach training course.

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Reach Accounting vs MYOB: What’s the Right Accounting Software for You?

which-one
We help you figure out whether Reach is better than MYOB for your small business.

We’re thrilled to announce the addition of our new online training course for cloud-based accounting software — Reach Accounting. It’s a great, low-cost option for small business owners. But there are some businesses that will still be suited to MYOB, so let’s take a closer look at how Reach compares to MYOB to help you select the best accounting software for your business.

Bank Feeds and Payment Gateways

The first thing you’ll probably use in Reach is the invoicing software, which is not entirely different to MYOB — or Zoho or Xero, either. (On that note, we’ve also introduced a new Xero course to our suite of online courses.) In Reach you can enter all of your company details, set up customers, enter your bank account details, create an invoice (or use the pre-defined template), and so on.

Where Reach differs from MYOB, however, is that it doesn’t offer a bank feeds service, which means that you still need to manually record each payment your customer makes. This can be a time-consuming process, particularly if you don’t stay on top of it — which can be embarrassing if you set up the automatic late-payment reminder service, and then forget to record your customers’ payments.

The other points of difference between Reach and MYOB is that Reach does not allow you to set-up payment gateways to connect your PayPal account, nor can you connect your Reach account directly to an online web store; functions that are handy for online businesses.

While those functions aren’t currently available, Reach does have plans to make them available in the future. But if you’re not going to miss those functions, or aren’t likely to use them, anyway, then the Reach Accounting software will work for your business.

What Reach Will Enable You to Do

Reach allows you to create invoices and estimates, manage your payroll, expenses and complete your BAS return, among many of the other traditional accounting functions you find in MYOB.

Students who enrol in our online Reach training course will be able to access a trial version of Reach for 30 days while you complete the course — so enrol today! You can also find out what a small business owner thought of Reach as a solution for them after test-driving it for 30 days.

 

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Does Your Business have a Facebook Page? Here’s 6 Reasons Why You Should!

Do your small business justice and develop a Facebook page.
Do your small business justice and develop a Facebook page.

After they complete our small business management course or MYOB training course many of our students go on to start their own home-based bookkeeping business. Among the many things you learn in our small business management course is how to effectively market a small business.

Why Market?

For any new business, it’s important to market your new business so develop new leads and customers, but it’s also important that your marketing costs don’t outweigh your income. In the marketing module of our small business management course, we talk about Google Adwords, which is a low-cost way to advertise your business online, using keywords.

Another Option is Facebook

Facebook is also another option for businesses large and small, but we think it works particularly well for small businesses, due to the community-minded nature of Facebook, itself.

There’s an old saying around EzyLearn: People like to do business with people they know, like and trust. Facebook helps you to develop online relationships with your customers, allowing them to get to know, like and trust you.

But in case you’re still not convinced, here are another 6 reasons why you should be on Facebook:

  1. Population and penetration: We know that over 1 billion people are on Facebook, but what’s the penetration rate for a market, like the USA, for example? 67 percent of internet users in the US are on Facebook; in Australia that penetration rate is much higher—82 percent.
  2. Age: Facebook skews young—83 percent of 18-29 year olds are on Facebook—but the 45-54 age-bracket has also seen 46 percent growth since the end of 2012.
  3. Income: The incomes of Facebook users higher than any other social media platform. 73 percent of Facebook users earn more than AUD$75,000 compared to 17 percent for Twitter.
  4. Mobile: Social media is the most popular social media app on smartphones and accounts for 66 percent of total social media sharing on iphones.
  5. Gender: Like every other adverting medium, Facebook also skews toward women, but it’s still more gender neutral than Google+ or Pinterest.
  6. Education: Nearly 75 percent of Australian Facebook users have some form of university or tertiary education.

If you’re looking to target any or all of these demographics for your small business marketing campaign, then create a Facebook page and start marketing your services to your followers.

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Adjusting the tab stops in MS Word (TRAINING VIDEO)

Microsoft Word is still one of the most widely used software programs in every small and large business in the World. Despite free or cheaper alternatives most small business use this software because everyone else does – it means that they don’t have to learn a whole new software program.

