Category: Small Business Marketing Training Courses

Online and offline marketing, product mix, pricing packages, call to action, website goals, sales and marketing pipelines. These are all part of the marketing role and they aid the sales people to sell a businesses products.

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Email Is An Important Part of Your Business’s Brand

Google G Suite Training Courses - contacts, emails, calendars, appointments

Getting your own “branded” email is a cinch!

woman using mobile to learn online digital marketing social media training course study

[dropcap]T[/dropcap]HE INTERNET HAS democratised many elements of starting your own small business, but, in particular, it has made marketing a small business a whole lot easier.

There are now plenty of inexpensive ways to have a logo designed for your business, just as it’s a lot easier to register a business name, ABN, or GST/PAYG.

Another super easy thing to vastly help your business along is getting your own “branded email address”. What do we mean by a branded email address? Simply an email address that carries your branding in the domain name, for example: info@thenameofyourbusiness.com.au versus the far less professional: yourbusinessname@gmail.com. 

Continue reading Email Is An Important Part of Your Business’s Brand

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Use Facebook Ads to Stay Front of Mind With People Who Already Know You

Don’t miss a golden opportunity to build brand awareness!

woman recognising brand

I RECENTLY SPOKE WITH a few different Novocastrian real estate agents recently about a property I was renovating. One of them had a billboard near a train station, another paid for bus stop ads, and another created trailer signs that could be towed and parked in strategic places. None of them used Google or Facebook ads. This was a missed opportunity, and I’ll tell you why in a moment.

Outdoor advertising, along with DL flyers and advertising in your local newspaper, are designed to keep your brand in front of mind with people who know you and live in your local area. Brand awareness is an incredibly important marketing strategy for any business. We took a look late last year at how bookkeepers can learn from real estate agents about marketing using Facebook.

Social and digital marketing is crucial

Although outdoor and print marketing are important brand building tactics, digital and social media marketing should form a part of your brand campaigns. The internet is where most people turn to get information quickly, even local information.

We used Facebook ads in our social and digital marketing strategy we used for McGrath real estate agent Derek Farmer. A client list of names based on mobile phone numbers was used to target people in the Northbridge area who already had some past experience with Derek — they’d met at an auction, open home, he’d sold a friend or neighbour’s home, or they’d previously bought one of his listings. We helped Derek achieve Page 1 rankings on Google without using any paid advertising.

Targeted Facebook ads keep you front of mind

This targeted advertising helped build brand awareness with those people in a relatively non-invasive way, so that when Derek did reach out to them by phone, email or in-person, they would already be very aware of who Derek was and the type of property sales he specialised in.

This ensured Derek didn’t lose a listing because someone couldn’t remember who he was, and ended up listing their property with an agent who did take the time to build brand awareness within their local community and with past clients.

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Do you want help growing your online and social media presence?

Social Media and Digital Marketing online training course_comp

Are you in business as a bookkeeper, tradesperson, retailer, trainer or real estate agent and want to stand out from the crowd? We can teach you the online marketing techniques to help you do just this! Check out what’s included in our comprehensive Social Media and Digital Marketing online training courses. Alternatively, you can learn more about Facebook targeted advertising in our Facebook training courses.

 

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TSheets for Independent and Remote Contractors

TSheets is a cost effective way to manage and track your time

tsheets by quickbooks logoTSheets, THE TIME MANAGEMENT SOFTWARE, is a great way for independent and remote contractors to manage their client’s projects. It’s especially useful for contractors who are collaborating remotely with other contractors and businesses on one project.

There are a bunch of other handy tools contractors and sole traders can use for expense tracking and forecasting too.

But back to TSheets. TSheets was recently acquired by Intuit, the parent company of QuickBooks. Both TSheets and QuickBooks shared 12,000 customers in common and the time management system had been developed to work specifically with QuickBooks. Deeper integration with QuickBooks can be expected now, following the acquisition.

The acquisition is part of the push into the cloud accounting ecosystem that’s being led by the major cloud accounting companies. (Read: EzyLearn’s explainer on the TSheets acquisition and the cloud accounting ecosystem.)

Inexpensive time tracking

expense apps for self employed peopleIf you were to think about the top three cloud accounting apps in terms of the types of businesses they appeal to, QuickBooks would appeal most to micro businesses and independent contractors. Check out an earlier blog post where we assess two main factors: User Experience & Ease of Use, and Reporting Tools in a comparison between MYOB and Quickbooks for small businesses.