Microsoft Word is used to create documents like:

  • Resumes
  • Business sales flyer and brochures
  • Letters
  • Menus
  • Pricelists
  • Business Forms
  • much more

 

Despite how popular it is many people still don’t know how to use it properly. If you ask most people they’ll say they can use Microsoft Word but as soon as you ask them to create a flyer or something that uses multiple columns, images and  alignment you’ll start to discover that there are MANY ways to go about it.

The concept of TABS has been used since the day of the typewriter and in Microsoft Word it’s much more powerful, but who really know how to use them?

 

In addition to our MYOB training courses, we also offer a MS Word training course. If you’ve ever needed to add columns into your word document, you’ve probably done one of two things: counted the number of times you’ve hit the ‘tab’ button, inserted a table or just pressed the space bar until the text lines up. If this applies to you, watch this free training videos (one of MANY in our online Microsoft Word training course)

When you spend the extra time using tabs properly you’ll see how it saves time and lives up to it’s name as a productivity tool. It’s when you want to change the formatting or add new information that you will find the correct use of Tabs in Word VERY rewarding.

If you are looking at starting a new job, promoting a new product using a flyer, sending out a mail merged information letter or many other tasks this year, do it with a new confident, skill level and speed.

 

 

 

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What’s Your Learning Style? Kinaesthetic Learning

Kinaesthetic learners just DO IT!
Kinaesthetic learners just DO IT!

As one of Australia’s largest providers of online MYOB training courses, we’ve come to learn a thing or two about our students’ learning habits and what we’ve discovered is that there are three different kinds of learners — visual learners, auditory learners and kinaesthetic learners.

There’s no right or wrong way of learning, but we thought it would be interesting to have a look at these three learning styles in a little more detail.

Learning … Kinaesthetically 

First up: kinaesthetic learners. People with a kinaesthetic learning style learn by touching and doing things, and although they only make up about 5 percent of the population, they’re a group of learners we see a fair bit at EzyLearn. This is because our training courses are software-based and at some point people become pretty eager to give the software they’re learning about a test drive.

Kinaesthetic learners are the students who learn by discovery, can complete more than one task at once and are those students who like to listen to music while they work.

Kinaesthetic learners are likely to:

  • Need lots of breaks
  • Speak with their hands and gesture a lot
  • Learn by working with others
  • Remember what was done
  • Learn by doing activities

The benefit of being a kinaesthetic learner and studying with EzyLearn is that you’re able to study at your own pace (so you can take lots of breaks), get hands-on with the software and try some of the exercises, and you can also interact with other students at our student community to get that much-need dose of human interaction.

It is this kind of flexibility that online learning offers that makes it so appealing to a broad range of learning styles that the traditional face-to-face offering often can’t provide.

Not a kinaesthetic learner? See tomorrow’s post on visual learners.

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Internet Marketing Scholarships Available for Mums in Chatswood

Digital Business Course - Google marketingPerhaps you’re a mum who’s available during school hours and want to start your own business? We might have the opportunity for you. Due to the success of our MYOB training courses and with requests from our students we are developing the Digital Business Course in conjunction with the Australian Small Business Centre.

[quote]We’re looking for talented mumpreneurs who want to learn some new skills while working with a live online training business.[/quote]

With the Small Business Management Course on our Learning System we’re keen to help mums create a business plan for their own business from our office right here in Chatswood. If you’re a reader from another part of Australia (or the world for that matter) you can still learn about our developments at this blog and at the Small Business Centre blog.

Michelle provides support for MYOB course students
Michelle provides support for our MYOB training course students

Michelle recently started on our training support team and we are looking for mums to help us with the development of the Digital Business Course and we are looking for mums who have excellent skills or motivation in:

  • Graphic Design
  • Business and Blog Writing
  • Website Design using WordPress
  • Social media
  • Online and Telephone based support
  • Bookkeeping
  • Marketing and Advertising
  • Google Online Marketing

If you would like to join us on a journey of learning and growth please enter your details at this form: http://www.australiansmallbusiness.com.au/services/business-service-provider/ (make sure you mention the EzyLearn blog post and we’ll receive all your information).