The popularity of Quickbooks for contractors and the like is not just because it’s by far the cheaper system compared with Xero and MYOB. QuickBooks has also spent a lot of time simplifying the process of managing business accounts so that, while it may not be the most robust program, it’s by far the most accessible.

TSheets has been built the same way. It’s also one of the most inexpensive time tracking systems — at a minimum of $30 per month for two users, while it’s free for one user to use TSheets for unlimited projects.

Bookkeeping Academy to include TSheets

New content is being added to our Bookkeeping Academy “Academic Development Program” to include using TSheets with QuickBooks (or Xero and any other cloud accounting system it integrates with).  The Bookkeeping Academy is where you can purchase online training via short courses that you can use for Continuing Professional Development (CPD) or Continuing Professional Education (CPE) or to upskill or re-train in one particular area. You can earn CPD points with our cloud accounting packages.

Read more about why continuing education for bookkeepers is so important in this ever-changing industry.

online bookkeeping courses to earn cpd points

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Sometimes “Real World” Marketing, Not Digital, is More Appropriate

IF YOU’RE A TRADIE, working as a plumber, builder or carpenter, handyman, gardener or electrician, then you probably already know that some of the best jobs come by referral.

Identify “real world” sales opportunities

During my recent renovation of an investment property in Newcastle, most of the good tradies would tell me, “Someone you’re working on a job with on Monday will ask you to do a job for them somewhere else on Friday, or a neighbour of a client will ask you to do some work for them.” I soon saw from other tradespeople how “work can come to you just because someone happens to be walking by while you’re on the job” — gardeners get a lot of work this way, for example.

The important thing in this scenario is to act efficiently in finding out what the potential client needs, finding out what else is important, and then selling them on your services. I recently had the pleasure of interviewing Kristine Seymour, an experienced sales person and business builder, for the Sales Training Course at the Australian Small Business Centre (ASBC). She spoke in detail about how to act when your future income depends on how well you can sell. This Sales Training Course is available on the EzyLearn LMS.

Continue reading Sometimes “Real World” Marketing, Not Digital, is More Appropriate
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How to Reduce Your Fail Rate in Business by 50%

What You Can Do this Christmas

business start up online training course christmas holidays2
There’s lots to do in preparation for starting a business and the summer holidays is a good time for the ground work.

DID YOU KNOW research shows that by taking just one short course on small business management, the chance a business will fail is reduced by as much as 50 percent.

This is because business mismanagement is the primary reason businesses fail; the other most common reason is because owner/s fail to implement appropriate credit management processes. In both cases, this failure has come about because the owners, directors, partners or managers lacked the appropriate management skills to make it a success.

Learn the basics in business

The Christmas holidays is a perfect time for taking the steps needed to start your small business. While everyone else has gone on holidays, you’ll be ready to take on your first client or customer by the time business really starts kicking off again at the end of January.

business start up online training course christmas holidaysSo let’s get to it: there’s work to be done. And this work generally requires some rudimentary knowledge of Australian tax law, copyright law, trademarks and patents.

You should also have knowledge of particular software applications, and digital marketing.

Other key areas of business you need to know

The key areas business owners should understand before starting a business include:

Ordinarily, to become skilled in each of those areas, a person would have to take, at least, five different training courses. But few people are ever likely to do this. Instead, they’d be more likely to cherry pick the areas they’re least familiar with, and fly blind with the others. Needless to say, that’s where people run into problems.

Take Advantage of our Christmas Savings!

We don’t want you to wing it or fly blind — our goal is to help small businesses succeed which is what we’ve been doing for nearly 20 years.

We cover what you need to set up a small business in our EzyStartUp Business Course, priced at just $297. This course covers each of the key areas mentioned above that a small business owner needs to be familiar with, in addition to the following:

  • Originating and developing concepts
  • Establishing legal and risk management
  • Product packaging
  • Marketing your business

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When you enrol you will also receive FREE ACCESS to a bunch of our other online training courses, including Xero Set Up and Beginners’ Excel and Word.

Our Last Dasher Sale is also on now with special Christmas discounts on our online training courses in social media, and cloud accounting software (MYOB, Xero) and Excel, Word and WordPress.