You’ll be interested to know that our Digital Business Course is designed around helping a printing business in Artarmon get a professional website using WordPress, but more importantly students will learn about:

  • Integrating social media,
  • Creating and optimising a blog (just like this one!),
  • Using YouTube
  • Using Google Analytics to measure your results
  • Getting the most from Google Adwords
  • Learn about Google authorship
  • Google Local Marketing

Students will also learn about a host of other Google services available to help businesses become more visible to their potential customers and step into the new age of online marketing. Students will learn about how to make a business “relevant” in Google searches.

The other aspect of our Digital Business Course is we want to educate mums how to perform the tasks that many businesses need to become visible online. In the same way that learning MYOB enables mums to work flexible hours from their own home, the Digital Business Course will provide an excellent structure to enable mums to work flexible hours while helping businesses get into the digital age.

Enter your details at this website for an opportunity to win a scholarship:  http://www.australiansmallbusiness.com.au/services/business-service-provider/

 

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Admin Assistant position filled and new MYOB job at Chatswood

Michelle provides support for MYOB course students
Michelle provides support for our MYOB training course students

Did you remember receiving that blog post about us looking for a person to work with us doing office admin in Chatswood? Michelle, one of our MYOB course students, completed her Business Service Provider profile and fit the bill so we brought her in for interviewing.

You might recall that we wrote about an MYOB course student who also created a website for her fathers business? It was Michelle!

Michelle is a hard working mother of two teenage children and she has worked hard to learn new skills, while managing her fathers business, building it’s website and lots of other great things.

Michelle is now part of our team and she’s learning a lot of new things about how we operate our business, how we promote ourselves online and also how we use online marketing tools like Google. Most importantly I’m introducing her because she’s available to help current students get through their course as part of our Student Community and Tutor Support program to helps them in their journey to find MYOB jobs.

But more than MYOB, Michelle is currently completing her Cert IV in Small Business Management with the aim of being able to help people start their own business or manage their existing business better.

Welcome aboard Michelle 🙂

We’re revamping our Student Community and Tutor Support service to specifically focus on skills to help students find MYOB jobs and learn small business management skills and Michelle will be available to help students.

MYOB jobs in Chatswood and Gold Coast.

I was so impressed with the result of our search that I’m reaching out again. We are looking for another admin assistant at our Chatswood office and also in the Gold Coast area so if you live in these areas make sure you complete the Business Service Provider and tell us a bit about yourself. We prefer to work with students who have completed our course and understand how we operate our business so you get the first chance!

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What’s New in MS Office 2013? Here’s a Quick List

Frequent updates and infrequent use of software like Excel can really leave you stumped - that's where Lifetime Membership comes in real handy!
Frequent updates and infrequent use of software like Excel can really leave you stumped – that’s where Lifetime Membership comes in real handy!

At EzyLearn we offer online training courses for MYOB — the #1 Cloud-accounting software — but did you know we also offer training in Microsoft Excel and Word?

Just as we do with our MYOB training courses, we also offer Lifetime access to our MS Excel and Word training courses, which means each time Microsoft releases a new version of MS Office, we update our course content so you’re always totally up to date with the latest versions of Word and Excel.

Keeping Excel in Your Memory

Let’s be straight up here; once you get the hang of Word you probably won’t need to refer back to our course content all that much. Excel, on the other hand, is a different ball game.

In many ways Excel is a lot like algebra or a foreign language: if you don’t use it often, you’ll forget it. Sure, you’ll remember bits — J’adore Dior! E = mc2! — but you’re likely to struggle through your day-to-day if it’s something you rely on heavily at work.

Because many people use accounting software like MYOB, their use of Excel is fairly infrequent. For instance, suddenly trying to create a PivotTable will probably leave most of us stumped! And let’s not forget that by the time most users have mastered how to create macros in their worksheets, Microsoft will have released a new version of MS Office and we’ll be back to square one again. This, in large part, is a key reason why we offer Lifetime access to our training courses— because we, just like you, also forget stuff.

New Features in New MS Word and Excel (in a Nutshell)

Now that Microsoft has released their highly anticipated MS Office 2013, it’s likely you won’t be able to find the ‘Paste Special’ button again, so we’re updating our course content to reflect the new changes.

Here’s a low-down on some of the new features in the new MS Word and Excel:

Word:

  • Open and edit PDF files in Word – finally! Gone are the days of having an additional piece of software installed on your PC to enable this.
  • Threaded review comments
  • Read mode with page turning
  • Alignment guides – hallelujah! Why have they never had this before!
  • Placeholder

Excel:

  • Quick analysis
  • Flash fill – we’ve always had this to an extent, but flash fill just got a whole lot more intelligent!
  • PowerView – for the real Excel pro, but still a welcome addition.
  • New PivotTable tools
  • Improved functionality when opening new Excel windows
  • Recommended PivotTables and charts
  • New chart controls
  • Get a link
  • Publish Excel data to social media – we don’t recommend using this often, because snore. But it’s still great if you want to quickly share your yoy sales results with your Twitter followers or Facebook friends.

So whether you’re using MS Office 2013, 2010 or prior, if you’ve forgotten how to do a VLOOKUP, it’s time you educated yourself in the mystery that is Excel — enrol in one of our Microsoft training courses today!

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Be Happy: Start a Business and Work From Home

You may find that one of the key benefits of starting your own business is that your work actually makes you much happier.
You may find that one of the key benefits of starting your own business is that your work actually makes you much happier.

Are you toying with the idea of starting a virtual or home-based business? Well EzyLearn is your one-stop training-shop for everything you need to start a business — all via our Small Business Management training course, MYOB training courses, WordPress training courses and MS Office training courses.

But what are the real benefits of working from home? Continue reading Be Happy: Start a Business and Work From Home

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What is the difference between WordPress.org and WordPress.com

Get the functionality of WordPress.COM at your very own site
Get the functionality of WordPress.COM at your very own site

Although we are best known around Australia for our Online MYOB Training Courses with lifetime access and all versions of MYOB AccountRight Plus many students enrol into our WordPress training course so that they can create and change their own website.

We received a call from a prospective student this week and he asked about whether we offer training on WordPress.com or WordPress.org so I thought we should take some time to explain the difference and why we offer the training we do.

WordPress is a system for creating and maintaining your online presence. Some people consider a Facebook page or a Linkedin profile to be an online presence and it is, but if you are a business owner you can create an online presence that you own and it’s based around your domain name. When you register a domain name you then point it to a website hosting account (they call this DNS Management) and this is where the difference between WordPress.COM and WordPress.ORG comes in. When you have your own domain name and website hosting you install the WordPress.ORG software on your own website and everything you put online is at your own domain. It helps to give your domain name more value.

[quote]WordPress.COM is a service were you can create an online profile at their website and it eliminates the need to buy a domain name and organise your own hosting, but it means you forego the goodwill value of owning your own domain name.[/quote]

Having said that, WordPress.COM functionality can now be built into the WordPress.ORG software you have on your own website using a service that WordPress call Jetpack. Jetpack enables dozens of extra features, including statistics about your website visitors, and connects your own website with the WordPress.COM service.

If there is one suggestion we have for small business owners who are looking for a website, go with a WordPress driven website because:

  1. Gives you the ability to easily change the content on each page when you want
  2. There are thousands of WordPress website designers who can help you if you need it
  3. You can incorporate social media and blogging very easily
  4. Social Media and Blogging will help increase your “relevance” in Google search results
  5. WordPress websites use themes that you can buy cheaply to create a professional website

Video PlayerWe’ve chatted with Paul from BYO Web and he will have some exciting information about WordPress website owners and the ability to easily add an e-commerce shopping cart to your website. Make sure you subscribe to receive future issues of our blog, and watch out for Paul’s exciting WordPress news.

By the way, if you want to get a free training video lesson about how WordPress websites are structured please check out this free WordPress Training video.

 

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MYOB Student Creates a Website for Dad’s Business Using WordPress.

ASBC-Crest-smaller-Certified ContractorYou might recall the blog post that I put out earlier this week advertising for an Admin Assistant for our Chatswood office. We had some fantastic responses and it confirmed my thoughts about promoting work opportunities to our own network as opposed to complete strangers on a website like SEEK.

You might be interested to read about our bad SEEK experiences at the Australian Small Business Blog! There’s also some interesting information about competition and business valuation that you might find interesting if you are planning to start your own business and want to understand the concept of value.

One of the most interesting experiences in my team building exercise so far is discovering people’s attitude to work. The best example I can think of is the story about one lady who completed our MYOB course so that she could help run her father’s business. In the short time she had to get up to speed, she was able to use her skills to not only help manage the finances of the business but she was able to improvise and adapt to each new situation that arose, including building a professional website for that business using WordPress and perform many other tasks outside of her area of expertise.