Don’t Wait — Become the Head Honcho Today

Use your time off from work this summer to begin working on your new small business. All of our training courses are delivered online, and can be completed at your own pace, so you can complete them while you’re actually on holidays, or relaxing at home or at a cafe.

And since one of the best ways to start a new business is by operating it as a side project to your other job, if you get all the start up stuff out of the way while you’re on holidays, it’ll be ready to go by the time you back to work.

Learn more about the EzyStartUp Business Course at our website or view all of our special offers to save on your next EzyLearn training course.

start your own business online training course videosAnd as a gift to you, remember our Bookkeeping Basics Guide is yours’ for free!

 

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Is Your Day Rate a Marketing or Business Strategy?

virion Digital Marketing Manager

I RECENTLY MET A PAINTER during a residential renovation I was involved with in Newcastle (an extremely valuable experience that will help us add to our property investment courses.)

We got talking about how he wins new clients and he said:

I advertise on social media that I’m available for $150 a day because no one can compete with it.

The price he chose is insanely cheap, and he knew other painters wouldn’t be able to compete with this as a day rate. However, there are downsides to this. Such a cheap day rate also means that he’ll be stretched financially and that he won’t be able to hire anyone else to do the work. He’ll need to be paid daily and likely can’t afford to provide any sort of credit (like 7 day terms etc).

Continue reading Is Your Day Rate a Marketing or Business Strategy?
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How to Use Google Search and Maps to Get More Business FREE

EzyLearn Digital Marketing Courses Google Adwords Training Courses

Plumbers, electricians, Carpenters, handymen and builders can get free leads and prospects using Google My Business, Sites and MapsGoogle My Business, Google Site & Google Maps – ALL FREE

DURING A HOME RENOVATION project for an investment property I was involved with recently, I needed to find lots of different tradespeople in the Newcastle area — and quickly.

I also wanted to look up trade tips that would help me solve a few renovation issues, and it made me realise just how important Google Maps and local searches are.

This is in addition to local classifieds and online services like Gumtree and Airtasker.

Create a free website with Google Sites

A local painter and handyman named Mark helped me with many aspects of the Newcastle renovation project and we talked a lot about the ways he could increase his profile in the Newcastle area to grow his business. 

I created him a simple website for free using Google G Suite’s Sites application, and also set up Mark’s Google My Business Account, so he would show up in local search listings and on Google Maps — all of which is free with a Google G Suite account. (A G Suite account costs as little as $5 per month, per user.)

By the way, I suggested that he shouldn’t take a photograph for his website after he’d just gotten a buzz cut, but he did it anyway! 😉

Google is a cheap and easy way to get online

Using the productivity tools contained in Google G Suite Course is a great way for businesses to get organised with great SPAM filtering email, calendars and scheduling, tasks and to do lists and much more, and using Google Sites enabled Mark to get online cheaply and easily. And because you’re using a Google product (Google Sites) to create your website, it’s a simple way to make sure you’ll be discovered in Google Maps and local Search results. 

Although WordPress offers greater functionality, and is a more robust content management system, it also requires more technical skills to ensure your website is able to be discovered in Google Search and Maps results. It’s also a little trickier to integrate with Google G Suite and other productivity apps. (We offer training courses in WordPress for this reason.)

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If you need help setting up your Google G Suite account, and would like to learn how to set up a Google Sites website to increase your online presence for your business, we cover Google G Suite in our Digital and Social Media Online Training Course. Visit our website for more information or to enrol.  

EzyLearn Online Courses Google Adwords TrainingFREE Google courses for EzyLearn students

If you’re interested in doing a Microsoft Excel, Xero or MYOB course, then you’ll be thrilled to discover that we give away some Google courses as a free student inclusion.

Our newest FREE course for EzyLearn students is Google Adwords, the paid way to get traffic to your website.

 

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Don’t Wing It With Customer Service – Plan It

Great customer service doesn’t just happen.

learn online training videos about small business customer service
If you’re unsure about what makes up the kind of customer service people rave about, then perhaps you should look into our EzyStartUp Course.

HOW TO PROVIDE REALLY exceptional customer service is just one of the modules covered in our EzyStartUp Course which teaches you all about how to start up your own business.

We handpicked this inclusion as our experience is that, time and time again, good, nay excellent customer service goes a long way to ensuring a business has longevity. Continue reading Don’t Wing It With Customer Service – Plan It

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Who Do You Trust More: Real Estate Agents or Tradies?