[quote]This is one of the key skills you need to run your own startup business. Improvisation.[/quote]

We are working on a Certification Program for the Australian Small Business Centre to credential contractors who make themselves available to help businesses manage their business from Day-to-Day. This program is designed to build a team of competent professionals who understand the principles of providing a good and competent service for a reasonable return. We are looking for contractors who want to work with local businesses and offer a win-win service.

If you want to start your own business or want help getting your existing business off the ground make sure you complete the Business Service Provider form and begin your journey on becoming a Certified Contractor.

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The 7 Website Must Have’s

Website building should include 7 key elements
Website building should include 7 key elements

We made the decision to use WordPress for our website because it’s easy to use, inexpensive yet looks professional. It’s great for blogging and bringing visitors to your website and is also really flexible — with an abundance of features, layout options and plug-ins.

Yet, when it comes to websites, there are still thousands — yes, thousands — of business owners who don’t have one. These are people who still believe in phone books.

Phone Book Uses

Phone books are pretty handy things. They’re handy for fashioning into a makeshift monitor stand to prop up your laptop. They’re handy for wrapping glassware and crockery when you’re moving house. They’re pretty darn handy for killing really big spiders. And if you’ve got a stack of them collecting dust in your garage since, say, 1982, then why not build a fort? Surely that’s pretty handy for someone, somewhere — the kids, maybe?

Phone books are not particularly handy, however, for finding a telephone number or business listing in 2013. Why flick through some-seemingly million pages searching for something you could easily find with a click of your keyboard, a glide over your tablet device, or a quick chat with Siri?

Get a Website

If you’re a business owner and you don’t have a website, our strong advice is: get one! Today, when people are searching for a business, product or service they invariably Google it, so for anyone in business, a website is an essential online marketing tool.

Again, we highly recommend WordPress. Business owners can manage their own content, which gives you enormous flexibility and it comes with a host of attractive themes and options. We offer an online WordPress training course, designed to help you understand things like SEO, working with plugins (including mobile sites and RSS feeds) and much more.

The 7 Website Must Have’s

If you’re a business owner and you already have a website but it looks like a 90’s relic with loads of Clipart, an endless-scroll of 10-point, Times New Roman copy, punctuated periodically by headings that are underlined, in bold and capped off with 73 exclamation points, then it’s time for a makeover.

There are 7 things you must do when building or renovating your website:

1. Establish Goals: Like anything in business, you need to establish some goals for your website. Things like: Why will people visit my website? What information do I want to provide? What do I want people to do next? You need to answer these questions before you begin.

2. Don’t Forget to be Mobile: The Internet is literally in the palm of your hands; so don’t forget to consider a mobile strategy during the planning stage. You’ll need to consider the main reason people will be visiting your site — for information about your products and services, to purchase your products and services, or something else — and build that into your mobile site, make it the most prominent feature.

3. First Impressions: Your website is your brand, your personality, and your reputation all rolled into one. If your website resembles the shambolic mess we described above, that’s how people are likely to view you and your business: as a shambolic mess. Photos from online photo libraries, like iStockPhoto will give your website a professional finish, but don’t forget to add a bit of you into your website. Too many stock-standard images and you run the risk of seeming generic, uninspired, bland. And bland is boring.

4. Keep it Simple: Don’t overwhelm your visitors with too many links, too many choices. This isn’t a Pick Your Own Adventure novel, it’s a website. Ensure your menu and links are intuitive and consistent. If you want to point people to the “contact us” page in your copy, use the same language that’s in your navigation menu — this will eliminate confusion.

5. Use a ‘Call-to-Action’: Your visitors are here for a reason; capitalise on that. Make sure it’s easy for them to find what they’re looking for — display contact details, proceed to checkout links, or your mailing list prominently — and encourage them to take the next step.

6. Less is More: The endless scroll of copy has got to go. It doesn’t matter how multifaceted or interesting your business is, people won’t read it. They don’t care. If you can’t whittle your business and services down to two or three (short) sentences, get someone else to — we recommend you use a professional copywriter.  