Still unsure whether you can trust online ratings and reviews?

trusting online reviews and ratings for tradesperson real estate agent online ratings and reviews
After a tradesperson? Sometimes asking a business person from a related business, such as a real estate agent, can be a good source for a recommendation.

IT CAN BE HARD to know whether you can really trust online ratings and reviews, whether these reviews and ratings are objective and even relevant and how they compare to recommendations and testimonials. By recommendations we mean word of mouth referrals from your friends and family and so forth, and testimonials that have been written by real people — with real names and real locations!

In our recent post about recommendations we suggested that you ask a friend, relative or colleague if they’ve ever had experience with a business you’re thinking of using — chances are, if your friends live locally they may well have; or if the business is a chain or franchise operating over a wide area.

Also ask other businesses

When seeking a professional recommendation you can also ask other businesses. Find out what their experiences have been, if any. Often businesses will have a relationship with each other even if it is not, at first, apparent.

For instance, a symbiotic relationship tends to exist between real estate agents and tradespeople. Agents will regularly draw up a list of preferred tradespeople that they work with and recommend to their tenants, landlords and vendors.

And there are plenty of tradespeople who do the same for real estate agents that they’ve had professional dealings with. There are plenty of other examples of these sorts of professional recommendations.

Beware professional bias

Of course, just as you should be wary of overly positive or negative ratings and reviews online, you should be likewise when soliciting professional reviews. If one business regularly referred work by another, even if they don’t think they’re a great business to deal with, neither party will necessarily say anything bad about each other.

In the end, when looking for a tradesperson, real estate agent or some other professional service, be sure to do all your research. Ask around for personal referrals, check them up online, and get in touch with each business directly to see which one is the best fit for you.

Real people, real locations

At EzyLearn we provide testimonials from our students, which include their full name and location, and why they chose EzyLearn to study in the first place. We also offer a money-back guarantee and free samples of our course content, so students know they can trust they’re making the right choice. Visit our website for more information and to see our wide range of courses.

Xero online training course

At EzyLearn we offer online training courses to help you up-skill and find employment. Choose from our range of cloud-based online accounting software courses, to business start up and management courses, to marketing and sales courses, or update and further your skills in a range of Microsoft Office programs (Excel, PowerPoint, Word) or social media and WordPress web design). 

 

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Ratings, Reviews, Testimonials, Recommendations

Why you can’t beat old-fashioned word of mouth

social media ratings reviews online word of mouth referrals
Online ratings and reviews have a role to play in buying decisions, but sometimes you just can’t go past traditional word of mouth to find good workers.

ONLINE RATINGS AND REVIEWS ARE a great way to determine whether a business is trustworthy or whether they products and services they provide will suit your needs. TripAdvisor and Yelp have transformed the hospitality and accommodation industry, for example. And Airbnb is doing similar with short-term rentals.

But as we’ve previously discussed, online ratings and reviews can be easily faked and sometimes biased or devoid of useful information. 

Looking for a local? Ask around!

While recently working on a home renovation in Newcastle, I came across a carpenter who had seven employees working for him. Jimmy the Chippy in Belmont has been in business nine years, has no website or online presence — but his business is booming.

How does he do it?

The old fashioned way! He does exceptional work for his customers and clients, who hire him again and again and refer him to friends, relatives, colleagues and so on. He also made a point of networking with local builders and plumbers in the area, who contact him when they have work to do, and refer him to other builders and plumbers as well.

Use word of mouth

If you’re looking locally, and the online ratings and reviews of the businesses you’re trying to decide between aren’t helping, asking a friend, relative or work colleague if they know any of the businesses.

If no one in your social network knows the business, you can also google an online forum like Whirlpool, where members frequently provide fair and balanced opinions of businesses they’ve dealt with — and if they don’t, they’re usually called out for it.

Testimonials are helpful, too

Real estate agents, accountants and many other businesses — EzyLearn included — use testimonials rather than ratings or reviews (except on Facebook), so you shouldn’t discount these just because they’ve been vetted before going online.

And don’t be put off if a business has received the odd bad review. Look at why they’ve received the review and what the business has done or said to address the bad review. Some businesses with a less than perfect record may be more trustworthy than those with reviews and ratings moderated by the businesses themselves.

At EzyLearn we provide testimonials from our students, which include their full name and location, and why they chose EzyLearn to study in the first place. We ask each student whether it is ok to publish these beforehand. We also offer a money-back guarantee and free samples of our course content, so students know they can trust they’re making the right choice.

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At EzyLearn, we’re committed to helping students of our online training courses, be it in in Xero, MYOB, Excel, social media or other courses, gain employment as bookkeepers, generally better their businesses, or even start their own bookkeeping business. To this end, we provide you with a Lifetime Access option to our cloud accounting training courses.

cashflow reports in xero and excel

Our Xero online training courses include EVERYTHING for ONE LOW PRICE. Furthermore, if you select our Lifetime Membership option, you’ll have LIFETIME access to our ongoing course updates. All EzyLearn courses are accredited by the Institute of Certified Bookkeepers (ICB) and can be counted towards Continuing Professional Development (CPD) points. Find out more about our Xero online training courses. 

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Can You Trust Online Ratings and Reviews?

How to tell a review is authentic

online reviews are they real
If using online reviews to help you work out what to buy, you want to make sure you’re really hearing it from the horse’s mouth, and not just reading fake marketing guff.

IF YOU’RE ANYTHING LIKE most people, rating and reviews are how you probably make many of your purchase decisions. This can be for purchasing white goods, clothing, a holiday, or even choosing a real estate agent. Continue reading Can You Trust Online Ratings and Reviews?

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Expensify, Xero and Your Retail Shop

Record retail inventory quickly

using-expensify-and-xero-for-a-retail-shop-outlet
Keeping track of expenses just got a whole lot easier.

IN A PREVIOUS POST we discussed how Expensify, an app which you can link to your Xero accounting software, can help businesses like yours’ keep track of expenses easily, accurately, and securely.

And while it’s a great expense app for professional services businesses or tradespeople, Expensify is also great for retail and online shops or hospitality businesses.

Input data and send to Xero

Shops and hospitality businesses require inventory or stock — and lots of it. But it results in an accounting and bookkeeping nightmare at the end of the month when it needs to be entered into Xero and then recorded against sales. Of course, we suggest business’ try to reconcile their transactions more regularly than just at the end of every month.

Take a photo of bills and invoices from suppliers and upload them to Expensify, which will input all of the data and then send it through to Xero.

Create expense reports

Online and offline retailers don’t have to worry about this too much unless they also produce their own products, but for cafes and restaurants that host functions or cater for events, separating the expenses directly related to those functions and events is an important way to track their profitability.

Automatic approvals cut bookkeeping time

By turning on the automatic approvals feature and setting expense rules, you can cut your bookkeeping time by having recurring or trivial expenses automatically approved and sent to Xero, so you can spend more time on the complicated ones that require closer inspection.

By keeping an eagle eye on your expenses using Xero and Expensify you’ll be able to see precisely where your business is most profitable and where it’s not so you can modify it accordingly.

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Our Xero training courses will show you have to track expenses in Xero and how to connect third party apps to your Xero account. We offer ALL SKILLS LEVELS for ONE LOW PRICE. Find out more.

Social Media and Digital Marketing online training course_comp

Are you in business as a bookkeeper, tradesperson, retailer, trainer or real estate agent and want to stand out from the crowd? We can teach you the online marketing techniques to help you do just this! Check out what’s included in our comprehensive Social Media and Digital Marketing online training courses.

 

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Present Your Sales Process on Your Website

Use PPT to “teach” your clients how you do business

show sales process with powerpoint
Powerpoint slides are a great way of presenting sometimes complex information very simply.

PowerPoint has many different uses, chief among them being a sales presentation for prospects. Another excellent use for PowerPoint is to illustrate your sales process, and then add it to your website.

If you’re a bookkeeper or real estate agent or someone else who sells professional services, rather than products, providing valuable information about your business or explaining the way it operates can help convert more visitors into customers.

People scan for valuable information

Most of the time, when someone comes to your website for the first time, they’re scanning it to see if you meet a certain criteria they have for a potential supplier.

This could be based on price, services, turnaround times, or something else. If they can’t find this information quickly and easily, they’ll generally move on somewhere else.

Use PowerPoint to convert visitors

Creating a PowerPoint presentation that contains this information, which you can upload slide-at-a-time, or altogether as a video, is an excellent way to present this information to visitors of your website.