7. The Need for Speed: Load times are critical. If people can’t open your page within ten seconds — that includes mobile devices — they’ll try a website where they can. If you’re taking your own photos to include on your website, remember that huge files require huge download times. Make sure to reduce the image sizes to a few kilobytes rather than a few megabytes.

You can master the skills to build a fabulous website a lot sooner than you think! Check out the details of our WordPress Course Outline

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LinkedIn Profiles: How Useful Are They, Really?

What is the power of a LinkedIn profile?

how useful is a linkedin profile online learning social media training
We scrutinise the power of a LinkedIn online social media profile.

THERE MAY BE SOME debate over whether having a LinkedIn profile actually helps professionals make valuable connections with other professionals, but the same could also be said of traditional networking.

As a writer, I probably should network more, but personally, I don’t find much value in it. In the past I have either fallen prey to someone wanting publicity for their pyramid-scheme-type business or I’ve turned into a borderline stalker myself; harassing someone who perhaps only gave me their business card out of a feeling of social obligation.

Besides, a business card tells you nothing about how competent or capable that person is at their job. For writers and journalists, I’ve always found it pretty easy to validate their claims on Google; for other professionals: not so much. Until LinkedIn, that is.

The Professionalism of LinkedIn

LinkedIn may not connect you with the recruiter of your dream job, but Twitter doesn’t guarantee you’ll become BFFs with Mariah Carey, either. What LinkedIn does, however, is give you an online professional profile.

And it’s the rather perverse nature of today’s digital society that makes an online professional presence invaluable; LinkedIn itself can act as your calling card, demonstrating how others endorse you and your work; it can act as your resume; and it can help you to actively find the right job.

The Power of a LinkedIn Profile

Any time you meet someone, you can pretty much guarantee they’ll Google you. Whether they’re prospective employers you’ve interviewed with, people you’ve met in a professional setting (clients, industry alums) or even colleagues, you can bet at some point or another they have Googled you.

What that Google search turns up can totally change the way they interact with you.

I can’t tell you how many times I’ve LinkedIn-stalked a fellow writer only to discover their LinkedIn profile is not so impressive, after all. From this point on the entire dynamic of our relationship has changed immediately; suddenly I feel I’ve got the power.

On the other end of the scale, discovering the meek-mannered, unassuming but otherwise seemingly-unimpressive editor I chatted to with extreme ease is actually a former Vanity Fair staffer or contributor to The New Yorker adds another dimension to our relationship — usually, I’m putty in their hands.

***

And it’s in this context that, yes, a LinkedIn profile does work. Whether you’re using LinkedIn as a job-hunter or a networker, your LinkedIn profile tells people everything they think they need to know about you.

The old phrase — first impressions are lasting impressions — is out. It’s online impressions that are the lasting impressions.

If you haven’t already, we welcome you to connect with EzyLearn at LinkedIn.

learn online training Xero courses videos for less

Our Xero online training courses include EVERYTHING for ONE LOW PRICE. Furthermore, if you select our Lifetime Membership option, you’ll have LIFETIME access to our ongoing course updates. All EzyLearn courses are accredited by the Institute of Certified Bookkeepers (ICB) and can be counted towards Continuing Professional Development (CPD) points. Find out more about our Xero online training courses. 

 

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ANNOUNCEMENT: Are you thinking about starting a business this year?

small business course and business plan

Starting a Business

The first step in the process of starting a business is making the decision, but what happens next? It’s the idea. The great thing about being human is that we are always full of ideas. It doesn’t matter what level of education or even your age we all have ideas and we all have desires so the first step of starting a business is pretty simple.

The most important step however is action, how you develop your idea into a product or service that others are interested in or need. We provide online training for Australia’s most popular accounting software, MYOB so it’s clear there is a demand for bookkeeping skills in small businesses. If you have accounting or bookkeeping skills and qualifications and are interested in starting a business you might want to explore a Small Business Course that has now been loaded on our Learning Management System (LMS).

The Small Business Management course covers all the aspects you need when starting a business and the first subject covers “Originate and Develop Concepts“. The rest of the course goes through all the skills you need to create a business plan for your new business so it is a great course to do if you are thinking about starting a business. It’s also a good course if you want to elevate your skills in your current work too.

Our small business course is designed by Maggie Richardson from the Australian Small Business Centre and the good news is that she’s helped over 1,000 people build business plans to turn their ideas into reality. You’ll also be happy to learn that businesses are more successful when they operate to a business plan. If this is your year to start a business come and join us online with the Small Business Management Course.

National Bookkeeping Business Plan Template
Get a bookkeeping business plan created by a registered BAS agent and get started fast

Start a Bookkeeping Business

If a bookkeeping business is something you’re interested in then you’ll be excited to learn that our Registered BAS Agent and Course Creator, Jacci has completed Maggie’s Small Business Management Course and created a business plan for a bookkeeping business that you can use as the basis for your own plan – most of the hard work has been done.

Just change the details for your own circumstances and you’ll have a plan that will help you get clients and stay on track to make a profit and enjoy the benefits of choosing your own hours and working close to home.

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Cloud Accounting Software and Automatic Bank Feeds (MYOB training video)

As part of our commitment to be the number one choice for online MYOB Bookkeeping training courses we are always keeping an eye and ear out for changes and improvements in the bookkeeping industry. If you do your own banking reconciliation, you might agree that sifting through printed statements and checking each entry off in your accounting software is maybe the most tedious part of bookkeeping.

But it need not be. With accounting bank feeds – a new feature in the world of cloud accounting – your bank transactions are automatically synched with your cloud accounting software.

This means that as long as you’ve entered your purchases into your accounting software, when your statement comes in from your bank, it will automatically marry up your purchases for you to approve with just the click of a button.

Automatic bank feeds removes the single most tedious step from the banking reconciliation process, which, depending on the size of your company, can take anywhere fifteen minutes to two hours (sometimes even more).

For a little more detail on how MYOB and bank feeds works, watch this video:

Or, for more information on how Xero and bank feeds work, watch this video:

But it’s important to know how your accounting software will access your sensitive banking information as currently there are two main methods for doing so.

First there is the method used by the likes of MYOB where your accounting software provider integrates a direct feed of your bank transactions from each of your banks into your software without needing your bank username and password.

The second method, called screen scraping, requires your accounting software to use a third party to access your bank transactions, thus necessitating your bank usernames and passwords, which can become a grey area with regards to protecting yourself from banking fraud.

While the companies that use the screen scraping method take security very seriously, should a breach occur, you could find yourself in violation of your bank’s terms and conditions because you gave out your usernames and passwords.

It’s up to you to choose what method you feel comfortable with but always check your bank’s terms and conditions before you give out your login in details.

Whatever option you choose, by eliminating the hours of data entry, your saving not only time, but also money.

And for the layperson doing their banking reconciliation themselves, services like Shoeboxed only eliminate the data entry even further.

PS: We’re also almost ready to announce our new Cert IV in Small Business Management with the Australian Small Business Centre so if you are looking to start a business or learn the skills to manage one stay tuned…

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Do you stand out when looking for work?

Create Postcards to use with your resume to find a jobIt’s that time of year when people are turning their new years resolutions into action and we’ve noticed a massive increase in students searching for help in writing resumes, as well as resume and business plan templates for those who are looking at starting a business.

I was speaking with Rehab Consultant Ross Miller, who helps people who’ve been injured at work find more sedentary office type jobs, and he mentioned an interesting idea.

[quote]Create a Postcard with your details on it and attach it to every resume you send[/quote]

At first it seemed a little absurd but after we got talking and he revealed more of his idea it made a lot of sense.

When you submit your resume with your job application you end up as a document in a pile and for years people have been looking for ways of standing out from the crowd. With the advent of new printing technologies like moo.com in the UK, it is becoming easier to produce and print a professional, full colour, Postcard for not a lot of money.

Social-Media and online MYOB Training coursesRoss’s idea is to create a Postcard with your photo and a brief bio about yourself on one side, plus an image that reflects the industry you want to work in (picture of a retail shop or office etc) and some words to describe it on the other side. What do you think of that idea?

If you like this idea let us know on our Facebook page. If you have other innovative ideas share them on our Facebook page.

NEW in 2014

Are you looking for work closer to home or interested in changing your working style from an employee to an independent contractor so you can work your own hours and do things you actually enjoy doing? Look at the Work at Home Opportunities that we help to create!