How you determine what to include in your presentation depends on how well you’ve identified your ideal customer.

Explain how your business operates

This is very useful for bookkeepers and other businesses that have a particular way of working with their clients. Take prospects step-by-step through your process, so they know exactly how your operate and what to expect before they even contact you.

This helps demystify the process, which makes people feel more at ease with the practice of hiring you, and also shows you’re transparent about process, and that makes you trustworthy.

The fewer questions prospects have about you and your business, the more comfortable they will feel about contact and hiring you.

You can use PowerPoint to explain any of your business’s processes that involve the customer, whether it’s your returns or refund policy, setup procedures, or technical support.

learn PowerPoint online training course

Our PowerPoint training courses will teach you how to create persuasive PowerPoint presentations that will convert visitors. Alternatively, our sales training courses will show you how to identify and target your business’s ideal customer. 

 

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Making PowerPoint “Speak” with Audio

When Should I Use PowerPoint Audio?

using audio in powerpoint
You can get beyond the birds cheeping and insert your choice of quality audio into PowerPoint.

BEING THAT MOST PowerPoint presentations are created as a visual aid to accompany a speech — although there is just so much more you can do with PowerPoint — you may find yourself wondering when it’s ever appropriate to use audio in your PowerPoint presentation, and if it is appropriate, what kind of audio?  

First off, there are two kinds of audio you can use in a PowerPoint presentation: pre-recorded audio and audio you record yourself. You’ll learn how to record and insert your own audio files into PowerPoint in our PowerPoint Training Course.

When you might use pre-recorded audio

using audio in powerpointIf you’ve ever fiddled around with PowerPoint, you’d notice there are a few audio sounds you can use insert into your slides. They’re mostly generic sound effects, like the sound of waves or a bird chirping. To be honest with you, none of these are ever appropriate in a PowerPoint presentation, except in some really obscure instances. Or less obscure ones, like a training course teaching you how to insert pre-recorded audio into PowerPoint!

You can also add pre-recorded audio that you have on your computer, like a song from your music library. Again, there are few instances when this is necessary, but it’s another option nonetheless.

Adding audio you record yourself

And here is where the answer to using audio in PowerPoint really lies. You can record your own audio, using QuickTime if you’re an Apple user, or Sounds Recorder if you’re using an older version of Windows; otherwise you can also record it on your mobile or digital recorder and import it onto your computer.

You would use this audio if you were going to upload your presentation to your website for a webinar, or for people to watch online afterwards. EzyLearn uses it in some of of online training courses. You could use audio in your induction training courses, too.

learn PowerPoint online training course

Brush up on your PowerPoint skills, or learn how you can use PowerPoint to create your own online induction training courses with our PowerPoint training courses.

Xero online training course

At EzyLearn we offer an abundance of online training courses to help you up-skill and find employment.

Choose from our wide range of:

Enrol today!

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There’s So Much Cool Stuff You Can Do With PowerPoint

PowerPoint: The Great Visual Aid to What You’re Saying

PowerPoint online training course
Save densely-worded slides for university lecture rooms: keep PowerPoint slides concise and use your presentation as a way of illustrating or highlighting what you’re saying.

Many people don’t realise what an excellent design tool PowerPoint is. It can be used for a lot more than just creating slideshows and presentations and is a great marketing and design tool for all kinds of business functions.

Generally speaking, when using PowerPoint, you should feature only one idea to a slide. A PowerPoint presentation is not an essay. It shouldn’t be filled with verbose text (unless perhaps you’re in a university lecture). In fact, as you will learn in our updated PowerPoint Training Course, sometimes a PowerPoint slide shouldn’t contain any text at all, or at least, very little. Continue reading There’s So Much Cool Stuff You Can Do With PowerPoint

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Bet You Didn’t Know the Many Wonders of PowerPoint!

PowerPoint: The Great Untapped Design Tool

learn PowerPoint online training course
Wow – this PowerPoint presentation really is AMAAAZING!!

You know what PowerPoint is. It was installed on your computer when you bought Microsoft Office. You hate it. But have you thought that the reason you hate it is because a) you’ve never learned how to use it properly, and b) you associate it with boring corporate meetings and seminars?

If you answered YES to one or both of those questions, read on. If you answered NO, still read on! Continue reading Bet You Didn’t Know the Many Wonders of PowerPoint!